Melodie van der Baan

Co-Founder & CEO

Max Retail

Melodie van der Baan is the co-founder and CEO of Max Retail. With fifteen years of industry experience, she first saw success as a wholesale distributor, pioneering the “Mobile Showroom” concept. While in this role, Melodie fostered relationships with 700+ retailers nationwide. She noticed brands and independent retailers lacked time and resources to liquidate, leaving billions in unsold inventory on the shelves. After nine years of owning a retail store and experiencing the same inventory issues firsthand, she created what is now Max Retail, a retailer inventory network that connects supply with demand channels to help brands and retailers sell their unsold inventory. Though Melodie is a traveler at heart, the native Floridian resides in South Florida with her husband and two children.