Diana Melencio


XRC Labs

Diana is an XRC Labs Partner. Previously, she was an investor at WISE Ventures. Diana built and scaled two companies in retail and consumer tech, securing funding and successfully leading major partnerships; most notably with the Hudson’s Bay Company, Neiman Marcus, MasterCard, and Hearst Media. Prior to starting these companies, she spent a decade investing and consulting across the Retail, Consumer and Healthcare sectors for reputable $12B+ funds in San Francisco and New York. She was a top ranking analyst in the Specialty Retail sector, as named by the Financial Times.