Trevor Testwuide

Co-Founder & CEO


Trevor is the co-founder and CEO of Measured, an industry leader in cross-channel media incrementality measurement for portfolio investment decisions.  Prior to Measured, he was the co-founder and CEO of Conversion Logic, a recognized leader in the multi-touch attribution category.   

 Trevor has spent his 20+-year career building and growing enterprise technology companies.  He is a pioneer and expert in the cross-channel marketing measurement category, having spent the last 14 years working with advertisers to deploy and benefit from advanced cross-channel measurement technologies.