Yofi

Level 1 sponsor

Yofi is a customer intentionality platform that empowers retailers and brands to prevent return fraud and abuse while delivering a seamless experience for legitimate customers. Using advanced machine learning and proactive detection, Yofi identifies return fraudsters, safeguarding your return policies from bad actors.

Unlike traditional approaches relying on markers like email, address, and IP, Yofi analyzes thousands of signals to uncover hidden connections between accounts. Our network of 1,800+ retailers enables businesses to detect and stop suspicious activity before it escalates, protecting revenue and operational efficiency.

Yofi has helped leading brands like JD Sports, OluKai, and Quip prevent return fraud and policy abuse all while ensuring a phenomenal experience for good customers.