Chief Digital & Technology Officer
Abercrombie & Fitch Co.
Samir Desai has been Chief Digital and Technology Officer of Abercrombie & Fitch Co. since July 2021. Mr. Desai joined the company from Equinox, a luxury fitness company that operates several lifestyle brands. At Equinox, Mr. Desai served in leadership roles of increasing responsibility, most recently as Chief Technology Officer. In that role, he was responsible for developing and executing a comprehensive data strategy across the brand portfolio, launching a direct-to-consumer digital media business, creating customer experiences that fused physical and digital strategies, and more.
Mr. Desai started his career at Intertex Apparel Group, a manufacturer and importer of branded and private label apparel, where he served as director of information technology.