Kristen D'Arcy

Chief Marketing Officer

True Religion

"Kristen D’Arcy is True Religion’s first-ever CMO. Celebrated for her innovative and disruptive approach to marketing, Kristen’s been honored as AdAge’s “Best Marketers Under 40” and “Top Digital Marketer” as well as one of Brand Innovator’s “Top 50 Women in Brand Marketing.”

At True Religion, marketing has helped drive double digit sales growth across the business and resurgent consumer engagement through dynamic global campaigns that blend sports, music, and culture. Partnerships have been forged with the NFL and NBA and strategic activations at the Super Bowl, NBA All-Star Game and Coachella, among others. Some of the music industry’s biggest names have starred in True’s groundbreaking campaigns and Kristen’s leadership has been recognized by CNBC, Business of Fashion, WWD, Glossy, and Vogue Business.

Kristen started her career at Tribal DDB and R/GA and then held senior brand positions at Ralph Lauren, Oscar de la Renta, Coty, AEO and PacSun, among others."

Speaking on:

Blazing New Trails with Talent, Creators, and Influencers

Date & Time: Wednesday, March 26, 2:25pm — 3:05pm PT

Location: The New Market Stage, Level 1