HiOperator

DALLAS, TX – March 24, 2022 – HiOperator, a scalable customer service-as-a-service solution, today announces its attendance at Shoptalk 2022 at Mandalay Bay in Las Vegas. HiOperator is the Iron Man of customer service, arming its customer service agents with Artificial Intelligence (AI)-powered tech to streamline work and produce quality, accurate and fast results for customers.

A tech-enabled business process outsourcing (BPO) company, HiOperator combines automation, AI and highly empathetic U.S.-based customer service agents. The unique pairing drives its success: automation ensures the small, but essential, details (i.e., notes, refunds, replacements) are not forgotten, while the human element ensures authentic interaction with customers. 

"Customer service is a crucial aspect to retailers and the way they do business," said Liz Tsai, CEO and founder of HiOperator. "We have recognized the need for the human element in customer service, but have learned how to streamline practices through our unique AI technology. Utilizing workflow automation will result in quality, fast and accurate customer service, benefiting the agent, retailer and customer. With Shoptalk being one of the greatest retail conferences, we are looking forward to building brand awareness and engaging with decision makers on improving their customer service practices."

HiOperator works with notable retailers like Tipsy Elves and Outdoor Voices to improve their customer service by providing additional support and serving as a partner who can maintain brand voice and high expectations.

To learn more about HiOperator's human and AI technology, visit hioperator.com.

About HiOperator

HiOperator is a customer service-as-a-service solution that allows businesses to handle client tickets faster and more accurately through the power of human and AI technology. By pairing AI technology with its highly empathic, US-based customer service agents, HiOperator can resolve client tickets faster, more accurately and more securely. In addition, its services are cost-competitive, as it charges per ticket and has low monthly minimums. This also allows it to quickly scale to meet client needs during retail's busiest seasons.

For more information, reach out to
Mr. Wayne Worthington
Managing Director, Partnerships
wayne@hioperator.com 
(319) 830-3553

HiOperator is the most flexible, scalable, automation-enhanced, and advanced customer service outsourcing provider. We service merchants that use Salesforce, Zendesk, Gorgias, Kustomer,  Gladly, and all other CRMs. We work with dozens of brands like The Athletic, Hipcamp, Storyworth, and Man Crates.

 

Who is HiOperator For?

 

 Fast-growing e-commerce, subscription, marketplace, and D2C companies that need customer service support. HiOperator's AI-augmented US-based customer service reps can support customers at light speed;maintaining brand voice to deliver an empathic and immediate customer service experience.

 

 Is your company unable to build its own customer service team fast enough? Does the current customer service team want to focus more on high-priority ticket items? Do your customers want instant support? Are you interested in gaining insights from the rich data from your customer? If so, HiOperator is for you!

 

For more information, reach out to

Mr. Wayne Worthington

Managing Director, Partnerships

wayne@hioperator.com

(319) 830-3553


PerfectDD

PerfectDD is a sustainable clothing brand designed to fit and flatter DD+ and up, small to mid-size. We are creating a new category in women's fashion, changing the game by eliminating the shame of having big boobs and aim to empower women to feel confident in the clothes they wear.

 

For more information, reach out to

Ms. Alice Kim

Founder, CEO

akim@perfectdd.com

6464838865


Bread Financial

Alliance Data is now Bread Financial

 

 Alliance Data announced on Wednesday, March 23, that it changed its name to Bread Financial, a tech-forward financial services company providing simple, personalized payment, lending and saving solutions to customers and partners. The result of a deliberate, multi-year business transformation, Bread Financial represents a streamlined business model that delivers innovative, omnichannel products that meet consumers’ needs at every stage in their financial journeys. By combining the heart and hustle of a fintech with the discipline and stability of a bank, Bread Financial empowers consumers to buy, borrow and save their way, including through proprietary direct-to-consumer credit cards and deposits. Bread Financial also drives growth and loyalty for its partners through a digitally enabled, white-label product suite that includes private label and co-brand credit cards, installment loans and buy now, pay later (BNPL).

 

For more information, reach out to

Ms. Rachel Stultz

Director, External Communications

rachel.stultz@alliancedata.com

6145616655

 


EPHEMERIS

Ephemeris' Universe Is Expanding! 

 Ephemeris announces the launch of its upcoming app, designed to help any user master astrology and deepen their knowledge of the esoteric arts.

 

 The Company:

 

 Founded in 2019, woman- and LGBTQIA-owned Ephemeris creates custom, handcrafted astrological jewelry, making the ancient art and science of astrology accessible to all.  Each piece features a detailed, easy-to-read astrological birth chart and comes with three in-depth reports designed to help further unlock the mysteries of the universe and deepen your knowledge of yourself.  With over $1M in sales and 15,000 unique pieces delivered since its inception, Ephemeris is creating an engaged community of astrology lovers.

 

 The App:

 

 A natural marriage technology and astrology, Ephemeris is creating an app designed to help any user master astrology and deepen their knowledge of the esoteric arts.  Since the onset of the covid-19 pandemic, there has been a marked increase in interest in both astrology and online education.  Ephemeris’ upcoming app will fill a natural gap in this market, offering users a brand new way to learn astrological signs, houses, aspects, and more!  Astrology may be ancient, but Ephemeris believes astrological education can be cutting-edge.

 

 For Info:

 E-mail Daniela at:

 contact@ephemeris.co

 1 (877) 292-0667

 

For more information, reach out to

Ms. Daniela Vianna

Co-Founder

daniela@ephemeris.co

1 (877) 292-0667


  

Submission Beauty

Submission Beauty, the zero-plastic beauty brand that launched last year with an innovative biodegradable plant-based glitter, has announced its highly anticipated followup—a new multi-purpose balm due to release this summer. The versatile balm can be used to add luster to the eye or lip, to alleviate dry skin, or to set and apply Submission glitter for a naturally colorful shimmer. The entire Submission offering, including the new balm, is zero-plastic inside and out, from the product, to the packaging, to the shipping materials. By eliminating plastics from their value chain, Submission is resetting the beauty standard and establishing a new paradigm of responsible luxury.

 

For more information, reach out to

Ms. Zenia Jaeger

Founding President and Managing Director

zenia@submissionbeauty.com

 +1(347)4810613

  


 

Kargo Commerce

Kargo is excited to debut Kargo Commerce, a data-driven and personalized omnichannel advertising solutions suite proven to drive foot traffic, eCommerce sales and higher ROAS for retailers. Powered by StitcherAds, Kargo Commerce bridges the gap between disparate data sources and sales across quality publishers and social platforms. With a focus on performance, our creative technology empowers marketers to design and deploy high-impact ad formats that drive breakthrough performance and win awards.

 

For more information, reach out to

Mr. Troy Troutner

VP, West Coast

troy@kargo.com

206-949-8769


 

re/tell

We're announcing the softlaunch of re/tell and inviting brand and retail partners to participate. We have an official partnership with NYC/EDC and advocacy from Mayor Eric Adams.

 

 ABOUT re/tell:

 

 Creating space for connection -- where any brand can access retail today.

 

 A tech-enabled marketplace solution turning “excess in to access” by transforming any unused space into marketable “footprint” primed to host online and DTC brands.

 

 Using AI, open chat, transparent pricing, and user-centric tools — re/tell makes offline retail 10x faster, more affordable with lower risk -- the choice acquisition channel for entrepreneurs.

 

For more information, reach out to

Ms. Joy Fan

Founder, CEO

joy@retell.co

415-350-4460


 

Digital Wave Technology

Lori Schafer, former Global Leader of SAS Institute’s Retail and Consumer Goods Practice and former CEO of Marketmax, announced the formation of a new company, Digital Wave Technology Inc., which helps retailers and consumer goods companies centralize, enrich, and share product stories across channels.

 

 Digital Wave Technology was formed by Ms. Schafer and seasoned industry executives-turned-investors, who launched the company via an acquisition of PlumSlice Labs Inc.’s technology, team, and customers. Additional capital was infused, setting the company on a rapid growth trajectory that has included signing several new clients in Q1 2022 and recruiting seasoned industry talent and resources across the organization to meet the growing demand.

 

 The Digital Wave Product Platform combines Product Experience Management (PXM), Product Information Management (PIM), Digital Asset Management (DAM), and Product Master Data Management (PMDM) with workflow, automation, governance, and syndication.

 

 Benefits of the Product Platform include increasing sales and margin, reducing returns, accelerating speed to market, enhancing efficiencies with internal teams and suppliers, and much more.

 

 Explore how Digital Wave Technology can supercharge your business--reach out to our media contact to set up a meeting at Shoptalk 2022!

 

For more information, reach out to

Ms. Tori Hamilton

Marketing Specialist

thamilton@digitalwave.ai

9168369547


 

Behaviorally (formerly PRS)

Behaviorally launches new technology division, eFluence™, which provides e-commerce optimization to help brands drive sales at the digital shelf. Read the full press release here: https://www.behaviorally.com/blog/behaviorally-launches-efluence/

 

 Learn more about eFluence here: https://efluence.ai/

 

For more information, reach out to

Ms. Janice Lai

Marketing Director

janice.lai@behaviorally.com

2016962133


 

Scupe Commerce

For Immediate Release

 SCUPE COMMERCE LAUNCHES CENTRALIZED VEGAN MARKETPLACE FROMPLANTS.COM

 3/04/22

 Scupe Commerce, a fully managed digital commerce solutions provider to the natural and specialty food market, has launched one of the largest ship-to-home marketplaces dedicated to the needs of vegan food community, FromPlants.com.  With FromPlants.com, the consumer can choose from over 3500 certified-vegan natural and specialty items and sub-filter by an additional 60 product attributes such as allergy claims, kosher, Halal, Keto, low salt and BPA free to find desired products.  With a centralized inventory and fulfillment model, FromPlants.com does not rely on a network of 3rd party listings that ship from multiple sellers that waste supplies, time and cost;all items are added to one central cart that ship from one centralized location to support sustainability and lower shipping costs.  By having such a large selection of products, FromPlants.com supports the needs of the vegan community by delivering items directly to both populated and sparse areas and providing a product selection that far exceeds the currently available vegan selection in chain and natural grocery stores.  FromPlants.com also supports brands that would like to utilize the site to ship samples to retailers and will soon add additional items with refrigerated and frozen DTC shipping capabilities.

 About Scupe Commerce

 Based in Chicago, IL, Scupe Commerce is a full-service digital commerce solutions provider servicing over 75 natural and specialty food brands.  Example solutions include creating branded webstores, 3PL storage & fulfillment, freight brokerage, marketing & SEO optimization and marketplace optimization services.  Example supported brands include Kikkoman, Daiya, GoodBelly, Violife, Chloe’s, Kite-Hill and Vital Farms.  More information can be found by visiting www.scupecommerce.com or reach out to CEO Hosam Soliman at hsoliman@scupe.com.

 

For more information, reach out to

Mr. Hosam Soliman

CEO

hsoliman@scupe.com

8479034660


 

ReUpp

ReUpp Reinvents Re-commerce

 ReUpp Starts the Re-commerce Journey at Point-of Purchase, Both Online & In-store

 

 Unlike others in the re-commerce market, ReUpp is the only re-commerce platform to focus on the benefits of getting customers involved at the first point of purchase–increasing retailer conversions, average order value and customer lifetime value. ReUpp assigns a real-time buy-back value for customer purchases, generates a store credit and free return shipping label through an elegant API integration or browser extension. Through resale and recycle partnerships, ReUpp can also manage the continued lifecycle of ReUpped items.

 

 In response to the post-pandemic need to drive more retailer foot traffic, ReUpp recently developed an in-store POS solution that allows customers to start the ReUpp process using a QR code and their receipt.

 

 “I created ReUpp to change consumer behaviour from consumption to thoughtful purchasing,” says Lauryn Vaughn, ReUpp Founder & CEO, “by getting shoppers to think about the resale value at the time of first purchase and knowing they can give it a second home if they decide down the road. Historically, if people decide to re-sell, it’s a chore, with a financial incentive that might or might not be worth the effort, plus they have to wait until their item sells (if it sells) for them to cash in. ReUpp provides a guaranteed buy-back price before they’ve even purchased, so if you champagne shopped, wore it to an event, your personal style’s evolving or it didn’t fit quite right, ReUpp has your back!” 

 

 ReUpp is live on luxury brand SMYTHE, and through their Chrome Extension, 16 additional brands including Aritzia, Canada Goose, Saks, Nordstrom, Revolve, Shopbop and Mackage, with more being added every day.

 

 Sonya Weisberg, SMYTHE Head of Marketing & Ecommerce, says, “Since implementing ReUpp’s technology in 2021 we’re seeing great feedback from our customers. It’s adding a level of sustainability to SMYTHE by letting the customer know that ‘While our pieces are designed to last a lifetime, a lifetime is a long time, so we can now facilitate those pieces finding a second home.’ Also, the ReUpp buy-back price lets them know the value they can get back later, further incentivizing the initial purchase. By building in a circular economy, it helps take away any post-purchase guilt;they know they can love a piece and then it can have a second, third or even fourth life.”

 

 In August 2021, ReUpp secured its Pre-seed funding from Angel Investor, Tom Williams, The 51 and other strategic investors.

 # # #

 

 ReUpp has offices in both Austin, TX and Calgary, AB, and was founded by Lauryn Vaughn, founder of Canada’s largest online luxury reseller, The Revente (formerly, The Upside). ReUpp is B2B SaaS technology, as well as a B2C Browser Extension.

 

For more information, reach out to

Mr. Ryan McCaffrey

Director of Partnerships

ryan@reupp.co

4034791194


 

Autonomiq

Autonomiq is disrupting the global software services industry in the retail and ecommerce sectors by addressing one of the biggest challenges these business face – how to realize the most potential value from an ever growing, and mostly unused mountain of data to innovate faster. Our game-changing Data-first Application Development Services apply a holistic set of Data-first Principles that rethink the entire software development life cycle to create applications that own, not just use data assets for everything from SEO and personalization, to assortment, supply chain optimization, and omnichannel fulfillment.

 

 Autonomiq is a tribe of software and data technology alchemists who founded and built multiple category leaders, including digital transformation. We experienced firsthand the obstacles created when data is considered as an afterthought in software development. We learned that to make a impactful change to the relationship between software and data, we had to rethink how software is developed.

 

 We changed the way teams are organized, software is designed and data is managed to help our clients realize the full potential value of their data. We use Artificial Intelligence, Machine Learning and analytics to help our clients gain an insightful edge. Automate operations. Predict outcomes. And leapfrog competitors. Autonomiq paves the way for businesses to achieve greater success by using data assets to reimagine the way they work.

 

 Autonomiq is owned by the Turing Technology Group, a Silicon Valley private equity firm that believes the next phase of business transformation will be through self-learning and self-sustaining systems. Prior to launching the firm, Turing’s venture capital founders had realized $1.4B in M & A since 2012, among 23 technology product and service companies.

 

For more information, reach out to

Mr. Jim Schreitmueller

CEO

jim.schreit@autonomiqtech.com

9255503556


 

Oscar Massin

Oscar Massin is the first heritage luxury brand to offer fine jewelry collections that use only climate-neutral lab grown diamonds and 100% recycled gold. Rachel Zoe & Kate Hudson are amongst the list of investors in the company.

 

For more information, reach out to

Mr. Youri Vaisse

COO

youri@oscarmassin.com

3055052659


 

Kano Technologies, Inc.

Kano is redefining how people shop for floors with unbeatable quality, next day delivery & 12 months installments;all from the comfort of their living room.

 

 It is the intersection of Flooring X Fintech by embedding lending product in the customer experience. Flooring is an industry not touched by technology, an expensive investment and a hectic experience especially in markets where there are no local manufacturers invest in promoting their brands.

 

 Kano is the marketplace where consumers, designers and installers can leverage technology to facilitate this experience.

 

 Think Casper for floorings.

 

For more information, reach out to

Mr. Ahmed Naggar

CEO

an@kanofloors.com

9293935529


 

RapidAds

Create High Quality Marketing Content at Scale…and in Minutes

 

 Introducing RapidAds

 

 RapidAds was purpose built to help brands and retailers work smarter and faster by providing  simple to use tools to help them create high quality marketing content. This cloud-based content creation platform is so simple…..everyone on the team can use it successfully.

 

 

 Here’s a few examples of how RapidAds can work for your company:

  •     Leverage Marketing approved assets to create new and engaging forms of content,
  •     Quickly made edits like resizing, updating image file type, changing background colors, or promotional messaging.
  •     Develop or use pre-made templates to create new:

 o     Banner Ads

 o     Mobile Hero Images

 o     Infographics

 o     Interactive Media

 o     And more

  •     Keep abreast of retailer’s requirements and use their approved templates

 o     Walmart

 o     Target

 o     Amazon

 o     Instacart

 o     Kroger

 o     Tesco

 o     And adding new ones weekly

 

 

 Best part of all…..This can now be done in minutes  - not days or weeks

 

For more information, reach out to

Mr. David Hart

Vice President Business Development

dhart@rapidads.io

4135318517


 

Where to Buy

Introducing Where to Buy, the modern store locator. Powered by accurate, on-shelf store data, Where to Buy taps into the modern way of grocery shopping, scanning grocer, click & collect and e-commerce websites to gather accurate product location data from tens of thousands of grocery stores throughout the U.S. & Canada. We incorporate this data into our solutions to drive in-store & online sales at a much more affordable rate than other store locator solutions.

 

For more information, reach out to

Ms. Brit Woyma

Co-Founder

brit@wheretobuy.io

917-446-6782

Glimpse

Glimpse Secures $6.2M to Establish Immersive Experiential Retail Channel for Direct-to-Consumer Brands and Services

Funding will support company’s continued growth in providing a unique touch-and-feel experience to drive brand awareness and product purchases at luxury short-term rentals and resorts

NEW YORK, NY, March 29, 2022 – Glimpse, the leading platform enabling consumer-facing brands and service providers to reach guests and provide an immersive trial experience through product placements in luxury short-term rentals and resorts, today announced the completion of a seed funding round, bringing total investments in the company to $6.2 million. The investment was led by GSR Ventures, Origin Ventures, Y Combinator and angel investors including Julia and Kevin Hartz, Bradley Horowitz, and Bangaly Kaba.

Founded in 2020, Glimpse provides a genuine “try-before-you-buy” experience, allowing consumers to enjoy a variety of products in a natural, home-like setting, offering categories such as Bedding, Consumer Electronics, Beauty, Kitchen, Home Office, Home Accessories & Decor, Home Fitness, Furniture, and more. More than a dozen brands are actively using Glimpse to supplement their online retail channels including Purple, Molekule, and Lyric.

Glimpse manages logistics to ensure proper product placement and creates an optimized funnel to drive sales and customer acquisition for partners. Glimpse has partnered with more than 15 brands who have seen better performance from directly attributable sales and leads than existing channels. Glimpse’s property partners can provide premium guest amenities for free or at a large discount, significantly boosting guest satisfaction and experience. Glimpse serves more than 8,000 luxury properties across the US and to-date has launched its services in 40 states.

“Short-term rentals provide the perfect environment for customer engagement, as guests can truly experience these products in their intended setting,” said Akash Raju, Co-Founder and CEO of Glimpse. “Glimpse gives brands phenomenal access to potential customers and provides immediate ROI on brand awareness and conversions.”

Built around multiple customer touch points, including product introductions in guest welcome messages, in-property trials, customized displays, social media mentions, and post-stay retargeting, Glimpse’s model optimizes the conversion of high-intent leads.

“With significant demand from brands trying to break through the noise and a pipeline full of potential partners, Glimpse is shifting the paradigm of where, when and how consumer-facing product companies are connecting with key audiences and turning them into long-term brand ambassadors,” said Yuechen Zhao, Partner at GSR Ventures. “I host several Airbnb properties myself and am proud to provide my guests with heavenly Purple mattresses, courtesy of Glimpse!”

Raju and Glimpse co-founders, Anuj Mehta and Kushal Negi, launched Glimpse while students at Purdue University before taking the company through Y Combinator, where it was named one of TechCrunch’s favorite 11 startups in the Summer 2020 batch.

“With Lyric, seeing and experiencing is believing so getting the massager in front of consumers to try is a top priority,” said Hugh Williams, co-founder of Lyric. “Glimpse gave us an opportunity to create ‘showrooms’ for our device at top rental properties and resorts across the country, supported by smooth logistics and detailed analytics. I'm excited to continue working with Glimpse to drive trial efficiently and see them continue to grow!”

“Glimpse has been a great partner. The process is simple, and the products are aligned with our customers who expect nothing but luxury,” said Ignacio Pellican, Director of Operations at Manor Vail Lodge in Vail, CO. “The execution is easy;from the product requests on the website to the delivery and set up. Guests love the massage gun!”

About Glimpse
Founded in 2020, Glimpse is the leading platform for brands to provide an immersive product trial experience to new customers through product placement in luxury short-term rentals. Leading brands see better performance than existing channels through directly tracked sales and leads as new customers connect with products after physically trying them in a natural setting. Glimpse manages logistics to ensure proper product placement and creates an optimized funnel to drive sales and customer acquisition for partners. For more information, visit tryglimpse.com.

For more information, reach out to
Mr. Jeremy Milner
Vice President

4018629422

Netcore Cloud Inc

Netcore Cloud invests close to US$100mn for a majority stake in US based Unbxd Inc.

A major milestone in Netcore Cloud’s journey. It gives us immense pride and joy to announce our strategic investment of close to US$100mn for a majority stake in Unbxd Inc. based in California, USA, Unbxd is a leader in intelligent search relevance and personalization.

 

 This investment is a big commitment towards advancing our vision to empower digital commerce brands to build personalized shopping experiences.

 

 Founded in 2012, Unbxd provides AI-powered search-personalization to leading eCommerce retailers and D2C brands. They offer best-in-class product discovery and search relevance to significantly improve customer retention and conversions. Their customers include marquee brands across the USA, UK, and Australia, including Mattress Firm, Express, Ashley Homestore, Home Shopping Network, Advance Auto Parts, The Children’s Place, Mitre10 and Kookai.

 

 Bigger, Better, Stronger.

 *With Unbxd, we now have a strong foothold in the US and developed markets.

 *Strengthen our dominance in India and SEA.

 *Immense cross-selling and upselling opportunity

 *Unbxd’s AI-powered search solutions augment Netcore Cloud’s full-stack Digital Experience Platform (DXP), enabling eCommerce retailers/ D2C brands to deliver a rich shopping experience.

 Beyond the product, the Unbxd team shares our strong commitment to solving  customers’ problems through technology and innovation.

 

 What does this mean for our customers?

 1)Enhanced capabilities in product discovery and search optimization, eCommerce retailers and D2C brands will be able to forge connections with consumers by delivering a relevant and memorable experience.

 

 2)A unified view of the consumer, with an entire user journey in a single platform delivering bespoke experiences. 

 I

 3)Interactive feedback loop for crafting an effective customer retention strategy.

 Excellent monetization capability, harnessing the power of search personalization and a full-stack digital experience platform.

 

 4)Delivering 5-8x times the ROI on marketing spend by increasing conversion rates and lifetime value.

 

 5)Delivery 5x times the ROI

 

 Since 2019, Netcore Cloud has undertaken three major acquisitions, the first being Quinto.ai (Conversational AI platform), followed by Boxx.ai (AI-First Omnichannel Personalization & Recommendation Engine) and Hansel.io (Real-time no code, product experience platform).  These three platforms, teams, and capabilities are already successfully integrated with the Netcore Cloud Platform.

 

 Today, we can confidently state that very few martech players offer capabilities as strong as ours.

 

 Together, Netcore Cloud and Unbxd will have an efficient go-to-market engine to capture the larger opportunity in US and developed markets

 

 Unbxd will continue to operate independently following this investment and be led by its founders.We couldn’t be more excited about the combination of Netcore Cloud and Unbxd. We believe we can unlock significant value creation, paving the way for a powerful IPO.

 

 Buckle up and join us for the ride as we transform the future of digital commerce experience.

 

 Come join us in transforming the future of digital commerce experience.

 

 We are hiring additional 800+ professionals this year across various departments – Engineering, Product, Pre-Sales & Sales, Marketing, R&D, Customer Success

 

 For more details visit : netcorecloud.com

 

For more information, reach out to

Mr. Ankit Sharma

AVP - Marketing

ankit@netcore.co

3326990251

 


 

CBX Software

CBX Software Announces Series A Strategic Investment By BPEA

 Hong Kong – Leading Total Sourcing Management solution provider CBX Software (“CBX”) has closed on its first institutional investment in partnership with Baring Private Equity Asia (“BPEA”). CBX maintains majority controlling interest while at the same time, taking on a significant minority investment that is earmarked to accelerate CBX growth through both organic business development and future retail supply chain technology company acquisitions.

 

 Since the first release of CBX Cloud in 2013, CBX Software has excelled in delivering on a promise to simplify the business of global sourcing, transforming traditional methodologies into fast, frictionless supply chains through an innovative product development, sourcing, costing, quality and compliance management platform. CBX helps retailers, and brand manufacturers digitize and visualize a transparent and collaborative workflow from plan to pay – one intelligent collaboration solution for the entire enterprise in the cloud.

 

 In partnering with BPEA, CBX is looking to enter its next phase of growth including strategic acquisitions, geographic expansion, and product development slated to open new industry segments;all to further enhance the services provided to its growing customer base.

 

 “We are excited to welcome BPEA as a strategic partner to CBX. With BPEA’s 25 years’ experience developing and growing companies, a strong Asian presence and global network, we have found the ideal partner for CBX,” said Michael Hung, Founder & CEO of CBX Software.

 

 “We view CBX as the best-in-class platform for total sourcing management in today’s dynamic and challenging retail environment.”

 Gordon Shaw, Managing Director at BPEA, commented: “we view CBX as the best- in-class platform for total sourcing management in today’s dynamic and challenging retail environment. With an exceptional founder-led team, a portfolio of top-tier retail customers, and a strong global footprint, we believe that CBX is in a great position to build on its past successes and establish its position as a dominant international player in the space. We aim to leverage our footprint and cross-border capabilities to further enhance the CBX client portfolio and help drive expanded market presence.”

 

 About CBX Software

 CBX Software is the world’s leading Total Sourcing Management solution provider from concept to delivery — combining people, processes and solutions. CBX helps retailers and brands streamline product development and sourcing all the way through order, production and delivery. Through innovative Sourcing Management, Product Life-cycle Management (PLM), and Production and Order Management technology solutions, CBX empowers the supply chain network by driving collaboration to over 20,000 retail and supplier partners, and 50,000 users in more than 50 countries.

 

 For more information, visit www.cbxsoftware.com.

 

 About BPEA

 Baring Private Equity Asia (BPEA) is one of Asia’s largest private alternative investment firms, with assets under management of over USD37 billion. BPEA manages a private equity investment program, sponsoring buyouts and providing growth capital to companies for expansion or acquisitions with a particular focus on the Asia Pacific region, as well as dedicated funds focused on private real estate and private credit. The firm has a 25-year history and over 210 employees located across 10 offices in Beijing, Delhi, Hong Kong, London Los Angeles, Mumbai, Singapore, Shanghai, Sydney, and Tokyo.

 

 BPEA is a responsible investor that seeks to create value for all stakeholders through a sustainable approach to investing. The firm is a signatory to the UNPRI (United Nations Principles for Responsible Investment) and is committed to action within its own business and the companies in which it invests to drive sustainability across a range of issues, from climate change to social concerns to effective governance.

 

 For more information, please visit www.bpeasia.com.

 

For more information, reach out to

Mr. Brad Dunshee

Global Head of Marketing

brad.dunshee@cbxsoftware.com

4255164490

 


 

Cymbio

PayPal Ventures Invests in Commerce Automation Platform Cymbio

 Cymbio’s marketplace and drop ship automation platform allows brands of all sizes to capitalize on the global acceleration towards ecommerce

 

 Cymbio, a leading marketplace and drop ship automation platform, announced today an investment from PayPal Ventures, the venture capital arm of the global payments company. This latest development comes just months after Cymbio closed a $20M Series B round.

 

 As marketplaces’ share of eCommerce grows and retailers expand their drop shipping operations, brands are seeking solutions to easily integrate their product catalogs and help manage operations across channels. Cymbio’s marketplace and drop ship automation platform acts as a technology bridge to relieve brands from the burdensome process of individually connecting with each marketplace and retailer, so they can focus on the core of their business. Cymbio offers a centralized platform enabling seamless and scalable retail connections to 800+ marketplaces, retailers, and widely used ecommerce solutions worldwide.

 

 “PayPal Ventures’ investment in Cymbio reflects the important role that Cymbio plays in enabling brands to shift to a multi-channel commerce model,” said CEO Roy Avidor, who co-founded the company along with Mor Lavi and Gilad Zirkel. “This investment will support Cymbio in the next stage of our journey as we continue to help brands accelerate their digital sales growth by connecting them to a global retail ecosystem. We are grateful for the opportunity to work with the PayPal Ventures team, and we are excited to start enabling our customers with the financial tools needed to run efficient drop ship and marketplace operations.”

 

 “Cymbio shares our ambition to support businesses of all sizes in expanding their digital commerce operations.  Multi-channel selling is one of the most effective ways for brands and merchants to reach more consumers and increase sales,” said Phil Valka, Senior Director, PayPal Ventures. “We’re excited to invest in an innovative solution that solves customers’ pain points around data integrations, thereby unlocking further growth opportunities.”

 

 Cymbio’s platform is compatible with many different systems and protocols used by retailers and marketplaces, and automates all drop ship and marketplace operations, including integration, set-up, and day-to-day management of the full relationship between brands and retailers. The investment from PayPal ventures will allow Cymbio to continue to invest in the company’s hypergrowth and expand capabilities to better serve clients, including a financial services offering for the hundreds of brands on its platform slated for Q2 2022.

 

 Cymbio will be on hand at the upcoming Shoptalk 2022 conference to talk about these developments, new offerings and the future of retail. Held March 27-30 in Las Vegas, the event will bring together thousands of established retailers, brands, tech companies, media, analysts, and more, to learn, network, collaborate and evolve.

 

 To learn more about Cymbio and the company’s work to seamlessly connect brands and their retailer counterparts, visit www.cym.bio.

 

 About Cymbio

 Cymbio’s digital commerce enablement platform provides brands a robust, centralized platform to manage marketplaces and drop ship sales and operations, from data integration, set-up, mapping, taxonomy, onboarding, and daily management of all operational needs. Cymbio enables digital sales growth for brands with the world's first brand-centric eCommerce automation platform and acts as the technology bridge between brands such as New Balance, Authentic Brands Group, Steve Madden, Marchesa, Camper, Micro Kickboard, and thousands of retailers, marketplaces, department stores, and boutiques, such as Farfetch, Kohl’s, Macy's, Dillard’s, Saks, Urban Outfitters, Kroger, Walmart, Zappos and more.  For more information, please visit https://cym.bio

 

For more information, reach out to

Mr. Roy Avidor

co-founder & CEO

roy@cym.bio

 +972548117744


 

Reach Ltd.

March 22 2022, CALGARY, Alberta-- Reach, the leading global ecommerce payments enabler, has secured a $30 million investment, as it bids to accelerate its mission of unlocking a global customer base for merchants through a streamlined payments, tax and fraud platform.

 

 The round, led by Vistara Growth, includes investment from Bluesky Equities, Tribune Capital, and Rising Tide. The capital will be used to dramatically scale up Reach’s development teams, with a focus on merchant success and onboarding, as well as expansion into new shopper geographies to help grow local acquiring networks for both merchants and partners.

 

 With ecommerce cross-border transactions set to surge to an estimated $1.2 trillion in 2022, consumer trust in foreign merchants has never been higher, with more customers than ever looking beyond their own localities for their ideal purchase.

 

 However, despite increased demand, many merchants continue to see cross-border ecommerce as complicated and expensive, while potential customers increasingly abandon carts on discovering the inability to transact in their own local currency, or when redirected to an unknown third-party checkout. What’s more, should a consumer overcome these hurdles, the transaction is often rejected when foreign payment processors are not integrated with popular local payment methods.

 

 Reach’s seamless checkout experience provides customers with a localized experience leading to higher conversions and lower costs through the ability to dynamically transact in more than 120 local currencies with no currency risk and true local processing in more than 40 markets.

 

 Sam Ranieri, CEO at Reach, comments: “Our pioneering solutions are helping companies to meet growing global customer demand through localized payment methods, optimized checkout conversions, and best-in-class fraud prevention services.

 

 “Ecommerce giants, such as Apple, Amazon, Netflix, & Spotify to name a few, have the resources to open operations in every new market to set up local processing, have large treasury teams dedicated to managing currency risk, and heavyweight legal teams to comply with every country’s regulations and tax structures. The vast majority of businesses do not, thus creating a large competitive disadvantage.

 

 “Our unique platform allows companies to leverage our vast entity and banking network, unlocking the true power of local currency and local payment processing while eliminating the complexity, cost, time, and risk to set up directly.

 

 “We are proud of bootstrapping to significant scale and achieving a fourth consecutive year of 50% year-on-year growth. With demand accelerating, it was time to bring on experienced financial partners to help build on the foundations for our next phase of growth.”

 

 Agustin Farias, VP of International at Everlane, comments: “We’ve worked with Reach and the whole team has been an extension of our business. Time and time again, it has been a key partner in our international growth and we are excited to see it fulfil the ambitious plans for expansion into new markets that will only be a positive for its merchant partners across the globe.”

 

 The development of Reach’s dynamic, scalable solutions have helped businesses accept cross-border payments through localized processing, providing access to optimal foreign exchange currency services – increasing conversion rates and allowing small and medium-sized businesses to compete with some of the biggest names in the industry.

 

 Noah Shipman, Partner at Vistara Growth, commented: “Reach is a unique company that is loved equally by sales and marketing, international operations, IT and finance teams at its merchant and marketplace customers. It is rare to find a solution that materially improves customer experience and conversions, is easily integrated, and dramatically lowers the cost of delivery.”

 

 Derrick Hunter, President at Bluesky Equities, added: “Sam is building a strong team with incredible momentum in the fast-growing global payment processing market. Reach is a market disruptor that is doing something new, and Bluesky is excited to invest in this round.”

 

 Reach’s model and platform is trusted by customers including innovative fashion brands Revolve and Everlane, jeweller James Allen, and high-growth digitally native consumer startups Current Body and BlendJet.

 

 About Reach:

 

 Reach is the premier partner for ambitious, forward-thinking online businesses that want to connect with consumers worldwide, expand their brand, and increase global sales. The Reach Way removes the barriers, complexity, and upfront costs blocking merchants from unlocking the true power of “in-country” payment processing. By leveraging Reach’s vast entity and banking network, companies can expand their global ecommerce, reduce operational costs, and offload risk. For more information, visit www.withreach.com.

 

For more information, reach out to

Mr. Matthew Cannon

Chief Strategy Officer

matt.cannon@withreach.com

 +1-415-837-3421

 


  

Keeton PR

ChargeAfter Raises $44M in Series B From World’s Leading Banks to Scale Global BNPL Financing Network

 

 Funding will expedite the onboarding of thousands of additional retailers to provide responsible financing to millions of shoppers worldwide - anywhere they shop

 

 New York, NY, March 22, 2022 – ChargeAfter, the market-leading Buy Now Pay Later (BNPL) consumer financing network that provides shoppers with responsible, approved financing offers from multiple lenders with a single application, and bespoke white-labeled BNPL platform services for global banks and financial institutions has announced the completion of their $44M Series B. The round was led by The Phoenix, with participation from global banking giants Citi Ventures (Citigroup), Banco Bradesco, MUFG (Mitsubishi UFJ Financial Group), and existing investors. ChargeAfter’s new funding follows a strategic investment and partnership with Visa, bringing the company's total amount raised to $60 million.

 

 “While BNPL has exploded in popularity in recent years, the marketplace often gives consumers limited options and up to a 70 percent decline rate,” said Meidad Sharon, CEO, and founder of ChargeAfter. “Investor interest in ChargeAfter is a testament to the growing need for a network-driven financing platform made for merchants, banks, and financial institutions, as the industry rapidly shifts from a single lender, low-approval reality to a multi-lender experience where responsible lending and approvals rates upwards of 85% or more are the new norm.”

 

 With dozens of pre-integrated global financing lenders and banks already on the platform, ChargeAfter offers shoppers approved and personalized consumer financing from multiple lenders through a single, quick application, wherever they shop. With the distribution of credit streamlined into a single platform, retailers can easily implement ChargeAfter’s BNPL offering both online and in-store. Plus, the company’s growing lender network offers seamless integration to lenders seeking to grow their customer base while expanding into new retail markets.

 

 ChargeAfter also provides global banks, acquirers, financial institutions, and strategic partners with a fully branded white label BNPL platform. The network provides retailers and businesses access to leading financing partners across the full-credit spectrum with BNPL products such as card-based installments, split pay, long and short-term installments, 0% APR financing, revolving credit, B2B financing, lease to own, and more, in a single integration.

 

 “The investment will enable us to accelerate growth and further diversify our global lender and merchant networks while scaling strategic partnerships by providing leading banks, lenders, financial institutions, and industry partners a turnkey white label BNPL platform of their own.” continued Mr. Sharon. “Our ongoing investment in the platform will expedite the onboarding of thousands of additional retailers to provide responsible financing to millions of shoppers worldwide - anywhere they shop.”

 

 "As consumer interest in BNPL accelerates, it is critical for merchants, banks, and financial institutions to offer tailored solutions that meet their customer's evolving needs. ChargeAfter's white-labeled, multi-lender platform represents the next generation in consumer lending and enables any business to seamlessly embed diverse credit solutions in their product offering. We are excited to partner with ChargeAfter as they execute on their vision to unify this massive but fragmented space," said Boaz Morris, Investment Manager, VC at The Phoenix.

 

 “Given the growing usage and popularity of Buy Now Pay Later solutions, a multi-lender platform that provides more flexibility at checkout is imperative for ensuring clients have choices when completing purchases. This requires nimble and innovative consumer shopping experiences. We are thrilled Citi Ventures has invested in ChargeAfter, a Citi accelerator graduate,” said Carol Grunberg, Global Head of Strategic Partnerships and Innovation at Citi’s Treasury and Trade Solutions.

 

 “For nearly 30 years, the Boleto has been the dominant form of BNPL or consumer credit in Brazil,” said Rafael Padilha, Director of Bradesco PE & VC, Bradesco. “Our investment in ChargeAfter stems from our need as the leading bank in Brazil to redefine local BNPL and consumer financing and stand behind payment innovation for merchants and lending technologies for banks and financial institutions.”

 

 About ChargeAfter

 ChargeAfter is the leading multi-lender buy now pay later consumer financing platform and network connecting retailers and lenders to offer shoppers responsible, personalized financing options.

 

 Powered by a data-driven decisioning engine and network of global lenders, ChargeAfter delivers the most relevant financing offers to consumers from multiple lenders based on credit type – resulting in approvals for up to 85% of applications. ChargeAfter streamlines the distribution of credit into a single platform that retailers can implement rapidly both online and in-store. The company’s growing lender network offers seamless integration to lenders seeking to grow their customer base while expanding into new retail markets.

 

 ChargeAfter investors include PICO Venture Partners, Propel Venture Partners, The Phoenix, Citi Ventures, Banco Bradesco, Visa, MUFG, BBVA, Synchrony Financial, and Plug and Play VC. Headquartered in New York, ChargeAfter has offices in New York, California, and Tel Aviv. For more information, visit https://chargeafter.com/about-us.

 

For more information, reach out to

Ms. Lauren Gamba

Account Director

lauren@keetonpr.com

970-376-2803

 


  

SkyParlour

Global Ecommerce Payments Enabler, Reach, Secures $30m Investment to Accelerate Growth

 

 Reach’s rapid expansion continues as it helps online merchants and marketplaces increase conversions, lower foreign payment processing costs and gain international customers

 

 March 22 2022, CALGARY, Alberta-- Reach, the leading global ecommerce payments enabler, has secured a $30 million investment, as it bids to accelerate its mission of unlocking a global customer base for merchants through a streamlined payments, tax and fraud platform.

 

 The round, led by Vistara Growth, includes investment from Bluesky Equities, Tribune Capital, and Rising Tide. The capital will be used to dramatically scale up Reach’s development teams, with a focus on merchant success and onboarding, as well as expansion into new shopper geographies to help grow local acquiring networks for both merchants and partners.

 

 With ecommerce cross-border transactions set to surge to an estimated $1.2 trillion in 2022, consumer trust in foreign merchants has never been higher, with more customers than ever looking beyond their own localities for their ideal purchase.

 

 However, despite increased demand, many merchants continue to see cross-border ecommerce as complicated and expensive, while potential customers increasingly abandon carts on discovering the inability to transact in their own local currency, or when redirected to an unknown third-party checkout.  What’s more, should a consumer overcome these hurdles, the transaction is often rejected when foreign payment processors are not integrated with popular local payment methods.

 

 Reach’s seamless checkout experience provides customers with a localized experience leading to higher conversions and lower costs through the ability to dynamically transact in more than 120 local currencies with no currency risk and true local processing in more than 40 markets.

 

 Sam Ranieri, CEO at Reach, comments: “Our pioneering solutions are helping companies to meet growing global customer demand through localized payment methods, optimized checkout conversions, and best-in-class fraud prevention services.

 

 “Ecommerce giants, such as Apple, Amazon, Netflix, & Spotify to name a few, have the resources to open operations in every new market to set up local processing, have large treasury teams dedicated to managing currency risk, and heavyweight legal teams to comply with every country’s regulations and tax structures. The vast majority of businesses do not, thus creating a large competitive disadvantage.

 

 “Our unique platform allows companies to leverage our vast entity and banking network, unlocking the true power of local currency and local payment processing while eliminating the complexity, cost, time, and risk to set up directly.

 

 “We are proud of bootstrapping to significant scale and achieving a fourth consecutive year of 50% year-on-year growth. With demand accelerating, it was time to bring on experienced financial partners to help build on the foundations for our next phase of growth.”

 

 Agustin Farias, VP of International at Everlane, comments: “We’ve worked with Reach and the whole team has been an extension of our business. Time and time again, it has been a key partner in our international growth and we are excited to see it fulfil the ambitious plans for expansion into new markets that will only be a positive for its merchant partners across the globe.”

 

 The development of Reach’s dynamic, scalable solutions have helped businesses accept cross-border payments through localized processing, providing access to optimal foreign exchange currency services – increasing conversion rates and allowing small and medium-sized businesses to compete with some of the biggest names in the industry.

 

 Noah Shipman, Partner at Vistara Growth, commented: “Reach is a unique company that is loved equally by sales and marketing, international operations, IT and finance teams at its merchant and marketplace customers. It is rare to find a solution that materially improves customer experience and conversions, is easily integrated, and dramatically lowers the cost of delivery.”

 

 Derrick Hunter, President at Bluesky Equities, added: “Sam is building a strong team with incredible momentum in the fast-growing global payment processing market. Reach is a market disruptor that is doing something new, and Bluesky is excited to invest in this round.”

 

 Reach’s model and platform is trusted by customers including innovative fashion brands Revolve and Everlane, jeweller James Allen, and high-growth digitally native consumer startups Current Body and BlendJet.

 

 ###ENDS###

 

 Notes to Editors

 

 About Reach:

 Reach is the premier partner for ambitious, forward-thinking online businesses that want to connect with consumers worldwide, expand their brand, and increase global sales. The Reach Way removes the barriers, complexity, and upfront costs blocking merchants from unlocking the true power of “in-country” payment processing. By leveraging Reach’s vast entity and banking network, companies can expand their global ecommerce, reduce operational costs, and offload risk.

 

 For more information, visit www.withreach.com.

 

 About Vistara:

 Vistara Growth provides highly flexible growth debt and equity solutions to leading technology companies across North America. Founded, managed, and funded by seasoned technology finance and operating executives, “Vistara” (Sanskrit for “expansion”) is focused on enabling growth for the ambitious entrepreneurs we invest in, our investors, our people, and the communities we operate in. For more information, visit vistaragrowth.com

 

For more information, reach out to

Ms. Olivia Johnston

Digital PR Account Executive

olivia@skyparlour.com

07939209449


  

Insider

Insider, trusted by 1/3 of the Fortune Global 500, unlocks unicorn status and announces $121M Series D with a $1.22B valuation

 

 ----

 Named a Leader by Forrester, Gartner, IDC, and G2, Insider helps 1000+ leading enterprise brands and high-growth startups including Samsung, GAP, Santander, Vodafone, IKEA, MAC, Virgin, Toyota, Singapore Airlines, Madeira Madeira, Marks & Spencer, and Estée Lauder accelerate digital growth through best-in-class cross-channel customer experiences.

 

 Insider, a leader in personalized, cross-channel customer experiences, today announced a $121 million Series D round led by QIA, at a $1.22 billion valuation. Other investors participating in the round include Sequoia Capital, Riverwood Capital, 212, Wamda Capital, Esas Private Equity, and Endeavor Catalyst.

 

 The additional capital will be used to fuel rapid global expansion, enhance the company’s core technology and scale global sales and marketing investments. Insider has aggressive global hiring plans and anticipates creating more than 2,000 jobs over the next four years, with an emphasis on hiring female engineers to fill hundreds of R&D and product development positions.

 

 Today’s consumers engage digitally with brands across six or more channels on average.  Marketers are challenged with engaging with customers on their preferred channels when they are most active. Insider’s AI-powered platform brings together the most extensive set of personalization capabilities with emerging messaging channels like WhatsApp, Facebook, RCS, and SMS. Insider technology coordinates all offline and online data into a unified platform that allows enterprise marketers to:

 

  • connect customer data across channels and systems to reveal interests and preferred touchpoints

 

  • predict future behavior with an AI-powered intent engine, such as which customer segments are likely to convert, buy, and churn

 

  • orchestrate and deliver individualized, optimized experiences to customers with the fastest time to value.

 

 Insider’s channel integrations take minutes, not months, reducing dependency on internal IT teams. The platform enables digital marketers to drive growth across channels and throughout the funnel from acquisition to activation, revenue, and retention (AARR), thereby impacting ROI metrics such as conversion rate, CAC, LTV, and average order value.

 

 With this funding milestone, the company also became one of a few female-led SaaS unicorns in the world. Insider has achieved consistent, rapid growth and according to Crunchbase is one of the top 9 B2B SaaS unicorns globally: the fifth largest B2B SaaS unicorn in the U.S., fourth in Europe, second in Asia, and first in Latin America.

 

 “We’ve been blitzscaling remarkably in the past three years and achieved 3X growth. In the same period, our global team grew by 300%, and our customer base continues to increase,” said founder and CEO Hande Cilingir. “Following our aggressive expansion in Asia, Europe and LATAM, we’ll carry this momentum in the U.S. market. We are a trusted software partner to leading global brands like Samsung, Singapore Airlines, GAP, MAC, and Santander. We are laser-focused on bringing Insider to additional markets, and becoming the number one choice for every marketer on this planet.”

 

 Mr. Mansoor bin Ebrahim Al-Mahmoud, CEO of QIA, said: “QIA is constantly looking for innovators, both in the MENA region and globally, in line with our increasing focus on the tech space. Insider clearly stands out in the marketing technology ecosystem, and its highly personalized results can provide value to both audiences and businesses.”

 

 Pieter Kemps, Principal Sequoia Capital, said: “Companies that can deliver delight for their customers are the ones that win. And Insider is doing just that: using next-level individualization to help brands deliver delight to their customers. And without a doubt, this is the future of CX.”

 

 Joe De Pinho, Principal at Riverwood Capital, said: “The bar for competition has been raised across the board in SaaS over the past 5 years. Insider stands out as an outlier. Hande is a truly exceptional leader and, backed by her brilliant co-founders and teams, is building a world-class software company with capabilities beyond those of many in the Valley. Theirs is a different mindset: one that breaks past boundaries and makes what seems impossible to many, a possibility.”

 

 Insider’s platform is used by marketing teams at more than 1000+ global enterprise brands, including industry powerhouses such as Samsung, GAP, Santander, Vodafone, IKEA, MAC, Virgin, Toyota, Singapore Airlines, Madeira Madeira, Marks & Spencer, BBVA, and Estée Lauder. With teams on the ground in 28 countries, Insider ensures deep localization and support for clients.

 

 Founded in 2012 by Cilingir (CEO), Serhat Soyuerel (Chief Revenue Officer), Arda Koterin (Chief Customer Officer), Sinan Toktay (CTO), Okan Yedibela (VP of Engineering), and Muharrem Derinkök (Chief Product Officer), the Insider team has more than 700 team members from 41 different nationalities across 28 countries worldwide. Insider is a female-led organization with 60% of top executives in the company, including the CEO, CMO, CFO, and CHRO, being women. Hande Cilingir was selected as one of the top women CEOs outside of the US by Crunchbase.

 

 The market-leading martech platform is trusted by one-third of the Fortune Global 500 and half of Dow Jones Global Titans 50. Insider was named Leader in The Forrester Wave for Cross-Channel Campaign Management 2021 and Gartner Magic Quadrant for Personalization Engines 2021. The company has been named #1 Leader on G2’s Mobile Marketing Software and Personalization Grids with a 4.6/5 rating for 20 consecutive quarters.

 

 We’re hiring, everywhere! Check out our open positions: https://useinsider.com/careers/

 

For more information, reach out to

Ms. Elizabeth Pargaman

Marketing & Events Manager

elizabeth.pargaman@useinsider.com

5128265599

 


  

Endear

Endear is thrilled to announce we closed our $2M Series Seed from Reformation Partners and Habitat!

 

 Launched in 2019, Endear, a NYC female co-founded startup, helps brands drive sales and retention by empowering them with their own customer data. Features include an all-in-one clienteling solution, customer relationship management platform, one-click integrations for POS and e-commerce apps, and shoppable product recommendations sent over SMS, email, or WhatsApp.

 

 800+ stores around the globe are already finding success with Endear, including Rebag, gorjana, Todd Snyder, and Alexis Bittar.

 

 For more information, please reach out to Nick Veneris at nick@endearhq.com.

 

For more information, reach out to

Mr. Nick Veneris

Director of Content

nick@endearhq.com

9049945248

 


 

Red Wing Shoe Co., Inc.

Media Contact:

 Sabrina Diaz

 sabrina.diaz@clynch.com

 612-375-8549

 THE FIT OF TOMORROW: RED WING SHOES LAUNCHES ULTIMATE FIT

 EXPERIENCE WITH 3D MAPPING TECHNOLOGY EXCLUSIVELY AT ITS

 NORTH AMERICA RETAIL STORES

 Years of innovation have led to a tech-driven process that provides customers with the perfect

 pair of work boots.

 RED WING, Minn. (March 15, 2022) — Taking the safety footwear shopping experience to the

 next level, Red Wing Shoe Company has launched an AI-driven Ultimate Fit Experience for

 customers across all 500+ retail stores. Red Wing's priority has always been to provide the best

 fitting work boots that reduce fatigue and protect feet, and the new in-store technology makes it

 even easier. The Ultimate Fit Experience, only available in Red Wing stores, provides the most

 customizable, premium and efficient retail experience in the category.

 “We saw an opportunity to advance the Ultimate Fit Experience to provide an even more

 personalized fit for our customers,” said Mike VanGoethem, vice president and chief services

 officer, Red Wing Shoe Company. "Our previous experience focused on standard 2D

 measurement and foot pressure points, and now we are enhancing that, adding in gait

 assessment and whole foot volume 3D measurement. We’re excited to merge the art of our

 purpose-built shoes, with the science of this new dynamic, tech-driven approach to ensure the

 best fit for worker comfort and safety.”

 FINDING THE ULTIMATE FIT

 In the new Ultimate Fit Experience, a Red Wing Certified Fit Specialist will help customers build

 a customized fit system (boot, insole and sock), starting with a personal assessment of their

 work environment conditions and safety requirements. This is combined with new state-of-the?art foot scanning technology by Volumental. Customers first step onto a 3D scanner that

 assesses 16 foot measurements in less than 5 seconds. They then walk across a pressure plate

 for a dynamic foot scan, which provides a visualization of their gait and pressure points.

 This customized technology creates a digital 3D model of the customer’s feet, which is used to

 recommend their ideal work boot size and any additional foot support with incredible accuracy.

 In a partnership between Red Wing and Superfeet, stores will also offer insole

 recommendations and the ability to purchase custom 3D printed footbeds that are an exact

 replica of their foot, mailed directly to the customer. These custom insoles help reduce fatigue

 on feet due to a combination of custom arch support, flex zones and flex lines, designed to

 enhance natural motion and help feet move more efficiently.

 Data collected from the personal assessment and foot scan is combined with retail purchase

 data and custom AI-driven technology to provide tailored recommendations across Red Wing’s

 catalogue of footwear styles. Shoppers will leave inspired by the experience and confident in

 their work boot purchase.

 “I hear positive feedback of the Ultimate Fit Experience process nearly every day from at least a

 customer or two,“ said Branden Rion, Virginia Beach Red Wing store associate. “Once

 customers have a better visual understanding of things like sizing, arch height and foot pressure

 distribution, they're more liable to make purchases based off of that.”

 And when it comes time for a customer to make their next work boot purchase, their personal

 profile, including work requirements and fit history, will be easily accessible across Red Wing’s

 store ecosystem to help match the individual to the perfect fitting boot again and again.

 Learn more about Red Wing’s Ultimate Fit Experience here. To find your nearest retailer, visit

 www.redwingshoes.com/stores.

 About Red Wing Shoe Company

 Red Wing Shoe Company Inc. is a global leader in the design, production and distribution of

 safety and lifestyle footwear and work apparel. Established in 1905 in Red Wing, Minn., the

 privately held company’s family of brands includes Red Wing Shoes®

 , the premium choice for

 purpose-built work footwear, workwear and accessories. Its brands are distributed to more than

 110 countries in an immersive multichannel environment of 500+ Red Wing retail stores, third?party partners and owned e-commerce platforms. Red Wing Shoe Company employs more than

 2,000 employees worldwide and operates two U.S. manufacturing facilities in Red Wing, Minn.

 and Potosi, Mo. For more information, please visit RedWingShoeCo.com or follow

 @RedWingShoes

 

For more information, reach out to

Ms. Gabe & Kinney

Senior Director

marisa.kinney@redwingshoes.com

16518081672

 


 

REI Co-op

Today, the outdoor industry is a $459.8-billion-dollar sector, yet only 1% of brands in the industry are owned or led by people of color.

 

 To take a step toward narrowing this gap in representation and broadening the historically narrow definition of what it means to spend time outside, REI is announcing its Navigate program. The program supports founders of color with existing businesses in the outdoor industry as they scale their efforts. In addition to receiving a $25,000 equity-free grant, Navigate participants will take part in a comprehensive, support-based accelerator program, developed in partnership with R/GA Ventures.

 

 Navigate is part of REI’s Path Ahead Ventures, a $30 million fund to empower founders of color to start and scale their businesses in the outdoor industry. REI is currently accepting applications for the Navigate program through May 9. Interested founders can learn more at this link: REI.com/path-ahead/navigate.

 

For more information, reach out to

Ms. Caitlin Goettler

Program Manager, Impact Communications

cgoettl@rei.com

4253003939

 


 

Checkout.com

Checkout.com raises $1 billion in Series D amid major US market push

 

 On the heels of a highly successful year processing hundreds of billions of dollars in payments for some of the world’s largest merchants, Checkout.com today raised $1 billion in its Series D funding round at a valuation of $40 billion.

 

 Primary investors include Altimeter, Dragoneer, Franklin Templeton, GIC, Insight Partners, the Qatar Investment Authority, Tiger Global, the Oxford Endowment Fund and another large west coast mutual fund manager.

 

 Funds will be used in three key areas: US market growth, marketplaces solution launch, and to strengthen leadership in Web3

 

 Read more about our latest press release: https://www.checkout.com/newsroom/news/checkout.com-raises-1-billion-in-series-d-amid-major-us-market-push

 

For more information, reach out to

Ms. Diana Birtas

Field Marketing & Global Events

diana.birtas@checkout.com

02073233888

 


 

Co.dx by TheMathCompany

We’re excited to announce TheMathCompany raised $50Mn in funding through Brighton Park Capital.

 

 Brighton Park Capital is an investment firm that focuses on investing in founder-led companies that specialize in tech-enabled service organizations. Arihant Patni too participated in the transaction.

 

 Co.dx looks forward to the growth this funding will fuel!

 

For more information, reach out to

Ms. Mridula Vasudevamurthy

Product Manager

mridula.vasudevamurthy@themathcompany.com

 +919972177043


 

Remi AI

Remi AI closed a $1.44m seed round in February 2022. Already an international player in supply chain A.I software, Remi AI will use the funds to accelerate product development and R&D, as well as sales and marketing activities in the US and Australia.

 

For more information, reach out to

Mr. Eamonn Barrett

Co-Founder: Head of Sales and Corporate Development

ebarrett@remi.ai

 +61431863753

 


 

Endear

Endear is thrilled to announce we closed our $2M Series Seed from Reformation Partners and Habitat!

 

 Launched in 2019, Endear, a NYC female co-founded startup, helps brands drive sales and retention by empowering them with their own customer data. Features include an all-in-one clienteling solution, customer relationship management platform, one-click integrations for POS and e-commerce apps, and shoppable product recommendations sent over SMS, email, or WhatsApp.

 

 800+ stores around the globe are already finding success with Endear, including Rebag, gorjana, Todd Snyder, and Alexis Bittar.

 

 For more information, please reach out to Nick Veneris at nick@endearhq.com.

 

For more information, reach out to

Mr. Nick Veneris

Director of Content

nick@endearhq.com

9049945248

 


 

Returnity

** Media Alert **

 

 Who: Led by CEO Mike Newman, Brooklyn-based Returnity replaces single-use shipping and delivery packaging by designing, manufacturing and implementing reusable packaging and circular logistics systems. Customers include Estée Lauder, New Balance, Rent the Runway, Walmart and others. Returnity won the 2021 Beyond the Bag Challenge, the 2019 National Geographic Ocean Plastic Innovation Challenge and was highlighted in the DHL 2019 and 2020 Trend Research Reports.

 

 What: Returnity recently announced its $3.1mm seed round led by Austin-based Brand Foundry Ventures, with additional investments from XRC Labs and other angel investors. Brand Foundry has a strong track record of investing at the earliest stages in category-defining brands like Allbirds, Olipop, and Starface. With their success comes the opportunity to help brands rethink how they ship and deliver products to customers. Returnity solves for just that, enabling their consumer-facing brand portfolio to create sustainable and customer-centric logistics solutions.

 

 Why: With 100B global parcel deliveries a year, and over 200B by 2026, the environmental impact is undeniable. In the U.S. alone, it’s enough packaging to pave a mile-wide cardboard road from NYC to LA and back - three times over.

 

 Companies can consider reusable packaging to combat these costs and plan for 2022 and beyond. With a 95.5% return rate, the average Returnity bag or box can be used for 20 customer shipments. Returnity’s focused process identifies high-return rate opportunities for clients, and is now being used for over 500K shipments a month, expanding to 2 million shipments a month in Q3 2022.

 

 Mike can also expand on:

 - Returnity’s roadmap for 2022

 - What’s next for reusable packaging and how companies can determine if reusable packaging is a right fit for their business model

 - Why so many retailers are getting it wrong when evaluating reusable and refillable packaging solutions

 - How consumer brands can move from linear to circular systems without subsidies

 

 Additional Background:

 

 About Mike Newman: Mike is a leading expert in transformational logistics platforms from single-use to circularity, reducing the mountains of plastics and corrugated cardboard entering our waste stream while saving millions in packaging expenses. He received his MBA from the Ross School of Business at the University of Michigan. Over the last 20+ years he worked at the intersection of supply chain and sustainability, including directing the Sierra Club's political operations in 20 states and building e-waste programs for companies such as Verizon, Walmart and Best Buy as the Sales and Marketing Vice President for ReCellular.

 

 Customer Case Studies:

 - Walmart: Returnity supplies reusable bags optimized for home grocery delivery service and manages the cleaning and resupply of the packaging.

 - New Balance: Returnity leads reusable shipping packaging deployment for the New Balance Team Sports initiative, creating an efficient and environmentally-friendly system to ship samples to and from partners. New Balance ships sample sport uniforms and footwear in Returnity's reusable bags and boxes that have an antimicrobial coating on them to keep garments, footwear, gear, and textiles fresh and lasting longer. This reusable packaging replaces 10,000 shipments of single-use cardboard boxes, reducing emissions up to 63%.

 - Aveda: They've partnered with Returnity to create their Returnable Shipper Program specifically for Aveda's one-litre bottles. Each Returnable Shipper can be reused up to 20 times or more, helping to reduce corrugate packaging weight by at least 89%.

 - Happy Returns | FedEx: Happy Returns revolutionizes how goods are moved between stores and warehouses with their Return Bar network. With Returnity, shoppers can exchange and return e-commerce items without printing, packaging, or person-to-person contact. Returnity designs and manufactures the packaging used for all Happy Returns logistics, powering tens of thousands of shipments per week.

 - Izzy: Returnity supplies reusable shipping bags for Izzy, the world’s first zero-waste mascara brand. Note the brand was recently included in the Good Housekeeping 2021 Sustainable Innovation Awards.

 

 Media Contact: Amanda Hodge (Amanda@xrclabs.com)

 

For more information, reach out to

Ms. Amanda Hodge

Associate Director of PR

amanda@xrclabs.com

214-208-9895


 

Brik + Clik

Completed our Republic campaign as part of our Seed round.

 

For more information, reach out to

Mr. Hemant Chavan

CEO

hemant@brikclik.com

3022285101

 


 

aisle 3

eCommerce start-up aisle 3 gears up for growth following £400K investment

 

 As aisle-3 prepares its early consumer launch, founders of the London-based eCommerce start-up have confirmed they are accelerating the release after securing £400,000 from angel investors including from Snap, Catch and MoneySupermarket.

 

 The brainchild of Thomas J. Vosper and James Valbuena, aisle 3 is a revolutionary online marketplace that makes shopping cheaper, quicker, easier, and more joyful for Shoppers who are used to opening an explosion of tabs and sifting through a constant barrage of online ads – by enabling registered Shoppers a single checkout across all retailers on a single, aggregated product page

 

 https://www.businessleader.co.uk/ecommerce-start-up-aisle-3-gears-up-for-growth-following-400k-investment/

 

For more information, reach out to

Mr. Thomas Vosper

CEO

thomas@aisle-3.co

07961702425

 


 

AnyRoad

AnyRoad Raises $47 Million to Power Data-Driven Experiences At Scale - https://www.anyroad.com/blog/anyroad-series-b/

 

For more information, reach out to

Ms. Jesse Dang

Head of Demand Generation

jesse@anyroad.com

408-386-8621

 


 

Loyal Guru

Loyal Guru Secures additional €8 Million in Series A Funding To Continue Transforming Customer Loyalty Experience. The round was led by Nauta Capital and supported by existing investors

 

For more information, reach out to

Ms. Stef Cervantes

Head of Marketing

scervantes@loyal.guru

0034662052833

CellPoint Digital

CellPoint Digital appointed by Virgin Atlantic and Holidays as Payment Partner

CellPoint Digital, a leading global provider of Digital Commerce and Payment Orchestration solutions, today announces a new partnership with Virgin Atlantic and Virgin Holidays.

The airline and holiday package provider will use CellPoint Digital’s full payment orchestration platform to seamlessly integrate new payment methods, new acquirers and stored card facilities, enabling reduced costs, increased acceptance rates and a better customer experience.

By orchestrating payments across regions and payment methods, CellPoint Digital’s innovative platform allows merchants to adopt a multi-acquirer payments model that opens new opportunities for growth. It also helps increase top-line revenue utilising intelligent routing, increasing authorisations, and providing system uptime transparency, and reduces the operation cost of accepting cross border payments.

News of the Virgin deal comes after a series of investments by Toscafund and Penta Capital into CellPoint Digital, which brings their total investment to more than $56M.

Yasin Demir, head of distribution and payments at Virgin Atlantic, added: “We identified CellPoint Digital as specialists in payment orchestration, providing a unique and innovated mind set towards the airline payments ecosystem. Its offering aligns perfectly with our plans to add multiple new acquirers and payment methods and we are looking forward to working with them in the coming months and beyond.”

Kristian Gjerding, CEO at CellPoint Digital, commented: “Virgin is one of the largest carriers in the UK and we are excited to be working with a brand that has such an incredible global reputation. As the project progresses, we will be collaborating closely with the Virgin payments team to ensure they get maximum benefit from our payment orchestration platform.

“By utilising our comprehensive payment orchestration platform and having access to a large payments ecosystem, we can enhance the payment process for Virgin Atlantic and Holidays while bolstering its offering with popular alternative payment methods for its customers.

Our Payment Orchestration Platform will give Virgin access to a much larger payment ecosystem and enable it to offer customers their preferred method of payment for the countries it flies to. As we emerge from the pandemic, fewer travellers are using cards to purchase tickets, with the convenience of mobile devices, e-wallet options and QR codes transforming the way they pay for airline tickets. Recent research has highlighted that 84% of travellers now pay with alternative payment methods.”

CellPoint Digital’s powerful omni-channel Payment Orchestration Platform optimises digital payment transactions, from cards or alternative payment methods, and accelerates the deployment of new payment options. Users can easily scale their own payment ecosystem across the world, unify the customer payment experience across their website, mobile apps and other channels, optimise the routing of each transaction, increase conversion rate and minimise payment costs.

To find out more, visit https://cellpointdigital.com/

For more information about CellPoint Digital or to interview Kristian Gjerding, CEO of CellPoint Digital, please contact Becky Sales at SkyParlour: becky@skyparlour.com.

About CellPoint Digital

CellPoint Digital is a fintech leader in payment orchestration. CellPoint Digital’s main solution is a powerful omni-channel Payment Orchestration Platform that optimises digital payment transactions, from cards or alternative payment methods, and accelerates the deployment of new payment options. Merchants can easily scale their own payment ecosystem across the world, unify the customer payment experience across their website, mobile apps and other channels, optimize the routing of each transaction, increase conversion rates and minimise payment costs. Toscafund and Penta Capital have invested more than $56 million into CellPoint Digital.

CellPoint Digital has offices in Copenhagen, Dallas, Dubai, London, Miami, Pune and Singapore. Visit www.cellpointdigital.com to learn more.

About Virgin Atlantic

Virgin Atlantic first took to the skies in 1984, instantly shaking things up and attracting plenty of attention. Since then Virgin Atlantic has become the UK’s second largest carrier, helping customers to fly and connect all around the world, with non-stop transatlantic routes including New York, Los Angeles, Hong Kong, Delhi and Johannesburg. Plus, thanks to the joint venture with Delta, Air France and KLM, over 350 cities across North America, Europe and the UK have now become accessible.

NVIDIA

NVIDIA and Kroger announce strategic collaboration to use digital twins simulations and data analytics to redefine the consumer shopping experience.

 

 https://nvidianews.nvidia.com/news/kroger-and-nvidia-to-reinvent-the-shopping-experience-through-state-of-the-art-ai-enabled-applications-and-services

 

For more information, reach out to

Mr. CLIFF EDWARDS

Senior PR Manager

cliffe@nvidia.com

4156992755

 


 

DoorDash

BJ’s Wholesale Club Partners with DoorDash to Provide Members and Non-Members Convenient Access to BJ’s Products On-Demand

 

 WESTBOROUGH, Mass. & SAN FRANCISCO--(BUSINESS WIRE)--BJ’s Wholesale Club (NYSE: BJ), a leading membership warehouse club in the Eastern United States, today announced a partnership with DoorDash (NYSE: DASH), the local commerce platform, to offer on-demand grocery delivery from 226 BJ’s locations across 17 states. BJ’s is the first wholesale club available on the DoorDash marketplace, providing consumers with access to home essentials and grocery needs on-demand. BJ’s products can be purchased directly on the DoorDash app, offering members and non-members alike access to thousands of BJ’s items on-demand. BJ’s members can also link their wholesale club card to receive lower, member-only pricing.

 

 Consumers continue to appreciate the convenience of grocery delivery post-pandemic. With BJ’s now on the marketplace, DoorDash consumers in the Eastern United States will be able to purchase high-quality products including produce, deli meat, dairy, and more, at a great value.

 

 "BJ’s is proud to bring the convenience and value our members know and love to even more shoppers through the DoorDash marketplace,” said Monica Schwartz, executive vice president and chief digital officer, BJ’s Wholesale Club. “We are excited to expand easy shopping solutions for our members, while also bringing BJ’s wide assortment and exclusive products to new potential members.”

 

 “We see the trend towards convenience only going in one direction, with grocery delivery being no exception,” said Shanna Prevé, Vice President, Business Development at DoorDash. "We are thrilled to welcome BJ’s to the DoorDash platform as our first wholesale club on the marketplace, continuing our mission to provide consumers with the convenience and savings they crave, while empowering merchants to reach customers wherever they are.”

 

 Today’s announcement is just the beginning of DoorDash and BJ’s strategic partnership to provide convenience, value, and access for consumers across the Eastern United States. In addition to BJ's now being available for orders on DoorDash's grocery marketplace, the partnership will also enable same-day delivery from BJs.com powered by DoorDash Drive, DoorDash’s white-label fulfillment platform that powers direct delivery for any business, to help BJ’s members receive their orders directly to their home.

 In celebration of the new partnership, from March 29, 2022 through April 12, 2022, DoorDash will offer customers 30% off their order of $100 or more (up to a total value of $40) for BJ’s on the marketplace.*

 

 All 226 BJ’s locations will be available on DashPass, DoorDash’s membership program that offers members unlimited $0 delivery fees on eligible DashPass orders. DashPass members can enjoy these benefits on eligible grocery orders with a subtotal of $25 or more from BJ’s.

 

 About BJ’s Wholesale Club

 Headquartered in Westborough, Massachusetts, BJ's Wholesale Club is a leading operator of membership warehouse clubs in the Eastern United States. The company currently operates 226 clubs and 158 BJ's Gas® locations in 17 states.

 The Company’s common stock is traded on the New York Stock Exchange (NYSE: BJ).

 

 About DoorDash

 DoorDash (NYSE: DASH) is a technology company that connects consumers with their favorite businesses across the United States, Canada, Australia, Japan, and Germany. Founded in 2013, DoorDash enables local businesses to address consumers’ expectations of ease and immediacy and thrive in today’s convenience economy. By building the logistics infrastructure for local commerce, DoorDash is bringing communities closer, one doorstep at a time.

 

 Terms & Conditions

 *30% off your order, Save Up to $40: Get 30% off your BJ's Wholesale Club order with a subtotal of $100 or more (up to a total value of $40) with promo code TRYBJS. Offer valid from 3/29/2022 through 4/12/2022. The maximum value of discount from using the promo code is up to $40. Enter code TRYBJS at checkout to redeem. Limit one redemption per person. Fees, taxes, and gratuity still apply. All deliveries subject to availability. Offer available for orders placed through DoorDash. Must have or create a valid DoorDash account with a valid form of accepted payment on file. No cash value. Non-transferable. See full terms and conditions at help.doordash.com/consumers/s/article/offer-terms-conditions.

 

For more information, reach out to

Ms. Lan Nguyen

Sr. Communications Manager

lan.nguyen@doordash.com

4083189559

 


 

Olaplex

Olaplex Partners with Social Impact Commerce Platform ShoppingGives To Enable Philanthropic Giving

 

 At launch, Olaplex is leveraging ShoppingGives’ technology to power Women’s History Month giving initiatives

 

 Chicago, IL (March 28, 2022) -- ShoppingGives, the eCommerce platform that creates purposeful and profitable relationships between brands and nonprofits, today announced at Shoptalk its partnership with OLAPLEX (TICKER: OLPX), one of the largest independent hair care brands in the world with over 100 worldwide patents. OLAPLEX has launched ShoppingGives’ donation integrations in its online store beginning with a focus on nonprofits empowering women in honor of Women’s History Month. By partnering with ShoppingGives, OLAPLEX is able to directly engage its customers in this philanthropic campaign and future ones, with the flexibility to feature any of 1.8 million nonprofits as recipients of a portion of its sales proceeds.

 

 Using ShoppingGives’ turnkey giving integration, OLAPLEX is featuring 6 impactful nonprofits benefiting women on its website, and customers can select which one they’d like a portion of their purchase revenue to support. The nonprofit beneficiaries of this timely initiative are Women for Women International, Girls Who Code, Step Up, Girls Inc., Black Girls CODE, and She’s the First. Shoppers on Olaplex’s website will be able to choose which of these nonprofits they want to support when they add products to their shopping cart, and ShoppingGives will automatically divert a dollar from each sale to make the donation.

 

 “We’re proud to bring OLAPLEX into the Giving Economy to enable their charitable giving efforts,” said Ronny Sage, CEO, and founder of ShoppingGives. “Their commitment to uplifting women is on full display with their launch giving campaign, and we’re excited to partner with them to help move the needle on other timely causes in the future.”

 

 OLAPLEX, the brand that singlehandedly created the bond building hair category, levels up their existing sustainability efforts with the launch of this partnership. By limiting the use of secondary packaging, Olaplex has been able to save 57 million gallons of water, prevent 35 million pounds of greenhouse gas emissions, and save 44 thousand trees from being cut down. And now by integrating ShoppingGives’ technology, the company activates its support of the nonprofit sector.

 

 “While it’s our goal at OLAPLEX to be a brand that delivers products that benefit hair from the inside out with our breakthrough scientifically proven bond-building technology, it’s also important to us to empower and uplift others,” said JuE Wong, CEO of OLAPLEX. “This Women’s History Month, we’re excited to partner with ShoppingGives to back the efforts of a curated group of charities that support women and girls around the world.”

 

 OLAPLEX joins the fast-growing Giving Economy as ShoppingGives more than quadrupled the number of retail transactions with donations attached in 2021. As the leading social impact commerce platform, ShoppingGives is the turn-key solution for thousands of socially conscious brands to accelerate their growth through digitally-integrated social impact. The ways in which brands and retailers engage consumers in charitable campaigns to address social, environmental, and governance needs is at the forefront of consumers' minds and plays a crucial role in how customers interact with these brands.

 For more information, please visit www.shoppinggives.com.

 

 About ShoppingGives

 ShoppingGives, the leading social impact commerce platform, is the turn-key solution for thousands of socially conscious brands including Coach, Steve Madden, Kenneth Cole, Natori, Dr. Bronner’s, TRX Training, Sakara Life, Solstice Sunglasses, Fresh Clean Tees, Blind Barber, and Enso Rings to accelerate their growth through integrated social impact. Our suite of social impact marketing technologies enables a data-driven approach to cause-marketing, empowering brands to create more authentic, higher-converting customer experiences by promoting corporate social responsibility while maintaining cause marketing regulation, enabling donations 1.8M+ 501c(3) nonprofits.

 

 About OLAPLEX

 Our humble beginnings started in a California garage, and since 2014, the brand quickly became

 a global sensation, paving the way for a completely new category of haircare called “bond-building." Today, OLAPLEX is one of the largest independent hair care brands in the world with over 100 worldwide patents. Our exclusive scientifically proven multi-patented technology restores damaged and compromised hair by repairing it from the inside out. Simply put, this first-of-its-kind ingredient works two-fold to protect the hair from damage while simultaneously also being able to re-link the disulfide bonds back together. For all hair types, it provides immediate results to repair the 5 types of damage including chemical services, heat styling, mechanical damage, environmental damage and lifestyle or physiological changes.

 

 

 Media Contact

 Frank Spence

 Frank@West-Comms.com

 (415) 294 1157

 

For more information, reach out to

Mr. Rick Medeiros

Account Director

rick@west-comms.com

5105663933

 


 

YourAnswer

Media Release:       FOR IMMEDIATE RELEASE

 

 YourAnswer Voice Shopping Solution Now Available on Oracle Cloud Marketplace

 

 YourAnswer’s Voice Shopping experience allows online retailers to empower their brand and improve conversion rates by offering their website visitors an elevated mobile shopping experience.

 

 PLEASANTON, CA, March 24, 2022 - YourAnswer, a leader in Voice Shopping solutions for the Web and a member of the Oracle Partner Network (OPN), today announced that YourAnswer Voice Shopping is available on Oracle Cloud Marketplace and can be integrated with Oracle CX Commerce.  Oracle Cloud Marketplace is a centralized repository of enterprise applications offered by Oracle and Oracle partners.

 

 YourAnswer Voice Shopping has a massive impact on the performance of mobile websites, and integration with Oracle CX Commerce delivers considerable UI/UX benefits for end users.  On average, visitors that use YourAnswer’s Voice Shopping Experience stay on the website 2.3x longer, view 1.5x more pages, and most importantly, convert 190% higher compared to other visitors.

 

 The heart of the system is a Real Intelligence EngineTM, that goes beyond AI, with its ability to understand spoken language.  A unique display system has also been created that allows a large number of items to be shown on a small screen.  Mobile shoppers can ask for something like, ‘show me all the red dresses under $50 size 8‘, and that’s what they get, all in a unique catwalk view.

 Oracle Cloud Marketplace is a one-stop shop for Oracle customers seeking trusted business applications offering unique business solutions, including ones that extend Oracle Cloud Applications. Oracle Cloud is an enterprise cloud that delivers massive, non-variable performance and next generation security across a comprehensive portfolio of services including SaaS, application development, application hosting, and business analytics. Customers get access to leading compute, storage, data management, security, integration, HPC, artificial intelligence (AI), and Blockchain services to augment and modernize their critical workloads. Oracle Cloud runs Oracle Autonomous Database, the industry's first and only self-driving database.

 

 “YourAnswer is targeting medium to large retail websites, and many of these are powered by Oracle CX Commerce,” said Rahmon Coupe, YourAnswer CEO.  “YourAnswer’s participation in Oracle Cloud Marketplace further extends our commitment to the Oracle community and enables customers to easily reap the benefits of YourAnswer Voice Shopping. We look forward to leveraging the power of the Oracle Cloud to help us achieve our business goals.”

 

 “YourAnswer is also moving into the banking and financial services space, having recently engaged with a multi-billion dollar asset credit union to further develop and beta test a new voice system that will make banking transactions and accessing information a breeze for their members,” said Mr Coupe.

 

 “The YourAnswer - Mobile Voice Shopping technology coupled with Oracle Commerce cloud capabilities represents an innovative opportunity for our clients to provide a new and effective digital commerce voice user experience for their customers,” said So Young Park, Senior Director of Product Management for Oracle Commerce.

 

 Deployment of YourAnswer is simple, and one of YourAnswer’s leading apparel customers stated that - “without doubt, the most impactful capability we have ever added to our site, and we did almost nothing on our end - added a microphone link and we were good to go.”  YourAnswer also works equally well with tablets, desktop computers, and keyboards as well as voice. 

 

 About YourAnswer

 YourAnswer is the world leader in Voice Shopping, delivering significantly increased user engagement and conversion rates for medium to large online retailers. The YourAnswer Voice Shopping Experience utilizes voice recognition, a proprietary Real Intelligence EngineTM and a novel display technology to provide a highly engaging and interactive experience for ecommerce websites through users’ mobile and voice-enabled devices.

 

 About Oracle PartnerNetwork

 Oracle PartnerNetwork (OPN) is Oracle’s partner program designed to enable partners to accelerate the transition to cloud and drive superior customer business outcomes. The OPN program allows partners to engage with Oracle through track(s) aligned to how they go to market: Cloud Build for partners that provide products or services built on or integrated with Oracle Cloud;Cloud Sell for partners that resell Oracle Cloud technology;Cloud Service for partners that implement, deploy and manage Oracle Cloud Services;and License & Hardware for partners that build, service or sell Oracle software licenses or hardware products. Customers can expedite their business objectives with OPN partners who have achieved Expertise in a product family or cloud service.  To learn more visit: http://www.oracle.com/partnernetwork.

 

 Trademarks

 Oracle, Java and MySQL are registered trademarks of Oracle Corporation.

 

 Media Contact

 Joe Herne, EVP YourAnswer

 Email: joe.herne@youranswer.io

 Web:  www.youranswer.io

 

For more information, reach out to

Mr. Joe Herne

EVP

joe.herne@youranswer.io

510 813 1355


 

GEODIS eLogistics

🤝 We’re excited to announce that #GEODISeLogistics has teamed up with returns expert, @Happy Returns by PayPal! The #eLogistics team is committed to continuing to provide client success and a seamless returns experience.

 

 📢 “Returns are so critical in #eCommerce brands' success and can be the difference between a customer returning or lost forever. #HappyReturns not only helps our customers but is sustainable and aligns with #GEODIS eLogistics’ goals for client success.” - @Jessica Adams, Marketing Manager, GEODIS eLogistics

 

 Read more about our relationship here ➡️ https://geod.is/wgtxr

 

For more information, reach out to

Mr. Matt Barr

Sr Director, Product Strategy

matt.barr@geodis.com

615-987-1237

 


  

Mitchell Gold + Bob Williams

ECO-RESPONSIBLE HOME FURNISHINGS BRAND MITCHELL GOLD + BOB WILLIAMS INTRODUCES COLLECTION OF LUXURIOUS RECYCLED FABRICS IN COLLABORATION WITH SEAQUAL INITIATIVE

 

 Furthering its never-wavering focus and commitment to community and sustainability, Mitchell Gold + Bob Williams joins the fight against marine plastic pollution with new upholstery textiles from upcycled yarn

 February 2022;New York, NY — Since its founding in 1989, Mitchell Gold + Bob Williams has been dedicated to sustainable practices and the idea that great design can do better—for our homes, our communities and the planet. In the spirit of that stewardship, the company is introducing a collection of luxurious recycled upholstery fabrics with OEKO-TEX-certified upcycled yarn made from marine plastic that has been collected, cleaned, and processed by SEAQUAL INITIATIVE community. The yarn is then woven into fabrics in North Carolina through a collaboration with SEAQUAL INITIATIVE, a unique collaborative community helping to fight marine plastic pollution.

 

 Made from SEAQUAL® MARINE PLASTIC transformed into SEAQUAL® YARN, the collection offers 12 exclusive fabrics in three ocean-inspired patterns with a pleasingly very soft tactile hand and a palette of colors. The new fabrics complement the company’s comfortable and modern, sustainably made upholstery line, handcrafted by skilled artisans in its North Carolina factory. The fabrics also offer easy-care performance qualities, making them smart design solutions for homes with children and pets. In addition, some fabrics can be used in contract-grade projects.

 

 The collaboration is part of the company’s Spring 2022 Collection, which celebrates design through a fresh lens. Consumers can experience the look and feel of the fabrics in the brand’s 24 Signature Stores nationwide, where they’ll find American modern designs featuring the collection. Complimentary fabric samples are available to customers in store, as well as via MG+BW Virtual Designers in 35 locations across the country, and on mgbwhome.com.

 

 “Sustainability is part of every decision we make, and we are committed to designing for a healthier planet,” said Allison O’Connor, President and CEO. “We're pleased to collaborate with SEAQUAL INITIATIVE, a community of individuals, organizations, and companies working together to help clean our oceans. By joining this robust collective, our stewardship efforts can have a much larger positive impact on the planet than by working as a single company. Every effort to reduce waste is a worthwhile endeavor, and central to the values of our brand. We are thrilled to have created this beautiful, durable, and eco-friendly collection of fabrics with high-quality SEAQUAL® YARN.”

 

 MITCHELL GOLD + BOB WILLIAMS SEAQUAL INITIATIVE FABRICS:

 - Performance Textured Chenille: A heavily textured chenille with a water-repellent finish, available in four classic neutral colors.

 - Performance Lattice Chenille: Available in four livable warm neutrals and cool silvery shades, this intricately textured chenille offers a water-repellent finish.

 - Performance Chunky Basketweave: A classic basketweave with a pronounced warp-and-weft feel, offered in four soothing shades.

 

 “From the day we started the company, it was our dream to both help care for Mother Earth and help our customers choose comfortable, fine-quality furnishings for their home,” said Bob Williams, Co-founder & President of Design. “Our SEAQUAL INITIATIVE fabric collection gives us another opportunity to do that. By customizing their upholstered pieces with these fabrics, our customers are creating beautiful, easy-care furniture, and helping to end plastic pollution.”

 

 To date, more than 200 tons of marine littler have been transformed into SEAQUAL® MARINE PLASTIC by SEAQUAL INITIATIVE. Learn more at SEAQUAL.org.

 

 “SEAQUAL INITIATIVE is pleased to have Mitchell Gold + Bob Williams support in this fight against marine plastic pollution with this new fabric collection made from SEAQUAL® MARINE PLASTIC," says Mark Hartnell, Director of Operations, for SEAQUAL INITIATIVE.

 

 For design inspiration, follow @MGBWhome on Instagram.

 

 Media Contact

 For photography and interview opportunities, please email:  mediainquiry@mgbwhome.com

 

 About SEAQUAL INITIATIVE

 SEAQUAL INITIATIVE works with NGOs, fishermen, authorities and local communities to help clean our oceans. Marine litter from our beaches, ocean floor and surface, rivers and estuaries is collected by clean-up programs. It is then sorted into different material types and the plastic portion is cleaned and transformed into SEAQUAL® MARINE PLASTIC. Manufacturers certified by the SEAQUAL INITIATIVE produce the high-tech yarn SEAQUAL® YARN from the collected waste, which is then processed by companies in numerous industries into sustainable products.

 

 About Mitchell Gold + Bob Williams

 Mitchell Gold + Bob Williams began with the seed of an idea that continues to guide everything it stands for: Comfort for all. Since 1989, the brand has been dedicated to design for living well, crafting modern heirlooms while continually working to lower its impact on the planet through responsible materials sourcing and partnerships with sustainably driven brands and initiatives. Committed to lasting quality and American craftsmanship, Mitchell Gold + Bob Williams upholstery is hand-built by generations of skilled artisans at its North Carolina factory, creating works of art that stand the test of time. Extensive furniture customization options let customers create pieces that are distinctly theirs, while the brand’s Design Services team offers complimentary help in-store, online, virtually, or from the comfort of home. Mitchell Gold + Bob Williams collections also include modern tables & storage, contemporary lighting, luxury rugs, European bed linens, home fragrance, wall art, decor and a high-end outdoor furniture collection. The brand also supports interior designers, architects, builders and design professionals with a robust Trade Program and Contract division. Connect with Mitchell Gold + Bob Williams at one of its 24 Signature Stores across the country, 35 Virtual Design locations, and 3 international stores, as well as online at mgbwhome.com. Find design inspiration on Instagram at @MGBWhome.

 

For more information, reach out to

Ms. Larysa Gruner

Brand Marketing Manager

mediainquiry@mgbwhome.com

828-632-9200

 


 

PressFriendly (on behalf of AfterShip)

AfterShip’s Postmen Product Joins FedEx® Compatible Program

 

 Collaboration Between World’s Largest Express Transportation Company and

 Automated Shipping Platform Provides Significant Shipping Efficiency to

 Small- and Medium-Sized E-Commerce Businesses

 

 Austin, TX — March 23, 2022 — AfterShip, a leading post-purchase and tracking platform for e-commerce businesses, today announced that its Postmen carrier shipping software is available as part of the FedEx Compatible Program at FedEx Corp. (NYSE: FDX), the world’s largest express transportation company. AfterShip’s Postmen product now gives small and medium online retailers using FedEx as their carrier a powerful tool to automate shipping, manage costs, and shorten fulfillment for domestic and international shipments.

 

 With the supply chain in constant flux, e-commerce businesses have had to anticipate changing costs and delays with their shipping strategies. By collaborating with FedEx to join its Compatible program, AfterShip gives e-commerce businesses that use its Postmen product a scalable solution to address these shipping challenges. Postmen customers that enroll in FedEx Compatible can now ship more confidently, thanks to the simple, streamlined process flow that enables Postmen with FedEx shipping functionality.

 

 “Working with FedEx to certify Postmen for its Compatible program was extremely important to the AfterShip team, especially as our customers deal with issues surrounding the supply chain and the pandemic,” said Andrew Chan, Chief Marketing Officer and Co-Founder of AfterShip. “This certification means that e-commerce businesses can depend on us to handle their national and international shipping needs with enhanced convenience and efficiency.”  

 

 Small- and medium-sized e-commerce businesses find themselves at a disadvantage when competing with huge enterprise retailers, who can leverage their business size to negotiate more favorable shipping rates. Having Postmen certified for the FedEx Compatible Program provides a tool that can be tailored for any size business that grows to meet new challenges as the company scales. With FedEx’s unparalleled express shipping capabilities and access to international markets, Postmen users now have an efficient option for managing shipments as well as maintaining on-time deliveries.

 

 AfterShip’s Postmen software & API is an enterprise-grade shipping platform with ISO 27001 and GDPR compliance certifications. Postmen also features 24/7 email support, integrates easily with top e-commerce apps, allows multiple users, and can connect with multiple organizations. Postmen also provides order management, real-time shipping rates, shipment label printing, and more.

 

 For more information about AfterShip and its e-commerce business solutions, please visit https://www.aftership.com/.

 

 About AfterShip

 Founded in 2012, AfterShip is a post-purchase platform that helps companies improve the consumer experience, increase revenue, and build brand loyalty. With more than 10,000 customers, AfterShip is used by leading marketplaces such as eBay, Wish, and Etsy, as well as iconic brands such as Gymshark, Kylie Cosmetics, Murad, and Kate Sommervile. AfterShip offers branded shipment tracking, notifications, returns, and exchanges, leading to increased sales and fewer WISMO tickets. Integrating with more than 930 carriers worldwide, AfterShip is the solution of choice for multinational organizations or those looking to grow internationally.

 

 About FedEx Corp.

 FedEx Corp. (NYSE: FDX) provides customers and businesses worldwide with a portfolio of transportation, e-commerce and business services. With annual revenue of $90 billion, the company offers integrated business solutions through operating companies competing collectively, operating collaboratively and innovating digitally under the respected FedEx brand. Consistently ranked among the world’s most admired and trusted employers, FedEx inspires its 600,000 team members to remain focused on safety, the highest ethical and professional standards and the needs of their customers and communities. FedEx is committed to connecting people and possibilities around the world responsibly and resourcefully, with a goal to achieve carbon-neutral operations by 2040. To learn more, please visit about.fedex.com.

 

 ###

 

 Press Contact:

 Mark Karges

 PressFriendly

 mark@pressfriendly.com

 

For more information, reach out to

Mr. Mark Karges

Account Director

mark@pressfriendly.com

4407730988

 


 

PressFriendly (on behalf of AfterShip)

AfterShip’s Postmen Product is Joining the FedEx® Compatible Program. The Collaboration Between the World’s Largest Express Transportation Company and AfterShip's Automated Shipping Platform Provides Significant Shipping Efficiency to Small- and Medium-Sized E-Commerce Businesses.

 

For more information, reach out to

Mr. Mark Karges

Account Director

mark@pressfriendly.com

4407730988

 


 

Pensa Systems

Pensa Partners with Blue Yonder to Deliver Continuous Shelf Monitoring and Compliance to CPG Brands and Retailers

 

 Partnership benefits category management customers to drive higher sales and margins

 

 Pensa Systems, a leading innovator in automated retail shelf intelligence, has formed a partnership with Blue Yonder, a leader in digital supply chain and omni-channel commerce fulfillment. By combining data and insights from Blue Yonder’s category management solutions with Pensa’s automated view of real-world in-store shelf conditions, mutual customers will be able to continuously optimize assortments, maximize efficiencies and drive incremental sales.

 

 Once considered a tactical activity focused on filling shelves, today’s category management has emerged as a competitive differentiator. As a key connection point with the consumer, category management yields a range of critical data about individual products, assortments, space management, demand trends, and localized shopper preferences.

 

 Pensa provides continuous monitoring and feedback of actual retail shelf conditions delivering a source of truth about out-of-stocks, shelf effectiveness, and space allocation. Pensa’s in-store execution signal together with Blue Yonder’s customer-centric space planning and assortment management solutions enable mutual customers to continuously improve planograms, assortment plans, store layouts, and forecast accuracy.

 

 Pensa is the first fully automated shelf intelligence solution, learning to visually recognize and distinguish between products on the shelf much as a human does versus scanning a barcode on the back of a package or comparing a single product image against a product image database. Pensa captures then analyzes a video stream of hundreds of images, taken from numerous angles, of each individual product on the shelf to accurately identify and distinguish between products in near real-time to calculate a highly accurate view of shelf inventory and performance. See Pensa capture and analyze a store aisle in seconds here: https://www.pensasystems.com/technology/#rapid_scan.

 

 “Bringing innovation to the market is core at Pensa and collaborating with leaders like Blue Yonder to deliver business value is the best kind of innovation,” said Richard Schwartz, president and CEO of Pensa Systems. “The age of Shelf 3.0 is upon us, and I am very excited at the prospects of our partnership to improve category management and corresponding business results for our mutual customers.”

 

 About Pensa Systems

 Pensa Systems is the leader in automated retail shelf intelligence, powered by patented advanced AI and computer vision. Pensa delivers the source of truth about what’s happening on the retail shelf to minimize stockouts, increase shelf share, optimize product planning, and improve the customer experience for the omnichannel world. Pensa partners with top CPG brands and retailers globally, including Johnson & Johnson, General Mills, Anheuser-Busch InBev, Circle K, and Unilever to address a trillion-dollar “blind spot” at a critical time in the industry. Pensa was recently named to the 2022 CB Insights Retail Tech 100 as a top innovator defining the future of retail. Please visit pensasystems.com to learn more, and stay connected.

 

For more information, reach out to

Ms. Marianna Vyridi

Client Partner

mvyridi@bigvalley.co

6504683263

 


  

Logicbroker

Boscov's + Logicbroker partner to modernize department store's drop ship program

 

For more information, reach out to

Ms. Rebecca McCarthy

Director, Marketing

bmccarthy@logicbroker.com

2039297633

 


 

Escalate PR on behalf of Simon Data

Simon Data partners with Snowflake to make Customer Data Accessible to Marketers

 

 The first-of-its-kind data integration is being used by brands like JetBlue to acquire, retain, and upsell customers through highly personalized cross-channel journeys

 

 NEW YORK, March 21, 2022 - Simon Data, today announced a partnership with Snowflake, the Data Cloud company, designed to enable marketers to unlock their customer data investments to drive improved marketing effectiveness. The partnership solves a common challenge marketers face around accessing data in a streamlined way to build personalized cross-channel marketing campaigns.

 Simon Data: Powered by Snowflake

 

 With inclusion in Snowflake’s “Powered by Snowflake” program, Simon Data leverages Snowflake’s Media Data Cloud-  with its application that is built on Snowflake to seamlessly extend next-generation data capabilities traditionally owned by data teams into an application designed for marketers and other business stakeholders.

 

 “So many brands have built data solutions that provide incredibly rich and detailed views of customers, only to find themselves losing resolution when connecting to downstream applications,” said Jason Davis, CEO and co-founder of Simon Data. “Many of today’s MarTech tools are built using legacy databases that are unable to drive detailed segmentation or one-to-one personalization. Through Simon Data’s application built using Snowflake, joint customers have a modern, agile way to easily access and leverage customer data”

 

 By relying on Snowflake, the Simon Data platform offers additional advantages relative to other CDPs and traditional marketing platforms.

 

 Unparalleled granularity for 1:1 marketing: Enables marketers to act on data at the highest level of detail. Workflows are self-sufficient, streamlined, and fast, eliminating the need for upstream custom data modeling.

 World-class security: Simon Data leverages core security aspects of Snowflake, supported in native multi-cloud contexts. Unlike other CDPs, Simon doesn’t need to replicate customer’s data into other sources making it even more secure.

 Seamless data shares: With Snowflake, Simon can further enhance its best-in-class integration model to accelerate time-to-value within weeks or less.

 

 “Simon Data is the  model for how SaaS applications can be built on Snowflake’s technology and fully activate data across the expanding Snowflake ecosystem,” said Bill Stratton, Head of Media & Analytics at Snowflake. “Using Snowflake’s Media Data Cloud, Simon unlocks data scalability and processing capabilities. And through the Snowflake platform, the  integration is further enhanced via Snowflake’s secure data sharing.”

 How JetBlue is Using Simon and Snowflake to Drive Growth

 Like many businesses undergoing data and cloud transformations, JetBlue saw a massive gap between their strategic data investments and the data capabilities of their martech environment. With Snowflake servicing core reporting and insights use cases across the business, JetBlue’s loyalty team looked to Simon Data to unlock this customer data to drive segmented, hyper-personalized, and low-latency messages.

 

 “At JetBlue, we believe that data is a core strategic differentiator and the Simon CDP will enable our team to be data-driven in how we approach Customer interactions” said Amit Chawla, Director, Loyalty Program Development at JetBlue. “Simon Data has already helped us unlock additional value from our investments in the Snowflake platform. We were able to onboard Simon on top of Snowflake and get our first campaign live in only 12 days which, in the MarTech world, is impressive.”

 

 Simon Data’s team will focus on driving efficiency and alignment around JetBlue’s key initiatives, including: retargeting customers who have browsed but not booked flights;improving targeting and personalization across channels to increase ancillary revenue;and revving up hyper-personalized marketing messaging with contextual data to boost profitability.

 

 JetBlue joins other leading brands like Tripadvisor, Wyndham, Thinx, Resy (Amex), and Vimeo in using Simon Data and the Snowflake Data Cloud to drive growth through data. Find out more here.

 About Simon Data

 Simon Data is the marketer-first orchestration Customer Data Platform (CDP) allowing e-commerce, travel, marketplace and retail brands to easily use data to build unique customer journeys across channels at accelerated speeds. The platform leverages real-time. historical data and machine learning to power turnkey communications. Leading brands ASOS, Equinox and Vivino, rely on Simon to build one-to-one personalization across multiple channels without the need for an all-in-one cloud solution. Simon Data’s growing team of 140 employees has been honored as both a 2022 BuiltIn NYC and San Francisco Best Places to Work, Great Places to Work Certified, and is a G2 Leader in the CDP space for four consecutive quarters. Explore more about Simon Data here: www.simondata.com.

 

 Media Contact:

 Escalate PR

 simondata@escalatepr.com

 ####

 

For more information, reach out to

Ms. Megan Leer

Sr. PR Consultant

megan@escalatepr.com

619-708-9500

 


 

TEKsystems

TEKsystems Global Services selected as Snowflake Retail Data Cloud Partner. We offer cloud based solutions that deliver actionable insights across the Retial supply chain.

 

For more information, reach out to

Ms. Kara Moran

PR Manager

kamoran@teksystems.com

4105403050

 


 

Digital River

BigCommerce and Elite Partner Digital River Give Merchants the Ability to Unlock Global Sales

 

 AUSTIN, TX — February 23, 2022 — BigCommerce (Nasdaq: BIGC), a leading Open SaaS ecommerce platform for fast-growing and established B2C and B2B brands, today announced a direct integration with Digital River, an experienced global commerce enabler, to provide mid-market to enterprise BigCommerce merchants with an all-in-one global commerce solution that fully manages payments, tax, fraud and compliance to simplify cross-border selling and accelerate global expansion.

 

 “Delivering localized checkout experiences and reconciling international sales can be daunting and burdensome. To remove these complexities, we’ve teamed with BigCommerce to manage the financial and legal responsibilities of cross-border selling on behalf of BigCommerce merchants to help them simplify operations and accelerate global expansion at less cost,” said Adam Coyle, CEO at Digital River. “Together we’re doing the heavy lifting so merchants can focus on what’s most important—global growth."

 

 With a single integration, merchants can integrate Digital River’s Merchant of Record business model to mitigate risks and maximize conversions by delivering localized checkout experiences for both onshore and cross-border sales directly from within their BigCommerce store. As a result, merchants can easily deploy entry into new markets in as little as six weeks and simplify cross-border selling processes that can decrease operational costs by up to 30 percent.

 

 "Cross-border ecommerce continues to grow rapidly, and this partnership comes at a time when many merchants are prioritizing expansion to reach international customers,” said Brent Bellm, CEO at BigCommerce. “Our partnership with Digital River provides the global commerce solutions needed to go to market faster, at a lower cost and without the risk and complexities typically associated with cross-border commerce.”

 

 Key benefits include:

 

  •     Global payment localization. Merchants can leverage a number of leading payment providers with local entities to maximize authorizations and give shoppers access to their preferred currencies and payment methods such as local cards, buy-now-pay-later and wallets.
  •     Minimize financial complexity. Merchants are able to minimize financial risks by managing compliance, fraud mitigation, currency conversion, chargebacks, and global reconciliation all from within their BigCommerce Control Panel.
  •     Reduce legal risks. Merchants will mitigate risk from new regulations and ensure they adhere to local tax requirements in 240+ markets, overcoming global online selling liabilities ranging from consumer protection laws, collection of tax, duties and tariffs, payments compliance and fraud screening.
  •     Maximize authorizations. Merchants gain instant access to leading transaction routing technologies and an expansive acquiring network that allow for lower global processing fees and increased authorization rates by up to 15% – saving significant time and expense.
  •     Streamlined order management processes. Merchants can leverage logistics tools that handle end-to-end fulfillment from either Digital River’s existing partner network or from the merchant’s fulfillment partner of choice.

 

 512 Audio, a subsidiary of Warm Audio, and creators of professional microphones and audio gear built for content creators, podcasters, broadcasters and musicians, has launched its U.S. online store on BigCommerce using Digital River’s Merchant of Record solution. The company plans to expand their direct-to-consumer store into Canada, the UK and Europe in the coming months.

 

 “With the integrated commerce capabilities that Digital River and BigCommerce provide, we are excited to grow our customer base, providing the best possible shopping experience to talented creators around the world,” said Hillary Lyle, head of marketing at 512 Audio.

 

 To learn more about Digital River’s integration with BigCommerce visit here.

 

 About BigCommerce

 BigCommerce (Nasdaq: BIGC) is a leading open software-as-a-service (SaaS) ecommerce platform that empowers merchants of all sizes to build, innovate and grow their businesses online. BigCommerce provides merchants sophisticated enterprise-grade functionality, customization and performance with simplicity and ease-of-use. Tens of thousands of B2C and B2B companies across 150 countries and numerous industries use BigCommerce to create beautiful, engaging online stores, including Ben & Jerry’s, Molton Brown, S.C. Johnson, Skullcandy, SoloStove and Vodafone. Headquartered in Austin, BigCommerce has offices in London, Kyiv, San Francisco, and Sydney. For more information, please visit www.bigcommerce.com or follow us on Twitter, LinkedIn, Instagram and Facebook.

 BigCommerce® is a registered trademark of BigCommerce Pty. Ltd. Third-party trademarks and service marks are the property of their respective owners.

 

 About Digital River

 With more than 25 years’ experience, Digital River has mastered global commerce. An industry disrupter from the start, our Global Seller Services simplify global commerce expansion, enabling companies of all sizes to grow their revenue in 249 markets worldwide. Using our flexible APIs that combine payments, tax, fraud, compliance and logistics into a single integrated solution, brands increase conversions, turning browsers into buyers across the world or around the corner. The chosen partner of thousands of brands across the Americas, Europe and Asia, Digital River is global commerce, simplified.

 

 Digital River is headquartered in Minneapolis with offices across the U.S., Asia, Europe and South America. For more details, visit DigitalRiver.com.

 

For more information, reach out to

Ms. Kim Insley

Communications Manager

kinsley@digitalriver.com

7634420795

 

 

 

ShipperHQ

Join the ShipperHQ Partner Program.

 

 You've got better things to do than source or develop custom shipping solutions for every client. Team up with us and we'll handle that ship for you. Offer shipping convenience and transparency to your customers and increase your sales. ShipperHQ is the Amazon-style checkout experience that converts.

 

For more information, reach out to

Mr. Michael O'Donnell

Agency Partner Manager

michael@shipperhq.com

07801949663

 

 

 

Zycada

Zycada and Blue Triangle are pleased to announce they have entered into a global strategic partnership, combining Zycada's industry leading Cloud Service Acceleration solution with Blue Triangles's world class Digital Experience Management (DEM) Platform.

 

 Any performance engineer will concur that we can only optimize what we can measure. With this partnership, customers can measure the dynamic content performance before the acceleration kicks in and measure them after accelerating the dynamic content.

 

 Engineers and DevOps folks are obsessed with Site performance and rightfully so. Site speed remains a top priority for online brands and retailers. Speed boosts Consumer experience and Consumer experience directly impacts critical business KPIs like conversion, top line revenue etc.

 

 If that wasn't enough, Google stated that page speed is a critical factor in ranking your website higher on Google's search engine results.

 

 Zycada's Cloud Service Acceleration solution is the first of its kind and focuses on accelerating dynamic content. While traditional Content Delivery Networks (CDNs) accelerate static content, most modern websites and eCommerce platforms are dynamic, where content is tailored to the user (e.g., Personalization), and this is where the bulk of latency stems. Zycada's platform enables websites to load over 10x faster, without any code changes or reconfiguration of the site.

 

 With Blue Triangle, teams can track the experience of every web and mobile app visitor in real time and identify specific web performance, third-party tags, and purchase path issues measurably impacting revenue. This data empowers teams to improve and secure their digital experiences along the most critical areas of the customer journey.

 

 To summarize, Zycada optimizes the site speed. Blue Triangle brings full observability of real user monitoring (RUM) to measure it.

 

For more information, reach out to

Mr. Kerry Hew

VP Sales & Customer Success

kerry@zycada.com

4153071047

 

 

 

Afresh Technologies

Albertsons Companies will enhance its fresh offering with Afresh Technologies’ AI-powered predictive ordering and inventory solutions to reduce waste and offer the freshest product for customers. Afresh will help Albertsons Cos. optimize fresh forecasting, inventory, ordering, merchandising, and operations.

 

 Afresh Technologies enables Albertsons Cos. to deploy a state-of-the-art AI technology platform in all its stores to further differentiate its fresh offering to customers while helping to reduce food waste, ultimately reducing greenhouse gas (GHG) emissions and saving water.

 

 “By partnering with Afresh, we are now able to improve our processes to better manage our fresh product supply and provide our store teams with a tool to better predict demand and monitor inventory,” said Susan Morris, EVP and Chief Operations Officer of Albertsons Companies. “Managing these variables ultimately allows us to offer our customers even higher quality fresh products and further reduce our food waste.

 

 “We know that fresh food drives the global grocery industry, yet the lack of technology for fresh departments causes immense food waste and expensive losses. We’re honored to support Albertsons Cos.’ investment in, and demonstrated velocity of, technology and innovation, which is making the grocery experience better and more efficient for both the retailer and its shoppers,” said Matt Schwartz, CEO and co-founder of Afresh.

 

For more information, reach out to

Ms. Katherine Harris

Marketing Coordinator

katherine@afreshtechnologies.com

4086561155

 

 

 

Onfleet

https://onfleet.com/blog/onfleet-hellodone/

 

For more information, reach out to

Ms. Katherine Lehman

Marketing Demand Generation Manager

katherine@onfleet.com

7168673094

 

 

 

Fawaz Al Hokair Group

MENA Region + CIS Franchise Opportunities

 

For more information, reach out to

Ms. Inssaf Najid

Global Business Development

inssaf.najid@fahretail.com

0546395332

 

 

 

AB Tasty

NEW YORK, Feb. 9, 2022 /PRNewswire/ -- AB Tasty, a global experience optimization and feature management company, today announced a new addition to its integration ecosystem with Microsoft Dynamics 365 Commerce. AB Tasty is among the first experience optimization platforms (EOP) to integrate directly with Dynamics 365 Commerce to deliver personalized, relevant, and seamless online shopping experiences.

 

 "AB Tasty and Microsoft Dynamics 365 Commerce share one common goal: Enabling marketing and e-commerce teams to efficiently run their operations and provide an optimized shopping experience for their customers," said Alix de Sagazan, co-founder and co-CEO of AB Tasty.

 

 "With this integration, businesses can easily validate their ideas, eliminate the guesswork, and make data-driven decisions   all in service of providing their customers with innovative, 'wow' experiences and personalized touchpoints," de Sagazan added.

 _

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Given the dynamic and rapid changes in purchasing behaviors, businesses must be agile in how they respond to consumer demands through continuous website optimization. Whether e-commerce businesses want to improve conversion rates, increase order values, or decrease calls to customer support, AB Tasty's intuitive, low-code solution enables marketing teams to test and validate their ideas as well as accelerate time-to-market.

 _

 _

And for the first time, thousands of customers who already use Dynamics 365 Commerce can leverage AB Tasty's EOP to test digital touchpoints from product page images and call-to-action placements, to personalized promos   with all results collected in one dashboard to make it easier to make data-driven decisions with high impact across the entire business.

 _

 _

"Our integration with Microsoft Dynamics 365 Commerce presents an advantageous opportunity for users to access experimentation and personalization features all in one place. Users can now easily be agile in their operations, while also creating an omnichannel buying journey for their end customers   both are must-haves in today's increasingly competitive e-commerce landscape," said Jean-Yves Simon, VP Product at AB Tasty.

 _

 _

AB Tasty's integration enables businesses to experiment, analyze and deploy only the best optimization strategies to provide best-in-class shopping experiences. The integration will also enable marketers to:

 _

 _

Easily integrate AB Tasty through tag implementation in Dynamics 365 Commerce in less than 5 minutes.

 _

Validate cu

 

For more information, reach out to

Ms. Mary Kate Cash

Sr. Manager, Partner Marketing

marykate.cash@abtasty.com

9199491411

 

 

 

Stryx

Based on consumer feedback and requests, Stryx men's cosmetics & skincare launched a new Concealer Tool shade called Deep Java.

 

 Formulations are cruelty-free and designed specifically for men’s skin with a highly adaptable cosmetic shade range for simplified selection. Less than 1% of Stryx cosmetics are returned because a shade is wrong.

 

 Now with Deep Java, even more men can cover blemishes, razor scratches, scars, etc. using Stryx products, so they can easily and comfortably look their best.

 

 Quick Deep Java info:

 - Stryx Concealer Tool Cost: One-time purchase: $20.00;Subscribe & Save (10%): 18.00

 -Where it’s sold: Exclusively in-store at Target and on Target.com

 

 About the Stryx customer: Stryx found in vetting their audience, many men were sneaking into the women’s aisle at drugstores or stealing cosmetics from their girlfriends. 70% of their customers have never purchased a cosmetic before, which shows the lack of options in the market Stryx is now pioneering. Most Stryx customers are men ages 25-45 with people-facing jobs (executives, real estate brokers, sales reps, waiters, models & actors).

 

 But wait, there’s more! I’m also excited to share the brand is bringing an additional spokesperson to their team, ESPN host Gary Striewski, who is available to interview on how he uses Stryx to prepare for on-camera broadcasts.

 

For more information, reach out to

Ms. Amanda Hodge

Associate Director of PR

amanda@xrclabs.com

214-208-9895

 

 

 

Touchize Commerce

The sky is the limit - we are so proud to announce our new partnership with Shift4. We are providing the best possible mobile experience for all Shift4 merchants - improved user experience - better mobile conversion - larger average order size = drag2cart. The app is ready in the Shift4 app store. What´s not to like - we are so happy to join the "Rocket Journey" together with the amazing Shift4 team.

 

For more information, reach out to

Mr. Jesper Deleuran

CEO / Founder

jesper.deleuran@touchize.com

 +4520750000

 

 

enVista

enVista, a global software, consulting, managed services and automation firm optimizing and transforming physical and digital commerce, announces a strategic partnership with Publicis Sapient, a digital business transformation company.

 

 Publicis Sapient’s global digital consulting practice brings implementation expertise and added capacity to respond to significant market demand for enVista’s omnichannel solutions while expanding Publicis Sapient’s best-in-class solution offerings. The partnership effectively expands Publicis Sapient’s omnichannel solutions offerings, whereby its global digital consulting team will implement enVista’s cloud-native Unified Commerce Platform of omnichannel solutions for clients, including enVista’s highly extensible and agile, cloud-native Order Management System. Through the strategic partnership, enVista will gain a proven implementation partner to meet market demand for its omnichannel solutions and speed time to value for clients.

 

 enVista and Publicis Sapient bring together the best digital solutions and delivery capabilities so clients accelerate omnichannel transformation and deliver the optimal customer experience, omnichannel profitability and sustained competitive advantage. enVista was recently named one of “The Seven Providers that Matter Most” in The Forrester WaveTM: Order Management Systems report where it received highest scores for order orchestration, reporting and analytics, and its delivery model (tied).

 

 Learn more about enVista and Publicis Sapient’s packaged offering across digital commerce and order management to enable retailers, wholesalers and manufacturers to transact efficiently and profitably with the largest marketplaces/retail partnerships or create their own marketplace

 

For more information, reach out to

Ms. Kinsey Loebig

Sr. Coordinator

kloebig@envistacorp.com

317-208-9100 x623

 

 

 

D'vash Organics

D'vash Organics, the sustainable superfood company based in Los Angeles, CA is rolling out its sustainable date bars made from recycled dates in Sam's Club along with its sustainable date syrup with 25% less sugar than honey in 2,800 Walmart stores along with Costco. D'vash will now be in a total of 9,400 stores across the US.

 

For more information, reach out to

Mr. David Czinn

President

david@dvashorganics.com

4433880274

 

 

 

Incrementum Digital

Incrementum Digital was chosen to be a part of Amazon's inaugural Agency Partner Network in Q4 2021. This partnership was quickly followed by a featured case study on Amazon's advertising blog featuring a client of ours, Mad Rabbit. Mad Rabbit was originally featured on ABC's Shark Tank where the brand received investment from Mark Cuban.

 

 The featured case study is on amazon's blog, which can be accessed by following this link: https://advertising.amazon.com/library/case-studies/mad-rabbit-incrementum-digital

 

For more information, reach out to

Ms. Kate Bray

VP Marketing

katelyn@incrementumdigital.com

9712463326

 

 

 

Carry

Carry partners with Atoms to offer free same-day delivery for customers in select zip codes. Carry delivery is projected to save Atoms $57k in annual shipping costs.

 

For more information, reach out to

Mr. Jason Ovryn

Co-founder & COO

jason@carrydelivery.com

9144501332

 

 

 

Bagatelle

Bagatelle International Partners with KATHY IRELAND for new Denim, Outerwear and Dress Line.

 We made an announcement last week. I can send all the details including press coverage so far.

 Thanks,

 Adam

ATLAS Technology Group

Our partnership with Snowflake has given our client's the ultimate form of flexibility. With our robust ATLAS Data Bridge, we are able to transfer bulk raw, in sync data into Snowflake's cloud based data warehouse.

 

For more information, reach out to

Mr. Tim Martin

VP of Sales

tim.martin@atlasdsr.com

1(617)283-2949

 

 

 

MERGE

MERGE, a premium storytelling technology company, announced that it has achieved 2022 Premier Partner status in the Google Partners program.

 

 The Google Premier Partner award is the best evidence of digital marketing expertise being validated by Google. MERGE is now part of the top 3% of Google Partners in the United States. Our commitment to developing product expertise, building new client relationships and helping our current clients grow has been recognized with this designation.

 

 “MERGE feels great pride and passion in earning this elite status on behalf of our clients and the work we love doing,” said Cindy Brown, Chief Performance Officer of MERGE.

 

 “We look forward to providing our clients with more insights and the latest specialized data afforded to this elite group. We will continue to bring performance and digital marketing to the forefront of our strategic plans to further the goals of our clients and provide more access to the resources that will enable us to drive their goals even further,” said Patrick Venetucci, MERGE CEO.

 

 The Google Partners program has undergone significant changes for 2022, including redefining what it means to be a Premier Partner through new, advanced program requirements and offering new Premier Partner benefits to support growth and success with Google Ads.

 

 “Congratulations to our Premier Partners for being among the top 3% of Google Partners in the United States,” said Davang Shah, Senior Director, Google Ads Marketing. “These companies stand out based on their commitment to developing product expertise, building new client relationships, and helping their current clients grow. We look forward to supporting them as they help their customers succeed online.”

 

 MERGE is part of a select group of Premier Partners in the Google Partners program. This program is designed for advertising agencies and third parties that manage Google Ads accounts on behalf of other brands or businesses. Its mission is to empower companies by providing them with innovative tools, resources, and support to help their clients succeed and grow online.

 

 About MERGE

 MERGE promotes health, wealth and happiness in the world by merging storytelling with technology and offers marketing and technology clients full-service capabilities including strategy, creative communications, experience engineering, performance marketing, media, digital platform development and more. MERGE has enduring client partnerships with American Express, T-Mobile, LG, Facebook, Adobe, Kate Spade NY, Coach, The North Face, Fidelity, Eaton Vance, BlueCross BlueShield, Abbott, Astellas, Seqirus, Supernus, Boston Scientific, Advocate Aurora Health, Indiana University Health and Marco’s Pizza. With 750+ employees across offices in Atlanta, Boston, Chicago, Denver, Kansas City, Montreal, New York City and Los Angeles, MERGE uses a talent-to-task process that enables clients to think higher and feel deeper about their customers. For more information, visit mergeworld.com.

 

For more information, reach out to

Ms. Taylor Heussner

Corporate Marketing Manager

theussner@mergeworld.com

4029178227

 

 

 

Sky IT Group

SKYPAD is excited to announce it's new partnership with Saks OFF 5TH

 

For more information, reach out to

Ms. Jeanette Chen

Director of Marketing

jchen@skyitgroup.com

678-665-0092

 

 

 

Upper District

PARTNERSHIP ANNOUNCEMENT:

 

 We're so proud to finally share the news!

 

 Upper District has partnered with The Bay! As a Canadian brand, the opportunity to partner with Canada's oldest and largest retailer is truly something special!

 

For more information, reach out to

Ms. Karly Gramlich

Founder and CEO

karly.pugh@gmail.com

780 806 8100

Tecsys Inc.

In-store shopping and digital commerce fulfillment converge with Tecsys’ Omni™ platform, leveraging omnichannel fulfillment capabilities adapted to store environments

 

 Shoptalk. March 28, 2022 — Tecsys Inc. (TSX: TCS), an industry-leading supply chain management and omnichannel commerce software company, is pleased to announce a major advancement in its Omni™ solution suite’s capacity to enable micro-fulfillment functionality with its new store-as-warehouse application. Tecsys’ Omni™ solution seamlessly ties back store to front store operations, enabling retailers to leverage multiple physical locations and inventory nodes to process and fulfill orders to meet rising consumer expectations.

 

 With digitally empowered consumers as the catalyst driving retailers to revamp their fulfillment strategies, omnichannel retailers can no longer operate at scale with siloed fulfillment operations. Today, stores are being leveraged for order picking, packing and fulfillment to meet consumers’ ever-growing demands. This places added responsibilities on store personnel, thereby requiring more robust logistics software that Tecsys’ Omni™ solution provides.

 

 “We are serving a shifting marketplace where digital consumers shop for products differently than they did before,” says Bill King, chief revenue officer at Tecsys. “But as in-person and digital shoppers consume the same resources, it is increasingly important to leverage the people, processes, technology and infrastructure to one’s advantage. Tecsys’ solution is geared toward those retailers and brands that understand that to serve their customers best, they must be process-oriented, nimble, connected, and equipped with the right information at the right time.”

 

 At the heart of Tecsys’ solution is the enablement of the in-store micro-fulfillment process, sometimes referred to as store-as-warehouse. Store associates act as “pickers” and are directed to all accessible inventory, whether in the back room or the showroom. The store, similar to a warehouse, has its inventory positions mapped and presented to the pickers through myriad tools such as handheld terminals and scanners. Retail operations can also opt for RFID technology or automation solutions such as AS/RS, integrated to the Tecsys Omni™ solution, to enhance the efficiency and accuracy of the order workflows.

 

 “Retailers need to take advantage of all the fulfillment nodes they have at their disposal to meet changing consumer expectations,” explains Guy Courtin, vice president of Industry and Advanced Technology. ”Wherever, whenever and however those consumer expectations change, retailers with the right tools to adapt quickly will gain brand loyalty and market share.”

 

 Seamless Shared Stores

 The omnichannel shopping experience involves customers interacting with a brand across online and offline channels with an expectation of a seamless experience. As stores are used to catering to a mix of order processing and in-store consumer activity, store operations must consider how to preserve positive shopping experiences for the customer. Tecsys’ intuitive software considers these ‘shared’ spaces, orchestrating in-person customers with fulfillment operations efficiently and at scale.

 

 Optimized Pick Sequencing and Segmentation

 Orders with several line items may have inventory across multiple locations. Tecsys’ streamlined order picking can split orders into optimized picking tasks and sequences organized by store section for speed and efficiency. With optimized picking of several orders at the same time, efficiency gains of up to 30% can be achieved, ensuring fast order turnaround and quick commerce expectations.

 

 Increased Inventory Accuracy

 The exacting demands of today’s consumer provide little room for inaccuracies. Tecsys eliminates common inventory margins of error with its intuitive receiving functionality that maintains visibility of all stock in stores, and automatically updates inventory levels. Integrated to a retailer’s point of sale (POS) system, Tecsys’ system allows for up-to-date store inventory adjusted in real time as goods are sold, regardless of which channel captures the sale.

 

 “Most retail order management systems weren’t set up with micro-fulfillment volumes or complexity in mind. Most warehouse management systems weren’t set up with co-mingling store associates and in-store shoppers in mind,” adds King. “Tecsys is giving retailers the ability to cater to a diverse network of customers, both digital and in-person, by leveraging their store locations as fully operational micro-fulfillment centers. The complexity associated with handling e-commerce orders requires a system of differentiation, fine-tuned for the nuances of the omnichannel world in which we live. As digital commerce continues to mature, Tecsys is helping retailers get ahead of the curve to be able to delight customers efficiently and consistently.”

 

 About Tecsys

 Tecsys is a global provider of supply chain solutions that equip the borderless enterprise for growth. Organizations thrive when they have the software, technology and expertise to drive operational greatness and deliver on their brand promise. Spanning healthcare, retail, service parts, third-party logistics, and general wholesale high-volume distribution industries, Tecsys delivers dynamic and powerful solutions for warehouse management, distribution and transportation management, supply management at point of use, retail order management, as well as complete financial management and analytics solutions. Tecsys’ shares are listed on the Toronto Stock Exchange under the ticker symbol TCS. For more information on Tecsys, visit www.tecsys.com.

 

For more information, reach out to

Mr. Adam Polka

Director of Public Relations

adam.polka@tecsys.com

5148660001


 

CommerceHub

CommerceHub Introduces New Commerce Suite and Delivery Suite Solutions as Part of its Trusted Commerce Network, Helping Businesses Grow Faster and Provide Exceptional Customer Experiences

  

 Comprehensive ecommerce capabilities include unified drop ship and marketplace, new catalog services, and fast, effortless fulfillment

 

 CommerceHub, where 15,000 brands, retailers and suppliers transact over $35 billion in gross merchandise value annually, introduced its new Commerce Suite and Delivery Suite solutions, enabling clients to accelerate growth and deliver exceptional customer experiences while simplifying operations. 

 CommerceHub, where 15,000 brands, retailers and suppliers transact over $35 billion in gross merchandise value annually, today introduced its new Commerce Suite and Delivery Suite solutions, enabling clients to accelerate growth and deliver exceptional customer experiences while simplifying operations. 

 

 Consumer demands have significantly increased in the last few years and it’s difficult for businesses to keep up. Meeting consumer expectations today means:

  •     Have the products they want, always in stock
  •     Deliver them faster and for free
  •     Make the experience enjoyable and hassle-free

 

 With the new solution suite releases, CommerceHub now makes it easier for retailers to meet ever-increasing consumer expectations while minimizing the time it takes to get up and running with agile, modern tools to drive their businesses forward. The Commerce Suite evolves CommerceHub’s leading drop ship network to add marketplace and product content services. The Delivery Suite brings together multiple point solutions into a single package to help address the end-to-end needs of managing the increasing complexity of last mile delivery.

 

For more information, reach out to

Mr. Forrest Monroy

VP Corporate Marketing & Communications

fmonroy@commercehub.com

4086566200


 

Yottaa

YOTTAA INTRODUCES BRAND CTRL TO ENABLE BRANDS TO DELIVER SAFE FRICTIONLESS DIGITAL EXPERIENCES AND SHOPPER JOURNEYS

 

 New Solution Allows eCommerce Sites To Secure Against Journey Hijacking,

 Unintended Discounts, Unauthorized Extensions, and Malicious JavaScript

 

 Las Vegas, NV—Yottaa, Inc., the leading cloud platform for accelerating and securing eCommerce digital experiences, today launched at Shoptalk a new digital experience protection offering, BRAND CTRL, a powerful software solution to govern and control the execution of all services and extensions on eCommerce websites. With the introduction of BRAND CTRL, Yottaa provides online brands the ability to optimize every digital experience by extending the Yottaa platform to comprehensively analyze and control all services and technologies on their websites. As a result, brands have deeper visibility and control over these services resulting in frictionless and safer shopper journeys that lead to greater online revenue. Yottaa is a proud sponsor of Shoptalk and can be found in booth 9012.

 

 Brands are faced with significant challenges in terms of acquiring traffic and driving shoppers to their sites – costs are skyrocketing, and most brands are doubling down to invest more to maximize online traffic. But the challenges don’t end once a shopper gets to an eCommerce site. For example:

 

  •     Coupon extensions can steal traffic off a site and lead shoppers to a competitive site 
  •     These extensions can deliver unintended discounts and dramatically reduce both revenue and margin
  •     Brands often lack visibility and control over intended vs unintended discounting, which can impact the bottom line
  •     Extensions can also physically block carts or disable a shopper’s ability to close a pop-up, significantly interrupting the shopper journey
  •     Hackers can skim check out and login forms to lift credit card numbers, passwords, addresses, and other sensitive shopper data, putting both shoppers and brand trust at risk

 

 Brand fortification has become a strategic digital experience initiative to safeguard against critical risks to privacy, data sovereignty, and brand reputation. BRAND CTRL enables brands to protect the shopper journey and experience by blocking technologies that put shopper data at risk, divert traffic to other sites, and stop the distribution of unintended discounts. Key features of BRAND CTRL include:

 

  •     Journey Shield - Protects traffic from unauthorized competitive and malicious redirection advertising by browser extensions.

 

  •     Revenue Protector - Stops unintended promotion and discount code access directly on site and during the checkout process.

 

  •     Service Blocker - Blocks malicious 3rd party script attacks from injecting malware, taking over a site, or altering a brand's page content by allowing only authorized/trusted 3rd parties to execute on a site.

 

  •     Shopper Guard - Provides a layered defense of shoppers’ PII data including email, name, credit card numbers, and passwords, to guard from attackers using Magecart and other skimming attacks.

 

  •     Threat Diagnostics – Enables brands to gain visibility into sessions with extensions, pop-ups, and unwanted technology, and compare those to all sessions. Brands can then track what % of sessions are cleaned, blocked, and protected, and how key business metrics are impacted.

 

 Over 1,500 eCommerce sites rely on Yottaa to accelerate and secure digital experiences resulting in faster site performance and higher conversions. Combining Yottaa’s ability to control how a page loads and the company’s rich knowledge of 3rd parties and other services, BRAND CTRL extends Yottaa’s capabilities to enable brands to control when and where all services are being executed, including 3rd parties and internal services intended to be on a site, as well as services that are not welcome or malicious, and should be blocked.

 

 “Brand risk management has always been a key component of Yottaa’s eCommerce acceleration solutions. Yottaa’s existing security features, such as Web Application Firewall, Advanced Threat Detection, DDoS protection, and Bot Detection & Mitigation, provide online brands with extra layers of protection to safeguard customer data and ensure compliance with security policies," said Rich Stendardo, CEO of Yottaa. “With the introduction of BRAND CTRL, Yottaa enables online brands to have full visibility and control over all of their website services so they are confident only allowed services are executed and unintended services are blocked. This results in better online shopper experiences, more secure transactions, and higher online revenue.”

 

 If you are attending Shoptalk, please visit Yottaa at booth 9012 to get a free site performance evaluation.

 

 About Yottaa

 Leading brands such as 1 800 Contacts, Ann, Inc., Carter’s, J. Crew, Lands’ End, Ralph Lauren, and Samsonite rely on Yottaa to accelerate, optimize, and secure their eCommerce sites. By optimizing the loading of third-party eCommerce technologies, high resolution images, and other website elements, Yottaa enables online brands to deliver superior customer experiences, improve site performance up to 60%, and increase online conversion up to 20%. By controlling the execution of all 3rd parties and other services on their sites, Yottaa also enables brands to enhance their overall security posture, provide more secure shopper experiences, and ensure compliance with internal and external policies. To learn more about how Yottaa can optimize every page load on your eCommerce site and increase conversions, please visit www.yottaa.com or follow @yottaa on Twitter.

 

For more information, reach out to

Mr. Tedd Rodman

Director of Marketing

t.rodman@yottaa.com

(508) 826-0303

 


 

Flype

Flype is now live and delivering same-next day for retailers at a cost that is lower than standard shipping!

 

For more information, reach out to

Mr. Yousif Touza

CEO

yousiftouza@flype.org

 +16463442686

 


 

Immerss

Immerss Introduces Live Video Shopping for Salesforce Commerce Cloud

 

 Immerss, a pioneer in live video ecommerce, unveiled Immerss “Shop Live” app for Salesforce Commerce Cloud. Immerss is a first-of-its-kind truly shoppable live video and chat platform that enables Salesforce retailers of all sizes to generate incremental revenue by creating an in-person virtual shopping experience while shopping online.

 

 Online shoppers are connected to a sales associate via live shoppable video and guided through their purchase from product selection to check-out. Retailers using Immerss see a significant increase in revenue and customer engagement, measurable uplift in AOVs, and lower returns.

 

 The Immerss platform offers one-to-one digital clienteling and one-to-many live online shopping similar to QVC. Immerss is a white label solution that is fully integrated into Salesforce Commerce. Key features include:

 

 Live Chat & Video Co-Shopping enables merchants to shop face-to-face with online customers and provide an elevated level of service with no downloads required for the customer. This virtual in-store experience dramatically increases revenue, improves the customer’s journey, and provides merchants with the right tool to bring online and offline shopping into a singular experience.

 

 Outbound Clienteling enables merchants to contact their customers via SMS messaging, share products, and schedule 1-to-1 calls.

 Live shopping QVC style is the most effective way to reach the masses with a singular effort. Immerss enables merchants to utilize the power of social platforms while having full control over their data.

 

 Data tracking and reporting are key differentiators. All activities performed by brand associates are tracked for commission and performance, enabling merchants to hire and retain a stronger workforce.

 

 “What’s missing from eCommerce is a human-to-human interaction,” said Arthur Veytsman, co-founder and CEO at Immerss. “Live video commerce is rapidly emerging and redefining how brands and retailers interact with their customers to provide an elevated online shopping experience.”

 

 Contact Patrick.jacobs@immerss.com for more information

 

 

 https://itechnologyseries.com/video/immerss-introduces-live-video-shopping-for-salesforce-commerce-cloud/

 

For more information, reach out to

Ms. Jerika Perthuis

Account Manager

jerika.perthuis@immerss.com

 +18109198278

 


 

Immerss

Immerss Introduces Live Video Shopping for Salesforce Commerce Cloud

 

 Immerss, a pioneer in live video ecommerce, unveiled Immerss “Shop Live” app for Salesforce Commerce Cloud. Immerss is a first-of-its-kind truly shoppable live video and chat platform that enables Salesforce retailers of all sizes to generate incremental revenue by creating an in-person virtual shopping experience while shopping online.

 

 https://itechnologyseries.com/video/immerss-introduces-live-video-shopping-for-salesforce-commerce-cloud/

 

For more information, reach out to

Ms. Jerika Perthuis

Account Manager

jerika.perthuis@immerss.com

 +18109198278

 


 

5WPR

NoFraud Launches NoFraud Checkout to Reduce Fraud and Cart Abandonment

 The Industry’s First Truly ‘One-Click-Checkout’ Option Increases Sales Conversions by 55%

 

 NoFraud, a premier provider of fraud prevention technology, releases NoFraud Checkout, a new product upgrade that increases sales by minimizing shopping cart abandonment. The first of its type in the market, NoFraud’s one-click-checkout option never requires consumers to create a store account, a NoFraud account or a password;unlike Paypal, Bolt, or  Amazon that require shoppers to register and input login credentials before completing a purchase. 

 

 The inconvenient task of having to create a store account, recall passwords and payment information before completing the checkout process is causing shoppers everywhere to abandon carts, resulting in a staggering $260 billion in missed revenue. Data from Baymard Research Institute shows 70% of consumers abandon their carts. 24% of that is due to shoppers unwilling to create an account, and 18% is attributed to long, complicated checkout flows. Adding to the frustration, 1 in 6 legitimate shoppers were declined at least once last year, causing retailers to miss out on 15% of orders from good customers.

 

 With a customized experience for each guest, NoFraud Checkout leverages fraud prevention and device recognition software to enable shoppers to check out with as little as their email address.  A dynamic one-page design dramatically reduces the number of input fields, provides shoppers with an autofill address and payment option, prompts customers to fix typos or incorrect information in real-time, and never requires the registration of a store account. Customers recognized on the global NoFraud network are offered a one-click-checkout option, while orders containing an elevated risk level, or of a high value, are given extra scrutiny with additional fields adapting in real-time to their risk level. This enables NoFraud to validate riskier orders and prevent automatic declines. A streamlined and enhanced customer experience results in more completed orders and a higher approval rate.

 

 “Our society favors services that offer convenience over everything. We flock to businesses that provide on-demand food delivery within the hour, and apparel and other goods in two days or less. It’s surprising to me that not enough businesses are prioritizing the checkout experience,” said Isaac Gurary, co-founder and CEO, NoFraud. “On average, consumers have to fill out 23.5 fields before they even pay for their items. It’s no wonder so many shoppers give up. Retailers that optimize checkout can see a 55% increase in conversions. That’s why we created our new Checkout feature, to reduce complexities, instantly verify recognized shoppers and speed up the transaction process, ultimately leading to less chargebacks, more sales and brand loyalty.”

 

 NoFraud’s advanced decisioning engine has up to a 99.7% approval rating, reducing false positives behind the scenes and ensuring the right customers are transacting with merchants. NoFraud uses artificial intelligence and machine learning, coupled with a global team of analysts, to proactively examine hundreds of data points per transaction to weed out bad actors and generate accurate ‘pass’ or ‘fail’ decisions in real-time. They remove the burden of manual review and threshold setting from their customers, and offer a full financial guarantee and chargeback management service.

 

 For more information, visit www.nofraud.com.

 

 About NoFraud

 NoFraud, based in New York, provides eCommerce merchants with the most effective eCommerce Fraud Prevention and Checkout solutions, virtually eliminating fraud, manual review, and chargebacks. See an immediate impact on your bottom line via increased approvals and conversions.  Alleviate your internal resources of all fraud related concerns and liability, allowing them to focus on growing your business. NoFraud is the price-performance leader and boasts the industry’s highest approval rates. Our team of industry experts coupled with the latest technology and proprietary systems keeps our customers ahead of emerging trends and threats. Integrating with NoFraud is quick and seamless, and our highly collaborative attitude ensures every business we partner with receives the right solution for their business. Visit www.nofraud.com for more information.

 

 ###

 

For more information, reach out to

Ms. Cristina Colossi

Associate Vice President

ccolossi@5wpr.com

7187576144

 


 

Elastic Path

Elastic Path and Born Introduce New Pre-Composed Solution™ for Multi-Touchpoint Experiences

 

 New Solution Combines Elastic Path, Vue Storefront, Bloomreach, and Avalara to Deliver Best-of-Breed Merchandising & Commerce Experience Management 

 

 Boston, Mass. March 28, 2022 - Elastic Path, the creator and leader of the Composable Commerce Movement, today launched a new Pre-Composed Solution™ for Multi-Touchpoint Experiences.  This business-ready solution, built in partnership with Elastic Path partner, BORN, pre-integrates Vue Storefront as a frontend platform, Bloomreach for search, merchandising, and content management, Avalara for sales tax calculation,  Elastic Path Commerce Cloud for core commerce capabilities, and Elastic Path Payments.  Together, these best-in-class providers empower business users with everything they need to quickly launch and optimize differentiated experiences across touchpoints, without reliance on development teams.

 

 In today’s saturated market, B2C brands need to meet customer expectations by powering engaging experiences where customers can easily find and purchase the products they want, regardless of where they are shopping. Legacy, monolithic platforms tout the simplicity of an “all-in-one” platform, but their rigid catalog management, search, content management, and frontend capabilities force brands to waste resources on complex workarounds or settle for mediocre customer experiences.  This causes brands to miss go-live dates and fall short of customer expectations, resulting in increased abandoned browse and decreased customer lifetime value.

 

 The new Pre-Composed Solution™ for Multi-Touchpoint Experiences gives eCommerce teams, from merchandisers to marketers, the capabilities they need to import and organize products into unlimited catalogs, support modern product merchandising and search strategies, and design dynamic frontend experiences.  All without reliance on their development teams.  Key benefits include:

 

  •     De-Risked Investment in Composable Commerce: By eliminating the time-consuming effort of integrating multiple vendors, brands accelerate time-to-market, lower cost to implement, and de-risk their investment in Composable Commerce.
  •     Exceed Customer Expectations: Best-of-breed catalog, product merchandising, search, content, and frontend capabilities ensure that brands can power the lightning-fast, engaging product experiences that drive customer conversion and loyalty.
  •     Customize With Ease: Built using a composable architecture, this solution is ultimately flexible and can be easily customized, whether adding or removing a vendor, launching a new experience, or enabling new functionality.

 

 “After working with many brands, we understand the impact site performance has on customer experience and conversion rate,” said Jeffrey Domingos, Global VP of Partnerships & Alliances at Vue Storefront. “This solution enables us to bring our market-proven frontend platform together with best-of-breed content, search, merchandising, and core commerce capabilities to power the fast and engaging experiences customers expect.”

 

 “The continued growth of Composable Commerce shows an increasing need for speed, adaptability, and customization in eCommerce. We’re excited to work with Elastic Path, Born, Vue Storefront, and Avalara to offer that through this new Pre-Composed Solution™, ensuring businesses can power relevant content and personalized product discovery experiences across the entire customer journey,” said Patrick Finn, Head of Global Channels & Alliances, Bloomreach.

 

 “This Pre-Composed Solution™ builds on our commitment to make Composable Commerce more accessible for all,” said Tiffany Spizzo, VP of Global Channel and Alliances, at Elastic Path. "Brands are able to implement at an accelerated pace and at a reduced cost with pre-built integrations to Vue Storefront, Bloomreach, and Avalara. And, once live, business users will have everything they need to manage their complex catalogue needs, while easily creating and updating the engaging product experiences their customer’s demand.”

 

 

 About Elastic Path

 Elastic Path is the company powering mission-critical digital commerce for the world's leading brands, such as Intuit, Pella, Deckers Brands, T-Mobile, and over 250 other leading brands. As relentless innovators, Elastic Path pioneered the Headless Commerce space in 2011 and spearheaded Composable Commerce in 2020. Elastic Path provides industry-leading headless commerce solutions for digitally-driven brands to rapidly build, deploy, and continuously optimize highly differentiated commerce experiences. Elastic Path is a global company with offices in Boston, Newcastle, Reading, Toronto, and Vancouver.

 Learn more at www.elasticpath.com.

 

For more information, reach out to

Ms. Brianne Cordima

Associate Director, Corporate, Brand, and Buzz Marketing

brianne.cordima@elasticpath.com

7814241410

 


 

Alessi Spa

ALESSI 100 VALUES COLLECTION

 Twelve values to celebrate the company’s centenary and to inaugurate a new century of experimenting in  the applied arts.

 The Alessi 100 Values Collection is the special centenary initiative that speaks about the founding values of the company’s design excellence. Twelve values, twelve months, twelve unpublished projects with deep-running roots. Objects that were never realized, research samples, new versions of signature classics: some will become part of the catalogue, others will come in a limited edition.

 

For more information, reach out to

Mr. Pablo Daniel Fraile

Chief Digital Officer

pablo.daniel@alessi.com

 +39 335 1235338

 


 

Pick8ship Technology AG

Pick8ship Technology releases its new robotics fulfillment solution  www.pick8ship.com

 

 With Pick8ship shippers can manage storage, picking, sorting, and shipping using a single, fast, modular system. A video of the new system is available on www.pick8ship.com and the Founder and CEO, Dr. Josef Haid is attending shoptalk and happy to meet in Person in Las Vegas.

 Pick8ship Technology AG from Zurich, Switzerland is Venture Leader Technology 2021, a member of the Swiss National Startup Team and a winner of FoodHack Demoday 2021

 

 Dr. Josef Haid

 Founder & CEO

 

 

 Shelf-less robot fulfillment and delivery

 

 Pick8ship Technology AG

 Richtistrasse 7

 8304 Wallisellen-Zurich

 Switzerland

 

 Phone: +41 44 562 01 95

 Mail: j.haid@pick8ship.com

 Web: www.pick8ship.com

 Linked In: Pick8ship Technology AG 

 Linked in: Dr. Josef Haid

 

For more information, reach out to

Mr. Josef Haid

Founder & CEO

j.haid@pick8ship.com

 +41 79 448 60 99

 


 

The Only Bean

The Only Bean Launches New High Protein, Keto-Friendly Edamame Super Snack

 

 The Only Bean, a plant-based food company focused on using beans to create innovative food products, launched a new crunchy roasted super snack made from edamame beans.

 

 “We are so thrilled to announce our new snack line which is available in 3 delicious flavors: Sea Salt, Sriracha, and Buffalo. We call it a super snack because the macros are insane. Each serving is packed with 13-14g of protein, 5g of fiber, and only 2-3g of net carbs. We pride ourselves in using the most powerful plant-based ingredients, in this case, edamame beans, and turning them into something that’s deliciously fun to eat.” says Co-Founder Brian Lai.

 

 The Only Bean launched their Crunchy Roasted Edamame Beans online first to gather customer feedback to perfect their flavors. In January, they launched their Sriracha flavor into all Costco stores in Texas, San Diego, Colorado, Nevada, Arizona, Arkansas, Kansas, Louisiana, and Oklahoma. "After seeing amazing results online and flying off the shelves at Costco, we are very excited to launch our products into retail.".

 

 The Only Bean products are currently available on Amazon, Walmart.com, Kroger.com, and will be launching into Meijer stores in the upcoming months. They’ll also be showcasing their new product line at the Sweet & Snacks Expo in May. To learn more about The Only Bean and its products, please visit www.theonlybean.com.

 

For more information, reach out to

Mr. Brian Lai

Founder

brianlai@theonlybean.com

616-826-5414

 


  

Brandbass

Brandbass Launches to Connect Everyday Creators With Their Favorite Brands and Generate Content Fast

 

 Businesses can now more easily tap into the power of social commerce through the help of everyday creators. That’s thanks to the launch of Brandbass, an on-demand social content app aimed at connecting brands with passionate creators, not celebrity influencers.

 

 Brandbass connects creators with businesses who care about the efficiency and quality of their work, rather than their follower count. The Brandbass platform enables businesses to connect with the right ambassadors to create high-quality short-form content such as social video in just days or hours.

 

 “Content is king in today’s social commerce landscape,” said Brandbass co-founder and CEO Mya Papolu. “The faster brands can generate relevant and engaging content, the better off their eCommerce, sales and distribution channels will be. Brandbass is a way for brands to seamlessly locate and leverage the power of everyday creators.”

 

 By cutting the wait time and costs for businesses to generate social content from brand ambassadors, Brandbass unlocks social commerce for all, including brands without massive marketing departments. Brands of all sizes from all industries can leverage Brandbass to maximize the value of their social commerce strategy.

 

 To learn more about Brandbass, visit https://brandbass.ai.

 

For more information, reach out to

Ms. Cassie Moorhead

PR Relations

hello@brandbass.com

4088588022

 


 

Emplifi

Emplifi to Showcase Social Commerce Cloud and New Video-Powered Retail Technology Platform, Strengthening Omnichannel Offering for Retailers and Brands. See New Social Media & Live Commerce Technologies Already Shaping Retail for more than 7,000 brands, including Adidas, Cartier, Curry’s, HP, iRobot, Microsoft, Pandora, Samsung and Signet.

 

 Emplifi ShopStream enables brands to go live in a matter of minutes, using anything from a basic phone camera to professional camera equipment, an app for mobile or desktop, and Emplifi ShopStream tools.

 

 + Brands and retailers can scale their live feed across their social channels and a website to launch new campaigns and products, amplify influencer events, or deliver immersive demo experiences.

 + Consumers can instantly participate in a livestream video and interact in a real time chat with the host or advisor. They can also, at the click of a button, connect directly with a product expert for one-on-one personal guidance through Emplifi’s Live Advisor.

 + The combination of ShopStream and Live Advisor helps brands improve engagement and personalization through each step of an individual’s customer journey, resulting in faster consideration and purchase.

 

For more information, reach out to

Ms. Tanya Jeffers

Manager

tanya@activapr.com

415-720-6456

 


 

Endear

Fresh off of its $2M Seed round, Endear is excited to launch its latest feature: Shoppable Stories! Endear’s Shoppable Stories puts hand-curated, yet data-influenced, shoppable product recommendations in the palms of consumer brands customers’ hands. Shoppable Stories are shared directly through the brand’s owned channels like text and email rather than on social media, avoiding acquisition dollars spent on customers they’ve already won over.

 

 800+ stores around the globe are already finding success with Endear, including Rebag, gorjana, Todd Snyder, and Alexis Bittar.

 

 For more information, please reach out to Nick Veneris at nick@endearhq.com.

 

For more information, reach out to

Mr. Nick Veneris

Director of Content

nick@endearhq.com

9049945248

 


 

Pitney Bowes

Pitney Bowes Unboxes New Ecommerce Capabilities at Shoptalk US 2022

 

 The company will showcase its ecommerce logistics services, delivered using

 consultative insights and innovative, modular capabilities.

 

 STAMFORD, Conn., March 24, 2022 - Pitney Bowes (NYSE:PBI), a global shipping and mailing company that provides technology, logistics, and financial services will be one of the largest sponsors of Shoptalk at the annual retail conference’s first in-person event in the U.S. in over two years. The conference will be held March 27-30, 2022, at Mandalay Bay in Las Vegas, Nevada.

 

 Pitney Bowes returns to Shoptalk having eclipsed several significant growth milestones since the conference last convened in-person in 2019. Shipping and ecommerce services have surpassed 50% of the company’s total revenue, including $1.7 billion in 2021 from ecommerce fulfillment, delivery, returns and cross-border services. The company saw a 46% increase in Global Ecommerce revenue during peak 2021 compared with peak 2019.

 

 “We’re pleased to be back at Shoptalk, live and in-person, in a bigger way than ever before,” said Gregg Zegras, EVP and President, Global Ecommerce at Pitney Bowes. “Our shipping and ecommerce businesses have seen significant growth and change over the past two years. We’re excited to gather with others in the industry to showcase our expanded ecommerce operations, detail the technology and automation added in our hubs, as well as the host of new analytics tools we’ve built to help us design tailored ecommerce solutions for our clients across our fulfillment, delivery, returns and cross-border services.” 

 

 The company is featuring several new and enhanced capabilities at the event, including:

 

 US-Domestic Network Enhancements

 Pitney Bowes is nearing the completion of a network-wide transformation that began with the acquisition of Newgistics in 2017. It has added new hubs, expanded capacity and rolled out new automation and robotics solutions as it aims to provide retailers with the best combination of national, regional and local ecommerce logistics services.

 

 Cross-border Services

 A modernized suite of cross-border services, including enhanced technology and logistics capabilities to help ecommerce merchants, from small independent sellers to large online marketplaces, grow their businesses by efficiently reaching global consumers.

 

  

 BOXtools

 A suite of proprietary apps that use data analytics to make ecommerce logistics easier, including:

 

  •     BOXscore: an online order experience benchmarking tool using crowdsourced ‘secret shopping’ data of over 3,000 brands to show retailers how they compare against peers in offering a variety of checkout, delivery tracking, and returns capabilities.

 

  •     BOXpoll: A weekly survey on current events, culture and ecommerce logistics. Survey questions are posed by clients and the insights are used to provide brands with an on-demand resource to gauge consumer and retailer sentiment to help support decision making. Highlights of BOXpoll findings are released monthly at www.pb.com/boxpoll.

 

 Visit us at Shoptalk to also learn about BOXtour, BOXlab, BOXdocs and BOXreview.

 

 In addition, Pitney Bowes will feature its innovative ParcelPoint Smart Lockers outside the Box. These intelligent, self-service parcel lockers enhance the customer experience by bridging the physical and digital shopping experience with convenient, contactless in-store services. The Pitney Bowes Service Delivery Innovation (SDI) team will also be on hand to discuss how we can help efficiently scale field service, maintenance and best in class technical support for your clients and their technology.  

 

 All Pitney Bowes products and services will be featured in a massive, two-story exhibit space in the shape of giant shipping boxes, underscoring the company’s focus on ecommerce logistics. Visit Pitney Bowes at Booth 1026 at Shoptalk.

 

 About Pitney Bowes

 Pitney Bowes (NYSE:PBI) is a global shipping and mailing company that provides technology, logistics, and financial services to more than 90 percent of the Fortune 500. Small business, retail, enterprise, and government clients around the world rely on Pitney Bowes to remove the complexity of sending mail and parcels. For the latest news, corporate announcements and financial results visit https://www.pitneybowes.com/us/newsroom.html. For additional information visit Pitney Bowes at www.pitneybowes.com.

 

 #   #   #

 

For more information, reach out to

Mr. Brett Cody

Senior Director of Communications

brett.cody@pb.com

2032181187

 


 

Flybuy by Radius Networks

Flybuy Platform Adds Returns to Enhance the Curbside and BOPIS Experience for Retailers

 

 Retailers use Flybuy’s predictive location technology for Curbside pickup, BOPIS, Same-day Delivery, and now, Returns.

 

 Washington, DC — Radius Networks, the world’s leading enterprise location technology platform, announced the highly-anticipated addition of “Flybuy Returns” to their SaaS platform. Retailers using Flybuy can now conduct fast returns both curbside and at a drop-station in the store, providing both an influx of inventory and a simplified return process for staff and the customer.

 Currently, retailers are using Flybuy Pickup to streamline off-premise order pickup, both in-store and at the curb. Retailers have full visibility into the customer’s journey and  determine exactly when a customer is arriving for pickup, helping staff prioritize order fulfillment and driving down wait times. Within just weeks of going live with Flybuy Pickup, over 80% of JOANN Fabric’s customers were waiting less than three minutes for their order and their customer satisfaction increased to an average 4.87 out of 5 stars (Source: 2022 Wait Time Study).

 Now, with the addition of Flybuy Returns, retailers can easily process pickups and returns simultaneously. “An overwhelming majority of shoppers prefer returning an order to a physical location instead of mailing it back. The reasons for this include: they don’t want to pay for a return, it’s simply faster to return to the store, the store is in a convenient location, they want an immediate refund, they want to exchange terms, they visit the store regularly, and they want the choice of a refund or credit” (Source: Nosto).

 With Flybuy, the customer will initiate their return through the store’s website or mobile app and proceed to the store when they are ready. Staff are automatically notified when the customer begins their journey to the store and provided with an exact ETA, so they can meet the customer upon arrival for a quick handoff or exchange.

 Return shipments are typically dreaded by customers, as the process is long, differs by store, and oftentimes requires you to make a trip to the post office. For retailers, returns can actually cost more than the orders themselves due to labor, damaged goods, the cost of reselling and the long lag time to get the product back on shelves. According to the IHL Group, retailers worldwide lose more than $600 billion each year to sales returns. Flybuy simplifies the process and gives the store the opportunity to put that returned product immediately back on the rack to sell again without having to deal with current supply chain issues where it could potentially take weeks to months to get back on shelves.

 “We have added Flybuy Returns to complement our existing platform, enabling customers to optimize their trips to the store,” said Emily White, Director of Product at Radius Networks. “We know both customers and staff want an instantaneous exchange, and facilitating returns at the curb does just that. ” 

 Flybuy retailers, such as Vineyard Vines, JOANN, Belk, Petco, and more, can all leverage Flybuy Returns in different ways. Whether it be for curbside returns, in-store drop boxes, or contactless exchanges, the same technology can be customized depending on the use-case. “This will significantly help reduce the return-by-mail option that is offered to our customers. We can meet them at the curb, without the customer getting out of their vehicle, process the return and refund, and have the ability to put that product back onto the shelves immediately,” says Drew Chamberlain, Director of Operations and Customer Service at JOANN.

 Learn more about how Flybuy can supercharge your off-premise business at flybuy.com.

 About Radius Networks | Flybuy

 Radius Networks is the leading enterprise location technology company that helps companies achieve operational excellence and simplify the guest experience. The Flybuy SaaS platform is live in 45,000 locations in 55 countries and leveraged by restaurants, retailers, and grocers daily. The platform includes: Flybuy Pickup for curbside, in-store, and delivery driver pickup optimization;Flybuy Drive-Thru for drive-thru pickup and loyalty automation;Flybuy Tableside for dine-in ordering and table service solutions;and Flybuy Pay for location-based mobile payment facilitation.

 

For more information, reach out to

Ms. Rachel Sobel Heffernan

Marketing Manager

rachel@flybuy.com

7045199005

 


  

buywith

buywith to showcase its new Livestream shopping features in daily Live shopping sessions during ShopTalk 2022

 

 buywith, a leading Livestream shopping platform, announced today its participation in ShopTalk 2022 event. The company will host daily demo Livestream shopping sessions to showcase its new shoppable features that drive engagement and conversions.

 Click here to sign-up for the daily ShopTalk 2022 demo sessions: https://bit.ly/3uITFxx

 The sessions will be available to all ShopTalk participants, as well as general audience signing up from any place in the world. The sessions will be hosted on Walmart’s eCommerce website and can be attended from a smartphone.

 The buywith’s new shoppable features include:

 -“Shop now” feature enabling shoppers to check out without living the session;-Conversion-enhancing features - coupon code and  timer;-Engagement-enhancing features - spotlight, double-host, and animation features.

 

 Meet buywith in booth #10044 at the ShopTalk 2022 event.

 

 About buywith

 buywith is a platform for retailers and brands, influencers, and experts to host Livestream shopping events with their followers on retailers’ and brands’ e-commerce websites through innovative patent-pending technology. Compared to other Livestream shopping solutions, buywith doesn’t require an app download or code integration, creating a unique “shop with me” experience.

 

 buywith facilitates cutting-edge, multi-dimensional live shopping experiences that help brands capture high-value customers and shoppers discover precisely the products they need while empowering independent content creators worldwide. The Livestream Shopping trend is booming in China and growing fast in the US, estimated to surpass $35 in 2023.

 

 The company was founded in 2018 by Adi Ronen (CEO & Co-Founder) and Eyal Sinai (CTO & Co-Founder) with offices in Tel Aviv and New York. buywith is working with world-class brands in the fashion and beauty industries across the US, Europe, and the Middle East and is backed by private investors and VCs from Europe and the US.

 

 For more information, visit https://www.buywith.com or contact Ms. Liel Anisenko at liel@buywith.com or +972526005233.

 

For more information, reach out to

Ms. Liel Anisenko

Head of Marketing

liel@buywith.com

00972526005233

 


 

Codat

Sync for Commerce is a set of APIs and tools that make it easy for

 payments and commerce platforms to deliver integrations that automate

 merchants' bookkeeping.

 

For more information, reach out to

Ms. Elizabeth Evans

Marketing Manager

e.evans@codat.io

07957512728

 


 

BodiData, Inc

BodiData® was created to solve the problem of matching the almost limitless number of 3D body shapes and sizes to Ready-To-Wear (“RTW”) clothing based on the knowledge that successful size-matching requires: 1. Accurate Measurement, 2. Skillful Matching and 3. Guidance to help wearers understand how each recommended RTW size will fit their unique body.

 

 BodiData’s unique Measure.Match.Manage.™ method has led to the creation of an integrated suite of solutions that replace traditional error prone size determination processes with low cost technology that builds institutional knowledge while dramatically reducing returns and the associated environmental consequences.

 

 Measure. – BodiData offers every available mobile handheld measurement technology including Kora™, the only handheld technology that measures a fully clothed individual in streetwear. BodiData offers every measurement solution for every business need.

 Match. – BodiData has the best in class understanding of how each unique style transforms into a 3D piece of clothing and how that product will fit each different body. BodiMatch® provides wearers with a granular understanding of how the recommended size for each RTW clothing item will fit critical parts of their body to ensure they knowledgeably select the right size.

 Manage. – After receiving their selection, BodiGuide™ interactively helps wearers review the quality of fit for the new RTW item so they understand that they have received the best size for their unique body shape.

 

 

 BodiData-Size-Matching Made Easy™

 https://bodidata.com/contact

 

For more information, reach out to

Mr. John "Bruce" Terry

President & Co-founder

bruce@bodidata.com

7272229030

 


 

BAM

Syte Unveils Discovery Stories, Bringing Together Social Commerce and Product Discovery for Advanced Shopping Experiences

 

 Next generation of Syte’s AI-powered Product Discovery Platform provides upgraded value for shoppers, introducing new on-site social commerce solution to improve the user experience.

 

 TEL AVIV, March 27, 2022 — Syte, the leading Product Discovery Platform for retail, today announced the launch of Discovery Stories, an enhanced, mobile-first user interface (UI) that transforms the product recommendation and discovery experience on brands’ and retailers’ websites, giving it the look and feel of social media ‘Stories’ for an improved customer shopping experience.

 

 Discovery Stories make it easy and interactive for mobile shoppers to discover new products by using prime page real estate to display the most relevant product recommendations, all in a shoppable story format. The familiar social interface makes engaging with a retailer’s products intuitive and simple, much like tapping through stories on social media. This feature is the first move towards a range of social-inspired product discovery solutions, driven by Syte’s advanced visual AI platform, that the company plans to release as it maintains a laser-focus on the trend-setting force of consumer social habits and preferences.

 

 A new report from Accenture predicts social commerce will grow three times faster than traditional eCommerce, more than doubling from $492 billion worldwide in 2021 to $1.2 trillion in 2025. Shopping behaviors are changing daily, and the pandemic has continued to overwhelmingly shift customers toward mobile and social commerce. With continued in-store shopping hesitations, retailers need technology that allows them to cater to various shopper types and address ever-changing needs, while still driving their own bottom lines. Syte’s existing Product Discovery Platform has revolutionized the way consumers can engage with a retailer’s website, and this new feature borrows those same tried-and-true functionalities to greatly improve the mobile shopping experience.

 

 Social media shopping is exploding among Gen Z consumers, with nearly 60% saying they have made non-planned purchases “in the moment.” This particular generation — one with an ever-increasing spending power — is one of impulse purchases, looking for fast and reactive shopping experiences to captivate them. When it comes to discovering new fashion trends and cult-favorite pieces, 45% of current Instagram users say they prefer Stories, and over 500 million Instagram accounts use Stories on a daily basis. The concept of the highly visual platform is well-suited to fashion, jewelry, and home decor brands and retailers, which benefit from providing customers with visual search and discovery options, similar to the experience of in-store shopping.

 

 “Social media plays a pivotal role in our day-to-day lives. Gen Z and millennials in particular now expect constantly updated stories and personalized photos and videos as part of their shopping experiences,” said Vered Levy-Ron, CEO of Syte. “Syte’s existing platform already packages together solutions like visual and site search and personalization but, because consumers are regularly engaging in stories on social media, these latest features will enable them to use that same functionality in their shopping journey. Tools like Discovery Stories further empower our customers to provide optimal social and mobile customer experiences, resulting in increased sales and customer retention.”

 

 Syte’s new Discovery Stories feature takes its existing Product Discovery Platform – one that enables brands to create personalized shopping journeys for customers, introducing them to the products they’re most likely to buy, in the way they most prefer to shop – to the next level through an advanced on-site experience that caters to the social shopper’s journey, resulting in increased traffic, sales, and customer loyalty for retailers.

 

 Syte’s Discovery Stories feature will be made available to all new and existing customers later this month.

 

 About Syte:

 Syte is the world’s first Product Discovery Platform for retail. It uses visual AI to create intuitive search and discovery experiences for all types of shoppers. Syte’s solutions include visual and text search, automated product tagging, personalized recommendation carousels, and more. They use unique data generated by visual AI to help shoppers find the most relevant products. Brands and retailers like Farfetch, Signet Jewellers (UK), PrettyLittleThing, Coleman Furniture, SHEIN, and Baycrew’s partner with Syte to drive eCommerce revenue and build long-term customer loyalty.

 

 To learn more about Syte's solutions, products, technology, patents, and trademarks, visit www.syte.ai.

 

 +++

 

 Media Contact:

 BAM for Syte

 syte@bamtheagency.com

 

For more information, reach out to

Ms. Chris Pham

Account Executive

chris@bamtheagency.com

2147145492

 


 

Surefront

FOR IMMEDIATE RELEASE: March 23, 2022

 _

Chris Gomersall, CMO

 _

Surefront

 _

chris@surefront.com

 _

 _

Surefront Empowers the Retail Industry with Product Data Syndication Feature

 _

The first PLM that takes products from concept to e-commerce publication in one system.

 _

Los Angeles: (March 23, 2022) Surefront, a cloud-based Product Lifecycle Management (PLM) platform that streamlines product development and merchandising processes for retailers, suppliers and manufacturers, has announced that they will soon be the first and only PLM with product data syndication, offering the ability for customers to go from ideation to ecommerce publication using a single system.

 _

Until now, there has only been product syndication software that require brands to manually input product data that then needs to be published to other ecommerce platforms, and separate PLM platforms that help brands bring new products to life.There has never yet been a platform that enables brands to bring products from ideation to sales by combining product lifecycle management and ecommerce product data syndication.

 _

Finally, there exists a single source of truth for product information through an entire product lifecycle   from ideation, development, sourcing, production, and sales. This is a game changer for brands who need to more quickly and easily sell

 

For more information, reach out to

Ms. Robin Thies

Senior Marketing Manager

robin@surefront.com

3472106197

 


 

Red Javelin

Nextuple Expands Retailer Fulfillment Capacity with Shared Metro Logistics Services

 

 Retailers Can Connect Their Stores and Make Market Based Promises that Drive Down Overall Shipping Costs and Increase BOPIS Sales. 

 

 Andover, Massachusetts – March 23, 2022 — Nextuple, a pioneer in transforming retail fulfillment, today announced its Metro Shared Logistics services that enables retailers to increase local fulfillment capacity without investing in local fulfillment centers.

 Nextuple today also announced the new Nextuple Platform, a SaaS-based solution that creates a virtual inventory pool by connecting a retailers’ network of local stores and moves that inventory based on consumer demand. See the announcement here.

 “Today’s busy shoppers insist on fast fulfillment of their online purchases, whether curbside, buy-online pickup in store (BOPIS) or home delivery. But adding fulfillment centers in each metro region is cost-prohibitive for many retailers,” said Darpan Seth, Chief Executive Officer, Nextuple. “Our Metro Shared Logistics services give retailers the speed, flexibility, and reduced costs they need to delight their customers. Shoppers get the product availability they want in the time they demand.”

 Nextuple will be exhibiting at Shoptalk 2022, March 27-30 in Las Vegas. Click here to set up a meeting with the Nextuple team at Booth 11071 to learn more about Metro Shared Logistics.

 With Metro Shared Logistics, Nextuple shuttles pick up orders from stores daily and transfer inventory to Nextuple’s in-market hubs for sortation. Ship from store items pulled from different stores for the same order are packaged together and prepped for final mile shipping to reduce the number of packages, costs, and waste.  BOPIS orders are picked, sorted, and staged for customer pickup at the destination store the next day.

 Metro Shared Logistics enables retailers to:

  •     Make products available to consumers for pick up regardless of where they are in the market.
  •     Eliminate packing and shipping operations in stores
  •     Ship more products in fewer packages, reducing shipping complexity, costs, and improving sustainability

 

 

 

 Nextuple’s Metro Shared Logistics is launching in the Boston metro market in April 2022. Availability in other major metro markets will follow.

 About Nextuple

 Nextuple helps retailers reduce costs and increase efficiencies by making store-centric fulfillment a reality enabling them to compete with larger retailers such as Amazon. The Nextuple Platform pools inventory from multiple stores, consolidates shipping into fewer packages, and makes any product available for pickup anywhere in that market. The Company’s combination of patent-pending analytics technology, logistics services, and deep domain expertise allows retailers to fulfill orders in two days or less without adding more fulfillment centers. To learn more, visit us www.Nextuple.com or follow us on LinkedIn.

 

 Media Contact:

 Laura MacSweeney

 Red Javelin Communications

 339-221-0614

 laura@redjavelin.com

 

For more information, reach out to

Ms. Laura MacSweeney

Associate

laura@redjavelin.com

3392210614

 


 

Red Javelin

Retailers Dramatically Increase Fulfillment Capacity with the Nextuple Platform

 

 Nextuple’s Software Pools Inventory from Multiple Stores, Consolidates Shipping into Fewer Packages, Makes Any Product Available for Pickup Anywhere in that Market, Solving Retailers’ Supply Chain Challenges

 

 Andover, Massachusetts – March 23, 2022 — Nextuple, a pioneer in transforming retail fulfillment, today announced the Nextuple Platform, which gives retailers the speed, flexibility, and efficiency they need to fulfill orders at lower costs to solve their logistical supply chain challenges. Using a retailer’s existing fulfillment network, the Nextuple Platform pools inventory from multiple stores, consolidates shipping into fewer packages, and makes any product available for pickup anywhere in that market.

 Nextuple today also announced its new Metro Logistics Services, which increases local fulfillment capacity without investing in local fulfillment centers.  See the announcement here.

 Nextuple will be demonstrating the Nextuple Platform at Shoptalk 2022, March 27-30 in Las Vegas. Click here to set up a meeting with the Nextuple team at Booth 11071.

 The surge in e-commerce is overwhelming retail supply chains and stretching aging fulfillment networks to the limit, leaving retailers struggling to increase network speed and boost flexibility while keeping costs down. Add to that online shoppers’ expectation of free two-to three-day shipping and abandoning carts to shop elsewhere if products are unavailable or if delivery times are too long.

 “Consequently, retailers need a better way to increase fulfillment from stores without breaking the bank,” said Darpan Seth, Chief Executive Officer, Nextuple. “Our market-driven approach solves retailers' fulfillment capacity and availability issues while reducing fulfillment costs. It is a brand new way of increasing customer satisfaction, without investment in new fulfillment centers. The Nextuple platform pools and sources inventory from stores in a metro area and orchestrates orders across stores, resulting in all store-based inventory available for pick up or delivery anywhere in that market in 1 to 2 days.”

 Nextuple’s SaaS-based technology platform solves fulfillment challenges by:

  •     Connecting all stores in a given market to pool inventory (Vs. building a metro fulfillment center)
  •     Making any product available anywhere in a metro market
  •     Shipping more products from stores in fewer packages, reducing shipping complexity, costs, and improving sustainability
  •     Maximizes throughput from retailers’ supply chain nodes, including their network of stores, fulfillment centers, and in-market hubs to relieve distribution strain
  •     Provides broader availability and insight into product inventory
  •     The solution is also available as on-premise software or hosted on a retailer’s private cloud

 About Nextuple

 Nextuple helps retailers reduce costs and increase efficiencies by making store-centric fulfillment a reality enabling them to compete with larger retailers such as Amazon. The Nextuple Platform pools inventory from multiple stores, consolidates shipping into fewer packages, and makes any product available for pickup anywhere in that market. The Company’s combination of patent-pending analytics technology, logistics services, and deep domain expertise allows retailers to fulfill orders in two days or less without adding more fulfillment centers. To learn more, visit us www.Nextuple.com or follow us on LinkedIn.

 

 Media Contact:

 Laura MacSweeney

 Red Javelin Communications

 339-221-0614

 laura@redjavelin.com

 

For more information, reach out to

Ms. Laura MacSweeney

Associate

laura@redjavelin.com

3392210614

 


 

Red Javelin Communications

Immerss Introduces Live Video Shopping for Salesforce Commerce Cloud

 

 Enables retailers to generate incremental revenue by creating an in-person shopping experience online

 

 

 Dallas, TX – March 23, 2022 – Immerss, a pioneer in live video ecommerce, today unveiled Immerss "Shop Live" app for Salesforce Commerce Cloud. Immerss is a first-of-its-kind truly shoppable live video and chat platform that enables Salesforce retailers of all sizes to generate incremental revenue by creating an in-person virtual shopping experience while shopping online.

 

 Online shoppers are connected to a sales associate via live shoppable video and guided through their purchase from product selection to check-out. Retailers using Immerss see a significant increase in revenue and customer engagement, measurable uplift in AOVs, and lower returns.

 

 The Immerss platform offers one-to-one digital clienteling and one-to-many live online shopping similar to QVC. Immerss is a white label solution that is fully integrated into Salesforce Commerce. Key features include:

  •     Live Chat & Video Co-Shopping enables merchants to shop face-to-face with online customers and provide an elevated level of service with no downloads required for the customer. This virtual in-store experience dramatically increases revenue, improves the customer's journey, and provides merchants with the right tool to bring online and offline shopping into a singular experience.
  •     Outbound Clienteling enables merchants to contact their customers via SMS messaging, share products, and schedule 1-to-1 calls.
  •     Live shopping QVC style is the most effective way to reach the masses with a singular effort. Immerss enables merchants to utilize the power of social platforms while having full control over their data.
  •     Data tracking and reporting are key differentiators. All activities performed by brand associates are tracked for commission and performance, enabling merchants to hire and retain a stronger workforce.

 

 "What's missing from eCommerce is a human-to-human interaction," said Arthur Veytsman, co-founder and CEO at Immerss. "Live video commerce is rapidly emerging and redefining how brands and retailers interact with their customers to provide an elevated online shopping experience."

 

 Immerss Shop Live for Salesforce is currently in beta and is expected to be generally available in the coming months.

 

 About Immerss

 Immerss is redefining the online shopping experience. Leveraging e-commerce, video, chat, and live streaming, Immerss is helping merchants create an in-person virtual shopping experience that consumers want while shopping online. Immerss is used by leading retailers such as Lucchese, Radley London, and Ylang 23. The Company is based in Dallas, Texas. Learn more at http://www.immerss.live.

 

For more information, reach out to

Ms. Lisa Allocca

Partner

lisa@redjavelin.com

9783402370

 


 

Qbuster technologies

Remove in Store friction with Aisle Buyer. 

 Qbuster technologies is pleased to announce the US launch of Aisle Buyer, a patented "Shop in Store- Pick up in Store" solution.  Aisle Buyer improves operational efficiencies, reduces loss/theft, increases digital impulse revenue, all the while saving customer time and improving the in store experience.  

 Contact us to schedule a demo and see how Aisle Buyer can help your stores, or visit us at www.Qbuster.us

 info@Qbuster.us

 877-241-0080

 

For more information, reach out to

Mr. keith carpentier

CEO + Founder

keith@qbuster.us

2012084546

 


  

Shoppable®

Influencers and Content Creators Can Enjoy a Seamless Shopping Experience with Shoppable® Instant Shop

 

 Announcing Instant Shop, which allows brand influencers to be able to utilize our patented Universal Cart technology along with our integrated retailer partnerships.  

 

 Where major brands once struggled to track and see the impact of their influencer relationships upon their sales, Instant Shop provides that much needed clarity. 

 

 Rather than settling for engagement, impressions, or website/blog/social media traffic stats, influencers are now able to generate sales revenue for themselves (as well as obtain first-party shopper order data) when promoting brands.

 

 Instant Shop delivers many of the same consumer insights and benefits that our customers enjoy with our other commerce products.  This would include our optional email opt-in that can be used to promote blog and newsletter subscriptions by shoppers.  While 3 to 5% is the global average for email opt-in rates, our customers have rates in the low tweens to as high as 65% for email opt-ins.

 

 This is a win-win solution for both brands and influencers.

 

 Visit https://about.shoppable.com/products to learn more.

 

For more information, reach out to

Ms. Carrie Green

VP of Marketing

carrie.green@shoppable.com

312-520-5673

 


 

Walmart

Introducing Walmart Commerce Technologies and www.walmartcommercetech.com – the new name and look that will encompass future tech products built by Walmart.

 

 We previously shared our vision (https://corporate.walmart.com/newsroom/2021/07/28/walmart-to-offer-technologies-and-capabilities-to-help-other-businesses-navigate-their-own-digital-transformation) for enabling other businesses and brands seeking to accelerate their digital transformation and better serve customers in new ways. I’m excited to share the next evolution of our commercialization efforts.

 

 Walmart Commerce Technologies offers businesses of all sizes the same innovative and scalable solutions that power the world’s largest retailer. From cloud-powered checkout solutions to turn-key fulfillment capabilities customized for your business, our technologies help retailers transform how they operate and better serve their customers both online and in-store.

 

 This is just the beginning of what will continue to be an exciting journey as we build a mutually beneficial flywheel that unlocks new revenue for Walmart while improving the customer experience for everyone.

 

For more information, reach out to

Mr. Keith Menezes

Director of Walmart Commerce Technologies

kmenezes@walmart.com

404-931-6330

 


  

Tomorrow Retail Consulting

TOMORROW RETAIL CONSULTING TO LAUNCH INDUSTRY-FIRST DARK STORE TRACKER

 

 (New York, March 21, 2022) – Driven by the acceleration of Quick Commerce and retailers’ need for expanded online fulfillment space, Dark Stores are projected to be the fastest growing retail format globally in 2022. Tomorrow Retail Consulting, one of the world’s leading digital retail advisory firms, has tracked the rapid development and expansion of dark stores worldwide and today announced the launch of the Dark Store Tracker, a first-of-its-kind interactive tool.

 

 Sourcing data from around the world, Tomorrow’s Dark Store Tracker captures international dark store count by brand, geographic location, automation status, type (pure grocery, convenience, hypermarket, etc.). “We’re committed to sharing the latest insights and trends in digital retail and have heard from retailers on the importance of competitive insights, especially in the field of fulfillment,” said Daryl Porter, Senior Partner of Global Omni Operations. “Retailers want to know who is doubling down on speed;they want to understand which markets have been there and done that.”

 

 Tomorrow Retail Consulting's Dark Store Tracker has uncovered several exciting insights on the development of Dark Stores. Tomorrow’s research indicated that there are currently 6,300 non-automated stand-alone dark stores globally, with more than 3,400 of those locations in China and India alone. Perhaps even more surprising: pure grocery players are becoming the expert use case with 3,100 dark store locations on the map today.

 

 With more than 90 retailers across 25 countries operating in dark store territory, the Dark Store Tracker will enable industry leaders to keep a pulse on this disruptive trend.

 

 For more details on the official launch of the Dark Store Tracker, visit https://tomorrowretail.com/ or find @TomorrowRetailConsulting on LinkedIn.

 

 About Tomorrow Retail Consulting

 Tomorrow Retail Consulting was created in 2019 from Founder and CEO Jordan Berke’s inspiration that retailers globally need guidance on how to turn their digital capabilities into a core advantage. After spending more than a decade launching and leading e-Commerce for Walmart in China where e-Commerce – and digital retail overall – was approximately five years ahead of most developed markets, Berke observed how Walmart and other retailers in China transitioned to a truly digital-first mindset – transforming stores from retail-only facilities to true omni-channel fulfillment centers. During his time with Walmart, Berke and team helped bring digital innovation into the physical store experience, through mobile checkout and personalized in-store digital platforms.  They opened dark stores across the country and scaled rapid <1 hour delivery while most retailers were in the early stages of their omni evolution.

 

 In 2019, knowing the retail world outside of China was ready to focus on digital, Berke launched Tomorrow Retail Consulting, a firm dedicated to making digital a core advantage for retailers around the world. Tomorrow Retail Consulting is based in Hong Kong with teams in the US, Canada, the UK, and China. For more information, visit https://tomorrowretail.com/

 

For more information, reach out to

Ms. Samantha Matranga

Junior Consultant

samantha@tomorrowretail.com

 +1-647-239-6270

 

 


 

Streamify LiveCommerce Inc dba eStreamly

After several months of work, eStreamly's team is proud to announced that they launch a new shoppable video feature. eStreamly users can now upload video, overlay products and host the video on their webpage with a buy button. Brands and merchants can collect viewership information including emails and analyze your data real time on your dashboard. Your video to be searchable and shoppable thanks to SEO optimization.

 

 about eStreamly: eStreamly is a live & video ecommerce platform. We make video shoppable by connecting your ecommerce to an interactive embeddable video player.  Engage your audience and sell instantly anywhere. It's like having your own Home Shopping Network.

 

For more information, reach out to

Mr. Nicolas Bailliache

CEO

nicolas@estreamly.com

18558988960

 


 

Swipehouse

Connecting Brands and Creators

 

 As the creator economy continues to come front and center, Swipehouse looks to play a role in connecting creators with brands for collaborations. While the traditionally-fragmented marketplace landscape is focused solely on aiding brand teams with influencers for sponsorships, Swipehouse is focused on serving performance teams by being the largest network of creators working on a performance basis. With over 20,000 TikTokers that have over 1B followers, Swipehouse, still in early product development, will bring thousands of performance deals to creators around the globe. While the team is focused on connecting creators and brands via affiliate deals first on their product road map, the company ultimately hopes to play match maker between creators and brands across all forms of collaboration.

 

 "Were focusing on serving performance teams because that's where there's a clear gap" Faique Moqeet, CEO of Swipehouse. "As someone who's spent considerable time talking with performance teams across top global brands, it's evident that brands want to work with creators to drive sales and the infrastructure and attribution is lacking, so we're starting here." Moqeet also founded Hamster Garage, a leading partnership and affiliate agency serving brands like Airbnb, Canva, Turo, Brex, etc. Prior to starting Hamster Garage, he was part of the growth team at Airbnb.

 

 The company is also exploring pilots with partners that will allow it to help its 20,000+ creator audience to launch storefronts. The company will look to raise their Series A later this year after building out their team and completing high priority engineering work.

 

 Contact: Faique Moqeet

 Email: faique@swipehouse.org

 

For more information, reach out to

Mr. Faique Moqeet

CEO

faique@swipehouse.org

7739545739

 


 

Perpetua

A first of its kind power tool, Perpetua’s Executive Dashboard unlocks reporting for multi-account, multi-marketplace (eg. Amazon, Instacart, Walmart), and multi-geography performance for all accounts under one dashboard. This holistic performance overview is specifically designed for agency-client reporting workflows, eliminating the need to log into multiple ad consoles or flip back and forth across a number of performance dashboards to get an aggregated performance view.

 

 The new Executive Dashboard offers agencies and big brand advertising managers an overview of performance across the full funnel on multiple retail media sites allowing them to know the proportion of ad spending at each stage of the buyer journey (awareness, consideration and purchase). The dashboard features a new multi-account summary table, and a time-series graph comparing performance across accounts for any selected metric. 

 

 Perpetua’s new Executive Dashboard allows you to see your advertising performance across each marketplace, region and ad unit you use. Helping make advertising budget allocation decisions easier than ever, Executive Dashboard reimagines retail media reporting to make it more valuable for users operating in multiple marketplaces or hybrid across 1P and 3P.

 

 - performance by marketplace (eg. Amazon vs. Instacart vs. Walmart)

 - performance by geography (Canada vs. US)

 - performance by ad unit (Amazon Sponsored Products/Sponsored Brands/Sponsored Display)

 - funnel performance

 

 https://perpetua.io/

 

For more information, reach out to

Ms. Wendy Bairos

PR & Communications Lead

wendy@perpetua.io

4168319820

 


 

DataMilk

Did you know that Google profit has grown by over 100% over the past 15 years due to UX optimizations alone? Enterprise e-commerce brands can now unlock their growth potential from UX optimizations without equally gigantic teams and infrastructure.

 

 DataMilk isn’t another UX optimization tool, it’s a new way of building AI-driven UX for e-commerce in days, not months. Instead of running hundreds of A/B tests like Google, product managers can drag and drop Smart Components — like Smart Navigation, Smart Menu Sorting, and Smart Social Proof — directly onto their site using DataMilk’s proprietary no-code tool. The numbers are impressive: DataMilk’s enterprise customers are seeing 6% gross profit uplift and 5x ROI.

 

 DataMilk is also a privacy-first solution: it doesn’t use cookies or track users across sites, instead relying on anonymous attention metrics like clicks and scrolls to train advanced AI models.

 

For more information, reach out to

Mr. Peter Szalontay

CEO and Founder

peter@datamilk.app

 +13108667412

 


  

Mercaux

Mercaux Announces Release of Next Generation POS that Decomposes Experience, Basket, and Checkout Layers

 _

 _

"  Legacy Monolithic POS is a huge drain on retailers  resources, delivers little business value, and actually suppresses innovation and new customer experiences in retail

 _

"  Mercauxs Next Generation Composable POS is a cloud-based, API-first solution that not only introduces fluid, flexible and fast checkout for customers, but also enables integrated cross-channel experiences & basket transfer

 _

"  The Rise of ROPO (Research Online Purchase Offline, or vice versa) has provided retailers with a challenge of how to facilitate and track a journey that begins in one channel and ends in another - Mercauxs decomposed Basket & Checkout layers answer this challenge

 _

 _

17th March 2022, NEW YORK: Mercaux, The Next Generation In-Store Experience Platform, today announces an extension of its in-store suite to include Next Generation POS. The arrival introduces decomposed basket and checkout layers, resulting in a fluid, flexible and fast checkout process, irrespective of where the omnichannel journey started or finished, or method of payment the customer wishes to use. Where legacy monolithic POS has remained stagnant for many years, delivering little in the way of value to retailers, Mercauxs fully composable, cloud-based and API-first solution derives true business value, and provides a frictionless authentication, cross-channel basket transfer and checkout experience for customers.

 _

 _

Next Generation POS from Mercaux consists of a decomposed basket and checkout layer, meaning that a customer can start a journey in one channel (in-store, online or remotely), pick it up in another, and complete the checkout wherever, and however they want. This is enabled via Mercauxs Universal Basket  that follows the customer wherever they go and supports the rise in popularity of customers who ROPO, or those who wou

 

For more information, reach out to

Mr. David Miller

CMO

david.miller@mercaux.com

 +44 (0)7825 004 638

 

 


 

MySureFit

MySureFit Launches SDK to Provide Brands & Retailers Disruptive Digital Fitting Solutions

 

 The Licensable Plug-In allows Brands & Retailers to Incorporate MySureFit’s AI-Powered,

 Sizing Technology into Websites & In-Store Displays Offering a Revolutionary Shopping Experience

 

 MILWAUKEE, WI - MySureFit, an AI-powered sizing solution technology that helps shoppers find their perfect fit before making an online purchase, announces the launch of its licensable Software Development Kit (SDK) designed to be compatible with all major brand and retailer e-commerce websites and in-store displays. MySureFit’s retailer-friendly integration leverages years of industry data and advanced AI to bring return rates due to sizing below 5 percent and deliver 99% fit accuracy for customers across 100s of top fashion brands and thousands of individual products.

 

 MySureFit is the only all-inclusive, virtual fashion platform in the digital marketplace to offer a "Smart Fitting Room" AI technology that provides a truly seamless e-commerce experience for both shoppers and retailers. While other digital size solutions rely on shopper-reported information, MySureFit delivers 99% fit accuracy for every customer with only two photos uploaded to the app. Additionally, the “Smart Fitting Room” lets shoppers virtually try on any product on a retailer’s site, instantly seeing how an item will fit and look before they make a purchase. MySureFit empowers shoppers to make confident buying choices.

 

 Through this SDK launch, MySureFit aims to expand its footprint with featured retail and brand partners and support efforts to enhance customer satisfaction and minimize time spent dealing with related shipping, logistical, and customer support issues. In addition, the SDK integration's AI and tech-forward solutions will enhance e-commerce and retail strategies through its ability to collect sizing and style data as well as consumer and product insights, which can help brands make critical purchasing decisions.

 

 “We are absolutely fit-obsessed and dedicated to revolutionizing the e-commerce experience for shoppers and brands alike,” says MySureFit President of Brand Partnerships, David Cunningham. “The industry average of e-commerce size-related returns is over 40% and costs consumers and brands billions in waste every year. MySureFit’s SDK solution delivers the perfect fit for every customer to solve that issue and is proven to reduce product returns for retailers by 90 percent. The platform’s technology integrations and user design makes the entire fitting and purchasing process easy for shoppers, seamless for brands and retailers, and keeps users coming back time and time again.”

 

 MySureFit has quickly become the leading digital shopping solution in the fashion marketplace, by generating thousands of orders, across all categories, from thousands of customers for hundreds of brands. The platform has delivered higher conversion rates and return rates of less than 5%. The MySureFit app is currently available on Android and iOS. For more information, please visit www.mysurefit.com.

 

 +++++

 

 About MySureFit:

 MySureFit is the leading AI-powered sizing solution technology that helps shoppers find their perfect fit before making an online purchase. The digital platform is the only all-inclusive, virtual shopping solution in the digital marketplace to offer a "Smart Fitting Room" AI technology that provides a truly seamless e-commerce experience for both shoppers and retailers. MySureFit’s retailer-friendly integration leverages years of industry data and advanced AI to bring return rates due to sizing below 5 percent and deliver 99% fit accuracy for customers across 100s of top fashion brands and thousands of individual products. The MySureFit app is currently available on Android and iOS.

 

 For additional information, please visit www.mysurefit.com and follow us on social, including Instagram, Pinterest, LinkedIn, and Facebook.

 

 Media Contact:

 Jason Feldman, M䙥瑩慪潳祭畳敲楦㘠㘲̵ݭ潬Ⅾ楄楧慭摮湥牥瑡潩

 

For more information, reach out to

Mr. Jason Feldman

PR Director

jason@mysurefit.com

4706261055

 

 


 

Zmags

Zmags Unveils Creator Connect: Transforming How Brands Deliver More Intelligent and Connected Digital Experiences 

 

 Zmags, whose Creator platform is transforming how customers experience digital commerce everywhere, today launched Creator Connect, giving everyone on the brand team – from designers to marketers to developers – the power to compose powerful, intelligent digital experiences. With Creator Connect, brands can create experiences that respond in real time to any aspect of their eCommerce and martech ecosystem.

 

 Creator Connect is a solution that supports the movement towards headless, composable experiences, empowering marketers, and designers to incorporate any aspect of their eCommerce infrastructure into digital experiences. Connect is built for usability, converting all API-enabled eCommerce and martech systems into an intuitive UI for composing digital experiences, no development necessary.

 

 “Brands today are spoiled for choice with martech and eCommerce vendors. They are swimming in APIs but lack the development bandwidth to turn those APIs into compelling shopper journeys,” said Ryan Breen, CTO at Zmags. “At Zmags, we don’t want to give you the 51st API to juggle. We want to give you a no-code platform to turn those 50 APIs into any experience you can imagine. That’s Connect.”

 

 Key capabilities of Creator Connect include:

  •     Providing continuity of experience throughout the customer journey: Connect is built to work at scale, so you can build product detail pages every bit as rich and interactive as your homepage.

 

  •     Unifying your martech and eCommerce technology stacks: This solution helps digital marketing teams to optimize content so that it’s intelligent and seamlessly integrated with any part of their existing martech and eCommerce ecosystems.

 

  •     Creating a tailored, self-service approach: With Connect drive brand vision to every part of a website, from landing pages to product pages, by easily building all the content necessary to serve different customer segments.

 

  •     Giving you agility to adapt quickly: Rapidly respond to changes in inventory and pricing, introduce new products and even entire product catalogs, all without needing to redesign or redeploy pages.

 

 Creator enables eCommerce brands, including Ethan Allen, Timex, and Godiva, to deliver smart digital experiences in a fraction of the time and cost, without diverting scarce development resources.

 

 “Connect brings something completely new and immensely valuable to the eCommerce market,” said Jeff Lortz CEO at Zmags. “I’m proud of the innovations our team delivers, continuing our commitment to enable brands to design smarter digital experiences with speed and scale.”

 

For more information, reach out to

Mr. Tom Scanlon

Digital Demand Generation Manager

tscanlon@zmags.com

9739795377

 


  

dotkonnekt

Launching an experiential commerce platform, to help brands grow their D2C channel organically. While digital adoption has significantly increased, digital-native brands are still tied up with platforms that were either built for SMB (like Shopify, Woo) or ones built for larger enterprises and retailers (Salesforce, Adobe). Brands struggle to find a purpose-built platform that helps them combine content and community to grow sustainable commerce. dotkonnekt wishes to change that and enable brands and CPGs with better tech framework to combine the flexibility of composable commerce with the power of custom-built tech.

 

For more information, reach out to

Mr. Chandan Mahajan

Co-founder

cm@dotkonnekt.com

732-861-5185

  


 

eTrac Technologies

Why partner with eTrac?

 Offer your customers complete supply chain visibility and connectivity through their current software, without the expense of internal development.

 With eTrac, your customers will be able to access any carrier, sending and receiving all order data in real-time. Customers will optimize their final mile network through analytics and tools to enforce carrier compliance. eTrac also provides access to any carrier in the Carrier Network, allowing them to find, onboard, and start sending orders faster than ever before.

 

For more information, reach out to

Mr. Michael Hegeman

Vice President - Channel Operations

mhegeman@etractechnologies.com

678-250-2451

 


 

MetaVRse

MetaVRse Inc.announces the development of the TheMall.  TheMall will be an unparalleled experience Metaverse.  TheMall will combine next generation e-commerce and entertainment with community and social shopping.  Visitors will enter our virtual world on any device with one click.  TheMall will allow people to meet, play, shop and learn together as avatars in a 3D world.  It will be the most accessible virtual world in the Metaverse. TheMall is powered by the proprietary, bleeding edge tech of our MetaVRse Engine.   www.TheMall.io

 

For more information, reach out to

Mr. Alan Smithson

Co-Founder

alan@metavrse.com

2158691383

 


 

Samuel Hubbard Shoe Co.

A reinvention of a classic sneaker! Introducing Hubbard Flight Solo — the latest in our Hubbard Flight collection and a twist on the classic cap toe design. The secret ingredient in both our men's and women's Hubbard Flight styles is the silky soft inner sock, which provides lasting comfort. We wrap these “socks” in premium leather for protection, and then add our proprietary EVA blend cupsole—a light and springy buffer between your feet and planet Earth. The result? Feet that are ready for adventure whenever you are.

 

For more information, reach out to

Ms. Jasmine Cabanaw

Marketing Director

jasminejunec@gmail.com

4159609855

 


  

Very Good Security

Very Good Security (VGS), the modern standard for securing the storage, exchange, and utilization of the world’s payment data, looks forward to announcing the beta launch of VGS Network Tokens via private invitation, included in the Card Account Lifecycle Management (CALM) services as part of the VGS Payment Optimization suite. Currently under embargo, this announcement will lift on March 28, 2022, strengthening the company’s mission to optimize acceptance, costs, and approvals while empowering customers to accept more payment methods as their businesses grow horizontally, vertically, or globally.

 

For more information, reach out to

Ms. Monica McDermott

Head of Growth Marketing

vgs@justdrivemedia.com

707-775-9396

 


  

Rally

Rally, the headless checkout for ecommerce, is launching a crypto token that allows brands to earn ownership in a merchant-owned network.

 

For more information, reach out to

Mr. Jordan Gal

Founder & CEO

jordan@rallyon.com

9527976943

 

 


 

Invent Analytics

Invent Analytics Launches Its Profit-Optimizing Retail Supply Chain Solution Suite “Omni-AI”

 

 Omni-AI empowers retailers to profit-optimize their supply chain and delivers significant financial improvement with an integrated supply chain planning system

 

 14.03.2021, Philadelphia

 Invent Analytics, a leading retail supply chain solutions provider is pleased to announce its new integrated omni-channel supply chain planning solution, Omni-AI, for retailers.

 Omni-AI orchestrates a retailer’s entire supply chain by unifying network planning, inventory and price optimization, and fulfillment in one common framework. With this revolutionary supply chain planning system, retailers create a measurable omni-channel framework that also puts into place a financial infrastructure which quickly aligns their supply chain with overall company profitability.

 

 “Today omni-channel has become the only channel for consumers, shifting retail from a linear single-channel flow into a network model of omnichannel flows. As a result, retailers started investing in transactional capabilities to fulfill that omni-channel promise. But now, we are in the third stage of omni-channel evolution. To succeed, retailers need a smart supply chain planning system to predict omni-demand, and position inventory across the retail network of stores and fulfillment centers with the anticipation of omni-flows. And that’s where Omni-AI comes into the picture.” said Gurhan Kok, Founder & CEO, Invent Analytics.

 

 “Omni-AI unifies supply chain planning and execution with Artificial Intelligence (AI). It combines all KPIs in one metric that is omni-profit and offers a fast path to profit maximization proven with A/B tests, typically 2-6%.” he added.

 

 With Omni-AI, retailers can successfully upgrade their planning capabilities, achieve higher forecast accuracy and efficiently manage their supply chains.

 “Today, retail is all about reinventing ways to serve the customer,” said Jiri Nechleba, Retail Strategist. “In doing so, retailers have deployed new customer-facing models putting inventory into motion to leverage their value. Many have found their traditional supply chain and inventory tools fall short in profitably servicing those models. Invent Analytics’ Omni-AI - a next-generation approach to the supply chain - replaces disparate KPIs with a unified financial framework. Omni-AI is designed, from the ground up, to solve the omni-channel supply chain problem."

 

 About Invent Analytics

 Invent Analytics delivers significant financial improvement by empowering retailers to profit-optimize their supply chain. Harnessing the power of explainable AI and adaptive analytics, Invent Analytics helps retailers solve omni-channel challenges and win in the new world of retail.

 Invent Analytics puts omni-customers at the heart of its tailor-fit solutions and delivers speed to value. It proves the financial benefits with pre-go-live simulations and rigorous A/B testing.

 Over 30 retailers worldwide have chosen Invent Analytics’ profit-optimizing solutions to power their inventories and supply chains. Invent Analytics’ clients have experienced a 2-6% increase in profitability, increased sales, lowered inventory, and reduced fulfillment costs. The company’s SaaS solutions offer agility and scalability to retailers and require zero capital investment due to the pay-as-you-go subscription model.

 

 Invent Analytics’ Omni-AI SaaS solutions are:

 -      Omni-Network Design

 -      Omni-Plan Suite

 o     Omni-Demand Forecasting

 o     Omni-Store and DC Replenishment Optimization

 o     Omni-Allocation Optimization

 o     Omni-Transfer Optimization

 o     Markdown Optimization

 o     Assortment Optimization

 o     Dynamic and Competitive Price Optimization

 -      Omni-Fulfilment

 

 For more information, please visit www.inventanalytics.ai

 

For more information, reach out to

Ms. Irem Akdere Cinga

Marketing Director

irem.cinga@inventanalytics.com

015206062196

 


 

Vue.ai

What is it:

 Vue.ai’s virtual dressing room tool helps retailers deliver personalized, inclusive dressing room experiences in their eCommerce stores. Shoppers can mix & match looks, and visualize how they fit on models that most resemble them.

 

 How it works:

 Dressing Room uses a class of A.I. machine learning frameworks called Generative Adversarial Networks (GAN) to create realistic images of products on models. The neural network understands the features that represent a garment - silhouette, the type of sleeve, neckline, design elements, patterns, etc. It also understands the features that represent the model - body parts, shape, musculature and skin tone, etc, and learns to construct the garment fitted on the model with all the morphings that different parts of the garment undergo naturally while worn by a human.

 

 Benefits:

 *                 Real time styling - Provide shoppers the ability to mix and match products and to curate their own outfits all in real-time on models similar to them.

 *                 Help shoppers discover more products - Sell complete looks over individual pieces by encouraging your shoppers to explore the breadth of your catalog with interactive styling.

 *                 Make your products come alive - Display your products on relatable models by providing more context than just a few product photos and allow your shoppers to make well informed purchase decisions that are sure to convert.

 *                 Give your shoppers a personal stylist - Help your shoppers engage with your products better by allowing them to identify pieces that best suit their preferences.

 *                 Promote seasonal collection drops and pre-orders - Deliver compelling shopping experiences on your website by making themed and promotional collection drops irresistible.

 

 Customer names:

 Vue.ai is the leading A.I. provider for end-to-end eCommerce solutions serving major retailers such as thredUP, Depop, Macy’s, Centric Brands, Reformation, TataCliq, Hepsiburada, Noon, and Zilingo among others and have helped in solving complex challenges with our custom A.I. solutions. We’ve been listed in CB Insights top 100 AI companies for two consecutive years and have also been named in G2’s eCommerce Personalization Grid in 2021.

 

For more information, reach out to

Ms. Krithika Anand

Senior Customer Marketing Associate

krithika.a@madstreetden.com

9940284466

 


 

Simulmedia

To provide marketers with desperately needed certainty, efficiency and speed at a time of unprecedented TV audience fragmentation, Simulmedia has launched TV+®, a new platform for automated planning, buying, activation and measurement that guarantees full audience reach across ad-supported channels on both linear and connected TV in the U.S.

 

 Other solutions in the marketplace either focus on CTV as a standalone offering or try to stitch together a nationwide quilt of local linear inventory, while individual TV networks and streaming services are limited to their own universe of viewers or subscribers. TV+, in sharp contrast, answers the endemic problem of fragmentation by providing advertisers with seamless access to over 300 million viewers in the U.S. across 120 million households through integrations and partnerships with 250 broadcast, cable and streaming platforms and publishers.

 

 With over 60 million U.S. households regularly viewing both linear and streaming, TV+ was designed to identify that overlap and prevent wasteful and expensive audience duplication for brands and their advertising campaigns.

 

 In an era of rapid and unexpected changes for businesses and their customers, Simulmedia’s extensive network relationships, data-driven approach, and automated processes also provide the assurance of guaranteed impression delivery across premium inventory through TV+. This allows TV advertisers to be more nimble in their strategies based on market conditions and other unforeseen needs, and to get their campaigns live in a matter of days or even hours, whereas other solutions can take weeks or months.

 

 Through partnerships with best-in-class data providers such as TransUnion, TVSquared and iSpot, advertisers can also use TV+ to  unlock access to a broader data set for targeting and measurement, allowing them to prove how their TV campaigns drive the KPIs that matter most to their businesses, whether those are traditional reach and frequency or business outcome-based.

 

 Thanks to these partnerships and Simulmedia’s data-driven approach, patented technology and direct cross-channel integrations, the TV+ platform allows advertisers to execute and measure campaigns in a unified manner that reflects how viewers actually watch and stream television today.

 

 For more information, reach out to

 Mr. Daniel Manu

 Director, Content Marketing

 pr@simulmedia.com

 646-580-8946

 

For more information, reach out to

Mr. Todd Leonard

Senior Marketing Manager

todd@simulmedia.com

(919) 801-2319

 

 


 

Ownit

Ownit raises $8M seed and launches Connected Checkout to help brands and creators lift conversion. We at Ownit are very encouraged by the 30% to 3x conversion lift we’re seeing with our beta customers. Read customer testimonials and request a demo at - https://www.ownit.co/

 

For more information, reach out to

Mr. Jason Yoong

Founding Team, Partnerships

jason@ownit.co

9498611037

 

 


 

Jivox

Jivox Announces Personalized Commerce Marketing Upgrade To Boost Digital Commerce And Direct-To-Consumer (DTC) Sales

 New capabilities combine dynamic product ads, headless commerce-enabled Shoppable ads, bestseller recommendations, powerful feed-based decisioning, real-time analytics and privacy-first attribution across optimized customer journey

 

 SAN MATEO, Calif. — March 3, 2022 — Jivox, the personalized digital marketing technology leader, today announced the launch of its Personalized Commerce Marketing offering. Designed specifically for digital commerce marketers in verticals such as retailers, banks and insurance companies selling directly to consumers, this Jivox offering enables them to recommend many relevant products personalized to individual consumers in real-time with five key capabilities:

 

 Jivox dynamic product ads (with built-in carousel support),

 Shoppable ads built on headless commerce architecture,

 Feed-based decisioning,

 Bestseller recommendation, and

 Cross-channel analytics and sales attribution.

 Consented first-party data and identity, working across the Jivox personalization platform, are the key pillars of the Jivox personalized commerce marketing offering.

 

 “Retail and DTC brands have been focusing on digital commerce long before the pandemic hit, but not with urgency,” said Diaz Nesamoney, founder and CEO of Jivox. “COVID simply accelerated the process because choices became limited and stores were more difficult to access. Consumers now prefer to engage with brands through their websites and mobile apps, specifically on their phones. This behavior quickly made brands, especially digital commerce marketers, realize they need to engage with their customers more directly and make it easier for them to purchase the products they are looking for.”

 

 “The good news for digital commerce marketers is that what used to be extraordinarily challenging and difficult many years ago has become much more scalable, streamlined, and possible to do right now,” said Heather Marie Udo, founder & CEO of Shoppable. “Shoppable’s industry-leading embeddable commerce architecture, coupled with Jivox’s personalized commerce marketing, simplifies the buying process because it allows the consumers to purchase the product right within the ad creative experience. This joint offering is the industry’s first “1-click commerce” solution that drives, transacts, measures, and attributes sales.”

 

 Retail marketers selling online today face many challenges related to the complexity of digital commerce marketing. First, the large amount of information in product catalogs, such as the variety of colors, models, sizes, and feature differences between products. Adding to this complexity is the sale of several thousand to tens of thousands of products, or variations of the products, and product pricing differences and discounts. Global companies must also address many different languages and currencies for pricing. Topping that off are special offers for special occasions at different times of the year. Next, data and identity play a major role in digital commerce marketing. To personalize an offer to each consumer requires tying relevant products, which is data, to a specific consumer, which requires identity. The deprecation of third-party cookies heightens brands’ need for a reliable way to connect the identity of each consumer across all channels, not to mention their need for a privacy-compliant way of measurement and attribution to understand what’s working well, or which channels are producing the best sales of different types of products.

 

 “Data and automation will relieve brand marketers a lot of the heavy lifting and improve the precision and scale at which personalized commerce marketing can be done,” said Nesamoney. “The more data a brand uses, the more precise are the product recommendations and offers, and the more likely the consumer is to purchase. Do this across as many channels as possible because consumers today may browse a product on one channel, get a recommendation from a friend on social media, search for the product and compare offers from different retailers, and then eventually purchase on an app. With third-party cookies going away, connecting a consumer’s identity without these cookies is critical. This solution will help brands scale their personalization efforts and improve the overall performance of digital commerce campaigns.”

 

 Highlights of key capabilities include:

 

 Dynamic Canvas Studio for Jivox Dynamic Product Ads (DPA): Uses Dynamic Canvas Studio to effortlessly set up DPAs (including using carousel ads) without having to adhere to rigid templates or perform manual coding. Jivox Dynamic Product Ads contain the image, animation or video of the brand’s product, the price and a creative design that offers unique experience to drive consumer engagement  Additional benefits include:

 

 Reduces production cost and time to launch by automating the generation of carousel ad formats

 Set up cross-sell or up-sell strategies, showing up to 20 items in one ad

 Increases relevance by automatically recommending the most relevant products via Jivox IQ’s Bestseller Recommendations

 Shoppable Ads – 1-Click Commerce: Simplifies the user purchasing experience;empowers brands to track purchase activity in real-time while having the ability to measure and attribute sales. The integration with Shoppable’s headless commerce platform allows a consumer to click on the ad, be taken to a Shoppable landing page within the ad and purchase the product. An order is also placed with the e-tailer of choice via a headless commerce API for fulfillment.

 

 Bestseller Recommendation: increases relevance by automatically recommending the most relevant products. By adding bestseller suggestions and more sophisticated algorithms, brands will be able to leverage as much consumer data as possible to increase product recommendation precision, regardless of the amount of consumer engagement within the app.

 

 Feed-Based Decisioning: Allows brands to set up sophisticated data-driven DCO campaign strategies with data triggers, rules, and segments with ease. With the release of this feature, a rule in the DecisionGraph can reference and look up any column value in a feed. This enables changes to dynamic elements by simply altering the feed. Additional benefits include:

 

 Implement sophisticated decisioning logic by simply combining filtering and feed content, removing the need for custom coding, minimizing the complexity of the DecisionGraph setup

 Reduce time spent to modify campaigns or perform QA checks due to quicker and more accessible campaign setup workflows

 Enable “always on” campaigns to be updated with offers and changes entirely by making changes to a feed with no need to edit the campaign.

 Analytics and Attribution: collects consented real-time consumer engagement events from advertisements delivered by Jivox as well as data collection endpoints on a brand’s website or app. Previously announced, Jivox IQ Blaze provides detailed insights into consumer behavior that is extremely valuable to brands for:

 

 Optimizing consumer journeys;Attributing sales to different strategies, creative and content;Utilizing data to create new audience segments showing higher propensity to engage with the brand.

 For more information on how personalized commerce marketing helps brands drive results and sales, visit jivox.com.

 

 About Jivox

 Jivox is transforming the way the world experiences digital marketing by connecting brands with their audiences in the most personalized way. Jivox’s Dynamic Canvas technology drives engagement and digital commerce across paid and owned media, delivering ROI by reducing production costs and increasing media performance using big data, AI/machine learning, Dynamic Content Optimization (DCO), and identity technologies. Jivox Purchase Prediction Engine drives sales by matching the right products with consumers that have the highest purchase intent, and Jivox Data Clean Room enables privacy-first sales attribution. Jivox is SOC 2® Type 2 certified and trusted by hundreds of leading companies including Electronic Arts, Marriott International, Mazda, Nestle, T-Mobile, Unilever and more.

 

For more information, reach out to

Ms. Alyssa Rinehart

Senior PR Manager

alyssa@blastmedia.com

574-339-3847

 


 

Deliverr

As a merchant, your logistics needs expand beyond eCommerce fulfillment. You need to get your inventory from ports, store pallets of inventory, and ship inventory to businesses.

 

 To complete these necessary-but-tedious tasks, you often have to coordinate across many systems and businesses. This manual coordination is time-consuming, results in delays, and is often expensive—and it’s a major issue that needs to be solved so you can streamline logistics and operations.

 

 In 2022, Deliverr is introducing logistics services to fix this broken ecosystem—Freight, Storage Reserve, and Prep. All of these services can be used whether or not you use Deliverr for eCommerce fulfillment. These services can be mixed and matched to create your own logistics infrastructure.

 

For more information, reach out to

Ms. Hannah Murray

Events and Partnership Coordinator

hannah@deliverr.com

3019961819


 

Adlucent

Adlucent, a leading performance marketing agency focused on growing profitability for retailers and brands, has introduced Adlucent Index™, a technology that allows digital advertisers to bring more control to ad platform automation.

 

 Researched, tested and developed by Adlucent to help performance marketing clients find more valuable customers, Adlucent Index™ works directly with Google Smart Bidding to give advertisers the power to control how conversions are valued and measured. Adlucent Index™ customizes how paid search and shopping ad campaigns are optimized according to the most important metrics for their business.

 

 Adlucent Index™ works in tandem with Google's automation solutions to control how digital advertising campaigns in Google Ads value each conversion, rather than bidding on only clicks and revenue. Adlucent Index™ ingests each advertiser’s first-party data and augments in real time automated ad platform bidding algorithms into a unique, custom algorithm to find better customers based on the client’s profitability goals and other customizable metrics. Fully adaptable to brands’ business goals, Adlucent Index™ is available for Google text ads, Smart Shopping and Performance Max campaigns and ads across Facebook and Instagram.

 

 See full press release here: https://www.prweb.com/releases/adlucent_unveils_adlucent_index_to_give_advertisers_control_of_automated_marketing_campaiㅢ㐸〷〴湥祣

 

For more information, reach out to

Ms. Kate Trumpower

Senior Brand and Communications Manager

kate.trumpower@adlucent.com

777-777-7777

 


  

Snowflake

Snowflake will announce a retail/CPG industry-specific product offering.

 

For more information, reach out to

Ms. Danica Stanczak

Sr PR Manager

danica.stanczak@snowflake.com

4085682895

 

 


 

Jivox

Jivox Announces Personalized Commerce Marketing Upgrade To Boost Digital Commerce And Direct-To-Consumer (DTC) Sales

 New capabilities combine dynamic product ads, headless commerce-enabled Shoppable ads, bestseller recommendations, powerful feed-based decisioning, real-time analytics and privacy-first attribution across optimized customer journey

 

 SAN MATEO, Calif. — March 3, 2022 — Jivox, the personalized digital marketing technology leader, today announced the launch of its Personalized Commerce Marketing offering. Designed specifically for digital commerce marketers in verticals such as retailers, banks and insurance companies selling directly to consumers, this Jivox offering enables them to recommend many relevant products personalized to individual consumers in real-time with five key capabilities:

 

 Jivox dynamic product ads (with built-in carousel support),

 Shoppable ads built on headless commerce architecture,

 Feed-based decisioning,

 Bestseller recommendation, and

 Cross-channel analytics and sales attribution.

 Consented first-party data and identity, working across the Jivox personalization platform, are the key pillars of the Jivox personalized commerce marketing offering.

 

 “Retail and DTC brands have been focusing on digital commerce long before the pandemic hit, but not with urgency,” said Diaz Nesamoney, founder and CEO of Jivox. “COVID simply accelerated the process because choices became limited and stores were more difficult to access. Consumers now prefer to engage with brands through their websites and mobile apps, specifically on their phones. This behavior quickly made brands, especially digital commerce marketers, realize they need to engage with their customers more directly and make it easier for them to purchase the products they are looking for.”

 

 “The good news for digital commerce marketers is that what used to be extraordinarily challenging and difficult many years ago has become much more scalable, streamlined, and possible to do right now,” said Heather Marie Udo, founder & CEO of Shoppable. “Shoppable’s industry-leading embeddable commerce architecture, coupled with Jivox’s personalized commerce marketing, simplifies the buying process because it allows the consumers to purchase the product right within the ad creative experience. This joint offering is the industry’s first “1-click commerce” solution that drives, transacts, measures, and attributes sales.”

 

 Retail marketers selling online today face many challenges related to the complexity of digital commerce marketing. First, the large amount of information in product catalogs, such as the variety of colors, models, sizes, and feature differences between products. Adding to this complexity is the sale of several thousand to tens of thousands of products, or variations of the products, and product pricing differences and discounts. Global companies must also address many different languages and currencies for pricing. Topping that off are special offers for special occasions at different times of the year. Next, data and identity play a major role in digital commerce marketing. To personalize an offer to each consumer requires tying relevant products, which is data, to a specific consumer, which requires identity. The deprecation of third-party cookies heightens brands’ need for a reliable way to connect the identity of each consumer across all channels, not to mention their need for a privacy-compliant way of measurement and attribution to understand what’s working well, or which channels are producing the best sales of different types of products.

 

 “Data and automation will relieve brand marketers a lot of the heavy lifting and improve the precision and scale at which personalized commerce marketing can be done,” said Nesamoney. “The more data a brand uses, the more precise are the product recommendations and offers, and the more likely the consumer is to purchase. Do this across as many channels as possible because consumers today may browse a product on one channel, get a recommendation from a friend on social media, search for the product and compare offers from different retailers, and then eventually purchase on an app. With third-party cookies going away, connecting a consumer’s identity without these cookies is critical. This solution will help brands scale their personalization efforts and improve the overall performance of digital commerce campaigns.”

 

 Highlights of key capabilities include:

 

 Dynamic Canvas Studio for Jivox Dynamic Product Ads (DPA): Uses Dynamic Canvas Studio to effortlessly set up DPAs (including using carousel ads) without having to adhere to rigid templates or perform manual coding. Jivox Dynamic Product Ads contain the image, animation or video of the brand’s product, the price and a creative design that offers unique experience to drive consumer engagement  Additional benefits include:

 

 Reduces production cost and time to launch by automating the generation of carousel ad formats

 Set up cross-sell or up-sell strategies, showing up to 20 items in one ad

 Increases relevance by automatically recommending the most relevant products via Jivox IQ’s Bestseller Recommendations

 Shoppable Ads – 1-Click Commerce: Simplifies the user purchasing experience;empowers brands to track purchase activity in real-time while having the ability to measure and attribute sales. The integration with Shoppable’s headless commerce platform allows a consumer to click on the ad, be taken to a Shoppable landing page within the ad and purchase the product. An order is also placed with the e-tailer of choice via a headless commerce API for fulfillment.

 

 Bestseller Recommendation: increases relevance by automatically recommending the most relevant products. By adding bestseller suggestions and more sophisticated algorithms, brands will be able to leverage as much consumer data as possible to increase product recommendation precision, regardless of the amount of consumer engagement within the app.

 

 Feed-Based Decisioning: Allows brands to set up sophisticated data-driven DCO campaign strategies with data triggers, rules, and segments with ease. With the release of this feature, a rule in the DecisionGraph can reference and look up any column value in a feed. This enables changes to dynamic elements by simply altering the feed. Additional benefits include:

 

 Implement sophisticated decisioning logic by simply combining filtering and feed content, removing the need for custom coding, minimizing the complexity of the DecisionGraph setup

 Reduce time spent to modify campaigns or perform QA checks due to quicker and more accessible campaign setup workflows

 Enable “always on” campaigns to be updated with offers and changes entirely by making changes to a feed with no need to edit the campaign.

 Analytics and Attribution: collects consented real-time consumer engagement events from advertisements delivered by Jivox as well as data collection endpoints on a brand’s website or app. Previously announced, Jivox IQ Blaze provides detailed insights into consumer behavior that is extremely valuable to brands for:

 

 Optimizing consumer journeys;Attributing sales to different strategies, creative and content;Utilizing data to create new audience segments showing higher propensity to engage with the brand.

 For more information on how personalized commerce marketing helps brands drive results and sales, visit jivox.com.

 

 About Jivox

 Jivox is transforming the way the world experiences digital marketing by connecting brands with their audiences in the most personalized way. Jivox’s Dynamic Canvas technology drives engagement and digital commerce across paid and owned media, delivering ROI by reducing production costs and increasing media performance using big data, AI/machine learning, Dynamic Content Optimization (DCO), and identity technologies. Jivox Purchase Prediction Engine drives sales by matching the right products with consumers that have the highest purchase intent, and Jivox Data Clean Room enables privacy-first sales attribution. Jivox is SOC 2® Type 2 certified and trusted by hundreds of leading companies including Electronic Arts, Marriott International, Mazda, Nestle, T-Mobile, Unilever and more.

 

For more information, reach out to

Ms. Alyssa Rinehart

Senior PR Manager

alyssa@blastmedia.com

574-339-3847

 


 

SkyPoint

SkyPoint Cloud Launches New Privacy and Data Solutions

 

 New products allow businesses to put customer privacy first, while streamlining business outcomes and decisions

  

 SkyPoint Cloud (SkyPoint), the privacy-first customer data and artificial intelligence (AI) platform that enables consumer, financial services and healthcare brands to build deeper relationships with their customers and patients, today announced new products that allow companies to build trust, while developing a better understanding of its customer base. Dataflow, Activate, Automate and Empower work together to create an eco-system of open technologies in the SkyPoint platform that create improved business outcomes.

 

 The latest products from SkyPoint solve the problem of siloed, unorganized data, allowing businesses to have a 360 view of customers and patients.

 

  • Dataflow - Dataflow pulls customer data from multiple sources into the SkyPoint system. Since SkyPoint is built on Microsoft’s Common Data Model (CDM), Dataflow consolidates data from any application to standardize data and draw common insights.
  • Activate – Once customer profiles are brought into the system and de-fragmented with SkyPoint Resolve, Activate connects customer data to create customer segments, bringing the relevant information needed to understand a customer’s desires to the top. This allows businesses to ensure their message reaches the right customers.
  • Automate – Automate allows companies to export the information they need to any of the APIs they may be already using, like Klaviyo or Shopify. This provides businesses with the ability to work directly with their data in the format its analysts prefer.
  • Empower – Customers want to be sure the companies that have their data also protect it. Empower simplifies consent management and privacy compliance by making preferences accessible, centralized, and actionable. Paired with SkyPoint Vault, companies can rely on a cost-effective, comprehensive solution that isolates and secures sensitive data.

 

For more information, reach out to

Ms. Tina Gaut

Business Transformation Consultant

tinag@skypointcloud.com

5039750047

  


 

ettitude

We are beyond excited to be adding loungewear to ettitude's range of bamboo lifestyle essentials. Our vegan silk loungewear is airy, light and made to go from bed to brunch. Using the same sustainable, silky-soft CleanBamboo™️ fabric you love sleeping with.

 

For more information, reach out to

Ms. Chelsea Schulz

Director of Performance Marketing

chelsea@ettitude.com

3479124533

 


 

gen.video

We have relaunched the gen.video Backstage platform with brand new features including VidGrab, Traail and, MOVe and Retail Syndication.  1) VidGrab lets you create hundreds of photos from one video. 2) Traail tracks carting and conversions across the digital shelf per placement.  3) MOVe allows you send huge video files (including SRT/VTT files) in a click of a button without a upload/download button. 4) Retail Syndication allows you to send any photo/vendor content to any retailer on the digital shelf.

 

For more information, reach out to

Mr. Larry Beaman

Chief Growth Officer

larry@gen.video

4077709772

 


 

Faraday

Launching a new way to try Faraday for free and developer AI toolkit.

 

For more information, reach out to

Ms. Danielle Rand

VP, Marketing

danielle.rand@faraday.ai

6318068496

 


 

Haptik

Jio Haptik Technologies Limited (Haptik), a subsidiary of Jio Platforms group, is announcing the launch of their new self-serve Enterprise CX platform. This will help brands build Intelligent Virtual Assistants in a low code environment and go live within a few days.

 

 The platform has been built using insights generated from over 300 enterprise solutions that Haptik has enabled. Haptik’s core clientele includes consumer brands across E-Commerce, Digital Native & Gaming, Insurance, Mortgage, and Telecom industries.

 

 Gartner estimates the Conversational AI Platform market to be $2.5 billion in 2020, growing at a staggering pace of 75% year over year. However, one of the biggest challenges in the industry today is the speed of deployment and time-to-value for such solutions.

 

 With Haptik’s self-serve Enterprise CX platform, product managers have access to the 3 capabilities they require to build a successful Intelligent Virtual Assistant (IVA):

 

 Conversation Studio: A low code IVA builder with 100+ proprietary AI templates called Smart Skills, pre-integrated with customer data systems such as Salesforce, Shopify, Oracle, SAP, and more.

 

 Live Agent Handoff: For complex long-tail inquiries, the platform provides out-of-the-box drag and drop integration with contact center systems such as Zendesk, Freshworks, Salesforce Service Cloud, Genesys, Nice InContact, etc.

 

 Intelligent Analytics: The industry’s most advanced analytics system produces real-time insights into conversations, continuous supervised learning, and user journey maps.

 

 “In mathematics, there is this concept of low threshold-high ceiling, which basically means providing the easiest way to do something yet allowing powerful customizations on top," said Swapan Rajdev, Co-Founder & CTO of Haptik. “This is the philosophy behind what we have done with our Enterprise-CX platform. If you’re a brand across one of our core industry verticals, you can sign up and go live in a few days if not hours. Then as the complexity increases with scale, there is enough power there to customize as you like and integrate with systems across your organization. As conversational AI shifts from being an early adopter to an early majority category, the shift to self-serve is inevitable and we believe Haptik’s Enterprise CX-platform will lead the way."

 

 Haptik has also created an onboarding guide and a library of content to share best practices about conversational AI that can help product teams get started. The self-serve platform has been live for select customers for the last few months.

 

 Nick Spicer, Customer Experience Manager at Latercase said, “Haptik’s platform is perfect for self-service. While they do offer fully managed services, we like to get our hands dirty and build out solutions ourselves. Their bot building process has been intuitive and easy to grasp with minimum coding knowledge. We were also impressed with the amount of flexibility and customization that the platform offers."

 

For more information, reach out to

Mr. Kevin Ells

Sr. Marketing Manager

kevin.ells@haptik.ai

7146144347

 


 

Fanplayr

Fanplayr attends ShopTalk 2022 to present its new innovative proprietary solutions based on behavioral personalization to help brands and marketers face a cookieless world

 

 Fanplayr makes its return to Shoptalk (after a 2 years forced absence due to the pandemic situation all over the world) to share all the new innovative features of its software and in particular, of its solution PrivacyID, introduced in august 2021. With third-party cookies fading away by the end of the year, it's time to focus on strategies to face a cookieless world. In this scenario, AI and first-party behavioral data can represent a strategic approach towards a new marketing era. Fanplayr uses a combination of both behavioral data and product catalog information to show users what they are more likely to buy and what the businesses also need to sell, maximizing conversions, always respecting privacy regulations.

 Fanplayr is a global leader in online behavioral personalization, artificial intelligence and user privacy to enable businesses to increase conversion rates and revenue, collect more leads, and retarget visitors with personalized recommendations during and after the shopping experience.

 Fanplayr‘s proprietary solution PrivacyID protects user data by assigning user identifiers and anonymizing the information collected, allowing customers to access the information without breaking privacy regulations or compromising user security.

 During Shoptalk, Fanplayr will present the new features that has been recently developed and will show how this solution can help businesses and advertisers to track web users without disrupting their privacy.

 

 “The technology behind PrivacyID is unique in that it allows for seamless use of the anonymized information, giving providers of third-party services access to the data while keeping it protected so there’s no disruption of integration with their services” - explains Rajiv Sunkara, CTO at Fanplayr.  “Data is collected continuously any time a user interacts with a customer’s website or any of their third-party services such as SMS and email providers.  Administration is simple with customers using a single dashboard to manage user identifier access within their organization and third-party service organizations.”

 

 The event will also be an opportunity for Fanplayr to present to the Shoptalk public the developments that our customer experience personalization瀠慬晴牯楨癥摥湩瀠牡楴楷桴来牡楤楳杮愠瑵潩潢桴戠慤慴愠愠瑲晩捩汬杩湥灯数獲漠獮瑩景獦瑩楷桴爠汥瑡猠灵潰瑲畢楳敮獳搠癥慮桴瑴慩⁏…摮牥汯潬 ㄰ጸ慮慴潹汬ĂSayollo is extremely excited to present gComm - the first-ever commerce platform in

 

For more information, reach out to

Ms. Francesca Zuffi

International Marketing Manager

marketing@fanplayr.com

 +39328 5898267


 

Sayollo

Sayollo is extremely excited to present gComm - the first-ever commerce platform in mobile games that enables the selling of real-life products.

 For minimal interruption of the game play and a super quick purchasing experience, Sayollo incorporated Apple Pays' and GooglePay's’ fast checkout solutions on its platform.

 ApplePay's and GooglePay's solution in the gComm platform is to be used in Unity-based games - also a historical first - enabling a lightning-speed checkout process.

 This allows for the entire consumer journey (from awareness to conversion) to happen without ever leaving the game app. That's huge news for both DTC brands and game developers!

 

For more information, reach out to

Mr. Jonathan Attias

CEO & Co-Founder

yonatan@sayollo.com

 +972-52-8026018

 


 

Hawke Media

Marketing entrepreneur, Erik Huberman offers detailed insight on his three principles of marketing that built his brand and over 3,000 others.

 

 

 Los Angeles, CA, March 8, 2022 — Erik Huberman, CEO & Founder of Hawke Media, today announces the launch of his new book, The Hawke Method: The Three Principles of Marketing that Made Over 3,000 Brands Soar (Morgan James, March 8, 2022).

 In the book, Huberman distills what it takes to be a successful marketer into three principles of marketing: awareness, nurturing, and trust.

 

 The Hawke Method demonstrates that a marketing strategy isn't just a numbers game, and that calculations for business growth and sustainability go far beyond systemic analysis. Huberman  takes readers through a mosaic of his successes and failures, from his first entrepreneurial venture at age nine of selling his parent’s household items, to selling two e-commerce startups by the age of 26, and now running Hawke Media, valued at $150M.

 

 This book not only expounds on Huberman’s three principles of marketing, but also is a comprehensive guide on marketing best practices. Huberman discusses the needed fundamentals for success;like choosing the right advertising funnels for converting customers and lifetime value, while also including data, statistics, and anecdotes as evidence to support his strategies. He tackles why all three principles are needed for growth and gives examples of how without one the marketing and sales process always topples, no matter what market the brand operates in.                                    

 “I can make one claim about the future of marketing with confidence: your marketing tripod will have three legs. Those legs will be awareness, nurturing, and trust, and if you build your marketing strategy with that tripod in mind, your brand will compete, grow, and thrive,” explains Huberman.                 

 Each successful marketing strategy shares a common framework, The Hawke Method explains how to leverage this framework from the early stages of a start-up all the way to an established business. The Hawke Method isn’t just a book. It’s a way of doing business.

 

 The Hawke Method is currently available nationwide wherever books are sold. For more information about the book, go to TheHawkeMethod.com.

 

For more information, reach out to

Ms. Marisol Torres

PR Manager

mtorres@hawkemedia.com

7018991999

 


 

RapidAds

Create High Quality Marketing Content at Scale… in Just Minutes

 

 The RapidAds VideoBuilder is the ideal way to create product videos for your product detail page image and video carousels. With pre-built templates and the flexibility to create your own, sharing your brand story and showcasing your products has never been easier.

 

 RapidAds Video Builder enables brands and retailers to create new videos from still images and repurpose existing videos to create new more impactful marketing statements.  This cloud-based content creation platform is so simple…..everyone on the team can use it successfully.

 

 It’s this simple:

 

  - Leverage already approved marketing assets (videos or images) to create your new and

 engaging message.

  - Choose a template, background, and audio track from our FREE library or use one of

 your own.

  - Choose your message and add it via the simple WYSIWYG editor

  - Export your MP4 and VTT file and/or send to the destination of your choice

 

For more information, reach out to

Mr. David Hart

Vice President Business Development

sales@rapidads.io

4135318517

 


 

Max Retail (formerly SwapRetail)

Max Retail (formerly SwapRetail) launches B2B2C partnerships to help the unsold inventory of independent retailers sell faster.

 Launched in 2020, Max Retail set out to connect authorized independent retailers of branded merchandise, assisting them in selling and buying inventory with one another.

 With its hyper growth of in-demand brand name merchandise listed on the platform and ability to drop ship from independent retailers across the country, the company realized its potential to become a supply chain far past the B2B market.

 The scrappy startup gained attention from reputable B2C marketplaces Shop Premium Outlets (owned by Simon Property Group) and Poshmark (growing their “New with Tags” enterprise seller division).

 Max Retail offered curated product feeds of last season inventory to these partner sites. With millions of end consumer demand for the brands listed on Max Retail, the B2B2C beta tests proved successful, showing over 200% month over month growth. Independent retailers and brands participating on Max Retail are clearing out their sale inventory faster. This ability to free up their cash flow and floor space is keeping their assortment fresh and most importantly, keeping their turns and margins high.

 Melodie van der Baan, co-founder and CEO shared, “As a past wholesale distributor and physical retailer, I knew our industry needed a connected inventory network. But as our vision became peripheral, we realized our purpose of helping brands and retailers get the most out of their unsold inventory means finding its rightful home, whether that may be another retailer, an end consumer through a partner site or an off-price retailer globally.”

 The company recently went through a rebrand, launching in 2020 as SwapRetail and as of March 1, 2022 becoming Max Retail. van der Baan will be speaking at the Shark Reef Startup Pitch Contest at ShopTalk on Sunday, March 27th.

 

For more information, reach out to

Ms. Melodie van der Baan

CEO

melodie@maxretail.com

9546497937

 

 


 

Bold Metrics Inc.

AI Body Modeling company Bold Metrics unveils world's first Body Data NFT™ technology to power Web3 experiences for apparel brands and retailers

 

 Bold Metrics, the leader in AI Body Modeling, announced its move into the NFT space with the world's first body data NFT™. The move allows Bold Metrics to work with Web3 native Ethereum wallets like Coinbase and Metamask to provide a streamlined experience for shoppers buying clothes online, in-store, or in the Metaverse.

 

 "We've always had the vision of making body data portable, the missing link has been an open and secure standard – NFTs allow us to deliver on this vision and instantly access the Web3 ecosystem." Daina Burnes, Co-founder & CEO of Bold Metrics

 

 The Bold Metrics Body Data NFT™ can be powered by any body measurement capture methodology including Bold Metrics' proprietary AI body modeling technology. Shoppers with a Bold Metrics Body Data NFT™ in their Coinbase, MetaMask or other Ethereum wallets can instantly get apparel size recommendations on websites, access in-store concierge services, and generate avatars for use in popular Metaverses like Decentraland and The Sandbox.

 

 "Our AI has been instrumental for brands like Canada Goose and Men's Wearhouse in the Web2 world. Now as consumers move to Web3 and into the Metaverse, we are able to provide that same best-in-class experience using our Body Data NFT." Morgan Linton, Co-founder & COO of Bold Metrics

 

 With companies like Nike and adidas both making big moves in the NFT world and expanding into the Metaverse, Bold Metrics is positioning the company to play a key role in this digital transformation. Consumers will be able to easily create their Body Data NFT™ seamlessly from a phone, tablet, computer, or compatible AR/VR device and instantly provide brands, retailers, and Metaverses with their detailed body measurements authenticated on the blockchain.

 

 While the initial focus of the Bold Metrics Body Data NFT™ is on apparel and Metaverse applications, the company plans to integrate with innovative automotive companies, video games, and fitness solutions in the future.

 

 "When we look at how products will be personalized to people in the future, we see our Body Data NFT™ being at the core of these experiences. That future isn't ten years away, it's one or two years away and for some companies, it's happening right now." Jeff Mergy, VP of Product and Strategy at Bold Metrics

enVista

enVista Launches Inventory Forecasting and Planning as a Service (IFPaaS) Offering to the Market, Optimizing Inventory by Echelon and Channel

 

 The subscription offering allows retailers, distributors and manufacturers to leverage enVista’s inventory forecasting and optimization experts and solutions on an ongoing basis in order to remain ahead of supply and demand variability and to optimize inventory by echelon and channel.

 

 IFPaaS provides companies a convenient and ongoing way to leverage enVista’s comprehensive inventory optimization solutions in order to adapt to evolving market changes, optimally position inventory across the network, optimize gross margin return on inventory investment (GMROI) and ensure the right inventory is available in the right place and right time to improve customer service. The solution offering can be delivered alongside enVista’s highly extensible, cloud-native omnichannel order management system (OMS) with enterprise inventory availability and AI-powered dynamic inventory allocation for even more powerful results.

 

 As part of enVista’s IFPaaS offering, enVista’s team of global inventory experts complete a demand forecasting analysis, create an initial inventory model, and then manage and monitor inventory performance on an ongoing basis, acting as an extension of the client team. enVista also analyzes SKU historical profiles to determine where and how much inventory to position throughout the network to best meet service and financial objectives. After the initial performance benchmarking and launch, enVista’s team regularly meets with clients for operational reviews to evaluate dashboards and inventory performance metrics in order to identify opportunities for continuous improvement.

 

 Visit our website (www.envistacorp.com) to learn more about enVista’s inventory optimization services and solutions.

 

For more information, reach out to

Ms. Kinsey Loebig

Sr. Coordinator

kloebig@envistacorp.com

317-208-9100 x623

  


 

1440.io

89% of users now say that they want to connect with businesses via messaging and 63% of consumers would switch to a company that offered messaging as a channel.

 

 Messaging Studio by 1440 can help brands power digital their conversations on Google and other channels within a single hub in Salesforce. Stop by booth 8016 in the Shoptalk exhibit hall to grab your Corkcicle Can Cooler and talk about Conversational Commerce with 1440!

 

For more information, reach out to

Mr. Jon Jessup

Founder & CEO

jon@1440.io

(435) 901-2130

  


 

MFour Mobile Research

Atlas Views is the only SaaS platform to observe online and offline behaviors of 100,000+ demographically balanced iOS and Android US consumers who are also available for surveys. All Atlas Views zero-party data is sourced from MFour’s Surveys On The Go® app, an all-mobile panel that provides cash compensation to consumers in exchange for behavior and opinion data. Businesses use Atlas Views to learn competitive intelligence, shape product strategy and plan better ads because it's the only validated path to purchase platform you can trust.

 

For more information, reach out to

Mr. Vardan Kirakosyan

SVP, Research & Strategy

vkirakosyan@mfour.com

3109903667

 


 

Tradeswell

Tradeswell launches The Current, the digital home base for ecommerce news

 

 Led by tech reporter & editor Stephen Babcock, new website delivers news, commentary and data-driven insights for ecommerce professionals

 

 BALTIMORE, MD (March 20, 2022) – Ecommerce operating system Tradeswell announced the launch of a proprietary news website, The Current, a media platform to provide up-to-date news and information that ecommerce professionals need to be successful operators in the dynamic real time commerce landscape.

 “The economics of ecommerce are constantly shifting,” remarked Paul Palmieri, Tradeswell’s co-founder and CEO. “Often the conversations about these changes are happening between individuals as they speak one-on-one, or in the transactions between sellers and marketplaces. It’s time to bring these conversations out in the open, and provide a central resource to find where they are happening,” he said.

 The Current is composed of original content from Tradeswell’s in-house experts and partners that breaks down the business of ecommerce and provides unique insights and commentary on the fast-changing industry.

 

 Editor-in-Chief Stephen Babcock, formerly of the news organization Technical.ly, is also curating meaningful content from across the ecommerce landscape as well as the consumer packaged goods sector. The Current will publish daily and weekly segmented newsletters to reach readers in their inbox, in addition to distribution of content through social channels.

 

 More on what readers can expect:

 

 Insights for job performance. Trends, analysis and strategies about the forces shaping the business of ecommerce, explaining what often-used and trending concepts mean and a look at the tactics propelling leaders to the forefront of commerce.

 Industry news. A comprehensive look at news from the consumer categories where ecommerce is reshaping retail (e.g., food and drink, toys, fashion) to macro perspectives on the economic forces shaping those industries.

 Data-powered insights. With unique data from Tradeswell and other trusted sources, The Current will explore the dynamics shaping retail.

 A look at the latest events and professional development opportunities in ecommerce. Making connections that will level up readers’ businesses and careers.

 “The Current is the place to stay up-to-date on all of the latest in the industry where you sell goods, and make the connections to help you thrive in ecommerce,” said Editor-in-Chief Stephen Babcock. “And this media platform will be shaped by the readers. It’s a time of major change in the ecommerce landscape, from post-pandemic behavioral shifts to the influx of retail media opportunities, and The Current’s mission is to provide the news that you need to navigate that change.”

 In its next phase, The Current’s content will include Tradeswell’s proprietary data, providing insights that cannot be found anywhere else. Clients that are logged in will be able to get a personalized view into their own ecommerce data and that of their particular industry. In this way, they can see connections embedded within first-party data and explore further to get a look at how they fit into the context of the wider market. The Current will be the destination for ecommerce professionals to visit throughout the day to discover the dynamics shaping their own business, as well as the industry at large.

 

 About Tradeswell

 Tradeswell is the leading operating system that empowers ecommerce brands to succeed in the real time commerce economy. By connecting and unifying business critical data from digital sales, marketing, finance and logistics channels into one cohesive and automated system, Tradeswell provides a single source of truth on the data and insights needed for better, faster decisions that fuel growth.

 

 About the Editor

 Stephen Babcock is the editor of The Current powered by Tradeswell. Previously, he spent seven years as an editor and reporter for Technical.ly, a news organization that serves a community of tech professionals with a focus in the mid-Atlantic. A graduate of Northeastern University, he has reported for a variety of digital and print publications, including The New York Times, NOLA.com/The Times-Picayune and Baltimore Fishbowl. Reach him at sbabcock@tradeswell.com

 

For more information, reach out to

Ms. Kathleen Booth

SVP Marketing

kbooth@tradeswell.com

410-271-6394

 


 

Clientela Inc

Clientela, a leading Retail Tech company specializing in digital retail innovation is proud to announce the launch of its Digital Retail Assistant, a comprehensive solution designed to elevate the shopping experience while empowering retail teams with intuitive 360 degree Clienteling, Relational Shopping and store operations technology.

 

 The newest platform can be quickly deployed globally, on any connected device. Using Clientela, shoppers and retail teams can communicate more personally than ever with contextual technology designed to match shoppers to the relevant team members.

 

 Clientela is a US company headquartered at One World Trade Center in New York City with offices in Paris and Milan.

 

For more information, reach out to

Ms. Victoria Frankel

Executive Assistant to CEO

vrfrankel@clientela.com

6469400819

 


 

H.Y. Group

H.Y. Group, one of the biggest companies in Israel, will launch a new B2B digital platform. The new advanced technology platform will focus on the customer experience among 1500 stores and business customers who work with the group.

 

For more information, reach out to

Mr. Meni Dahan

Head of CX & Digital

menid@hye.co.il

0502425747

 


  

Trevelino/Keller

GroupBy Inc. Announces New Product Discovery Platform Powered By Google Cloud Retail AI

 

 GroupBy Inc., a leader in eCommerce Product Discovery solutions, announces the launch of the GroupBy Product Discovery Platform powered by Google Cloud Retail AI, which encompasses Search, Recommendation, Personalization, Navigation, Merchandising, Data Enrichment, SEO, CMS, and Search Analytics all from a single platform.

 

 For years top B2C and B2B brands like BJ’s Wholesale Club, Swanson Health Products, Signet Jewelers, Motion (Motion.com) and many others have been benefiting from the modern eCommerce search platform that GroupBy offers which appeals to today’s demanding shopper needs. GroupBy’s search platform drastically improves the omnichannel customer experience, resulting in impressive revenue boosts, improved conversions and average order values. In addition to current search capabilities, GroupBy has been instrumental at providing clients with a 360-degree view of their customer behavior by being able to link data from segregated data sources as well as enrich and contextualize incomplete data to create a ‘golden record’.

 

 To further exceed the ever-changing customer needs and outpace the digital transformation era, GroupBy has partnered with Google Cloud to bring a product to market that democratizes AI and focuses on redefining the digital experience by creating personalized and intuitive shopping encounters that help brands retain a loyal customer base.

 

 GroupBy’s Product Discovery Platform is the first of its kind and first to market to offer retailers and wholesalers access to Google Cloud’s search and recommendations. Search and recommendations results are further enhanced by GroupBy’s data enrichment, merchandising and business use case optimization capabilities. Through this partnership, retailers are revolutionizing the eCommerce experience by taking user engagement to new levels, delivering truly personalized experiences, and driving unmatched conversions across their own digital properties.

 

 Motion (Motion.com), a leading distributor in industrial parts, is the first B2B customer to implement GroupBy’s new Product Discovery Platform powered by Google Cloud Retail AI. With the implementation of the new product discovery platform, which will provide Google-quality search and recommendations results, Motion will be able to get in front of the customer with unmatched results that will ultimately improve the customer experience across all digital channels.

 

 “Providing quality product discovery through search or recommendations on eCommerce is a huge challenge for retailers today. It is difficult to understand user intent with existing technologies, which is why GroupBy’s partnership with Google Cloud will combine GroupBy’s experience in delivering online and instore data to better understand shoppers, as well as search, recommendations, data enrichment and merchandising capabilities with Google Cloud’s AI, which leverages years of expertise delivering personalized content across flagship properties, like Google Search and YouTube brands,” said Carrie Tharp, VP Retail & Consumer, Google Cloud.

 

 “GroupBy and Google Cloud are two industry pillars that can accelerate Motion’s plans and bring additional expertise and perspective to the platforms,” said Kevin Stone, VP Corporate Accounts and eCommerce, Motion. “Motion is committed to eCommerce excellence and providing a world-class experience to our digital customers. This partnership will result in improved digital experiences for Motion customers and supplier partners.”

 

 About GroupBy Inc.

 GroupBy's fully cloud native technology powers the world's most relevant and highly converting eCommerce websites. Our SaaS-based, Product Discovery Platform powered by Google Cloud Retail AI, provides industry-leading features for data enrichment, search, recommendations, navigation, personalization, merchandising and search analytics, and is backed by our ongoing commitment to partnering with our clients. We excel with complex, large-scale B2B configurations and in dynamic, high volume B2C scenarios. Founded in 2013, GroupBy is headquartered in Toronto, Canada and has offices in Austin, Texas

 

For more information, reach out to

Ms. Brianna LaRouche

Senior Account Executive

blarouche@trevelinokeller.com

4706978130

 


 

Ark Foods

Introducing Ark Foods' new line of Fresh Veggie Kits! The modern farming company brings unique vegetables and vegetable-based creations to the produce aisle, and these kits are no exception. Plant-based Fresh Veggie Kits consist of a vegetable base of florets, “gnocchi” or noodles and a clean label sauce serving as a build-your-own-adventure, veggie-powered meal starter.

 

 “Each of our indulgent yet healthy flavors can be microwaved or cooked stove top, providing the perfect meal, base or side,” said Noah Robbins, founder and CEO. “We’re proud to offer an easy solution for weekday warriors looking for a helping, healthy hand in the kitchen.” Robbins is thrilled with the reception around the new line. "We’re excited to be launching our Fresh Veggie Kits at select retailers in the Northeast, Mid-Atlantic and New England."

 

 The line will consist of five SKUs featuring veggie-forward takes on classic pasta dishes and totally clean ingredient sauces.

 

 + Cheesy Cheddar Broccoli: This plant-based take on the classic mac and cheese combines bite-sized broccoli florets with cashew cheddar sauce.

 + Sweet Potato Noodles + Creamy Marinara: Thick-cut sweet potato noodles paired with a decadent, creamy tomato sauce inspired by an a la vodka-style dish.

 + Sweet Potato Gnocchi + Alfredo: This Italian-inspired “gnocchi” dish combines a plant-based Alfredo sauce with sweet potato hunks. Indulgent but impossibly good for you. Creamy and light.

 + Buffalo Cauli Mac: Bite-sized cauliflower florets with buffalo cashew cheddar sauce plus a hint of heat inspired by classic southern-style hot sauce.

 + Cauli Mac & Cheese: This crowd-favorite plant-based take on the classic mac and cheese combines bite-sized cauliflower florets with a crave-worthy cashew cheddar sauce.

 

 Fresh Veggie Kits will be available starting in April at $4.99 MSRP per kit.

 

For more information, reach out to

Ms. Lindsay Belfatto

VP of Sales

retail@arkfoods.com

9084477630

 


 

eTrac Technologies

Why partner with eTrac?

 Offer your customers complete supply chain visibility and connectivity through their current software, without the expense of internal development.

 With eTrac, your customers will be able to access any carrier, sending and receiving all order data in real-time. Customers will optimize their final mile network through analytics and tools to enforce carrier compliance. eTrac also provides access to any carrier in the Carrier Network, allowing them to find, onboard, and start sending orders faster than ever before.

 

For more information, reach out to

Mr. Michael Hegeman

Vice President - Channel Operations

mhegeman@etractechnologies.com

678-250-2451

 


 

NetElixir, Inc.

LXRInsights is NetElixir’s customer intelligence platform that builds a community of your high-

 value customers, so you can stop chasing after one-time average buyers. Through relevant,

 customer insights, we enhance your business’s digital marketing performance.

 

For more information, reach out to

Mr. Udayan Bose

Founder and CEO

udayan@netelixir.com

5514822646

 

 


 

Acxiom

In today’s data-driven, digitally connected world, having the best, most accurate and most relevant data is more critical than ever for Retailers.  Given the amount of change we’ve seen in the Retail buyer journey in recent years, there has never been a better time to know as much as you can about your customers so you can meet them along their path to purchase in a contextually relevant way. 

 Learn More

 

 To support this need, Acxiom has created a Partner Marketplace to provide the data Retailers need to understand and market to the best prospect and customer audiences in the marketplace.  Past and recent purchase behavior remain the best predictor of future buying behavior.  Acxiom’s Partner Marketplace delivers product-specific and retailer-specific data-driven insights and propensities for  what people have bought and where they bought. This data can be leveraged to drive conversion, conquest your competitor’s loyal customers, and understand the magnitude of spend by category and retailer in a privacy compliant manner. Learn more here: https://www.acxiom.com/news/acxiom-launches-marketplace-to-drive-smarter-campaigns/

 

For more information, reach out to

Ms. Tamara Berry

Industry Marketing Manager

tamara.berry@acxiom.com

501.342.7663

 


 

aisle 3

aisle 3 Launches to Revolutionize E-commerce, Product Search Experience

 

 “Shopping is broken,” according to U.K-based e-commerce start-up Aisle 3 — and the company’s panacea is a streamlined solution that takes aim at condensing and refining perusal into a dramatically upgraded consumer experience.

 

 E-commerce entrepreneur Thomas J. Vosper, co-founder and chief executive officer of Aisle 3, spent 15 years in e-commerce roles at Amazon, Tesco and Lastminute.com. After studying the ins and outs of e-commerce — and its many snags and stumbling blocks — Vosper and his co-founder said they refused to accept this “broken shopping experience.”

 

 https://footwearnews.com/2022/business/retail/aisle-3-launches-to-revolutionize-e-commerce-product-search-experience-1203234944/

 

For more information, reach out to

Mr. Thomas Vosper

CEO

thomas@aisle-3.co

07961702425

 


 

MyUS.com

Get your piece of the global e-commerce market and leave the international shipping to us! Selling on MyUS Marketplace gives you access to customers worldwide and unmatched global logistics expertise. Tailored to the international shopper, MyUS Marketplace was developed by MyUS.com, a trusted name in cross-border shipping since 1997. Sellers can provide MyUS with a product feed, and their products will be marketed to affluent customers in 220+ countries and territories.

 

For more information, reach out to

Ms. KAREN BONNICI

Product Manager

karen.bonnici@verizon.net

9413212229

 


 

imgix

Announcing the imgix Video API — Now In Limited Availability

 

 imgix recently launched our Video API to help you process, optimize, and deliver your streaming videos. Our vision is to give you a single, end-to-end visual media solution for all your images and videos.

 

 Get additional details here:

 https://blog.imgix.com/2022/01/18/video-api-limited-availability

 

 Or visit us at our booth on the Exhibitor floor.

 

For more information, reach out to

Mr. Bill Haubold

Sr. Account Executive

bhaubold@imgix.com

4152030380

 


  

Middle

Four years ago, we were natively building integrations with point of sale systems into Perkville, our points-based rewards platform.  An exciting prospect would show interest in our loyalty platform. Great! But then we’d find out they used a system we didn’t integrate with. They would either have to use our product manually, a recipe for almost certain churn, or we’d have to integrate with their system which would take a month out of our precious product roadmap. 

 

 We looked at subscribing to an integration platform, but they were too costly, and they didn’t have the apps we needed. Our CTO, Adam Easterling, had the crazy idea to build an integration platform from the ground up. Then he made it happen.

 

 After many years of building, refactoring and building again—we’re excited to announce Middle!

 ‍

 Middle allows non-developers to connect their apps and build automations using visual workflows. Middle stores the data in a relational format so that you can do things like look up a customer in a workflow, see how much they spent on shoes last month and text them a coupon with a platform like Twilio.  And you can decide how long to store data based on your needs. Middle gives you access to the integration code so you can get to 100% coverage in case the out-of-the-box app doesn’t handle everything, allowing customers to branch off of existing integrations or build their own.

 

 Fast-forward four years, and Middle's key features have made it so integrations are no longer a bottleneck. We can add apps to Middle in a few days instead of a month. Apps that we add get put into the catalogue for other Middle customers to use. We respond to unique integration requests as well as issues way faster than before. We’re super excited to bring Middle to other companies that depend on integrations to grow.

 

For more information, reach out to

Mr. Erik Frid

Product Analyst

erik@middle.app

6039534840

 


 

Proto AI

Proto AI releases a first of it's kind AI recommendation machine for online retailers. All true AI products require data on a large enterprise level e.g. $20M+ and 90 days+ to learn where Proto AI learns within days and is built for small to mid enterprise. Our goal is to offer AI producers for the greater good of online retailers and entrepreneurs. More products to be released later in 22 and 23.

 

For more information, reach out to

Mr. Blake Van Leer III

EVP, GM, CGO

blake.van.leer@proto.ai

2025258717

 

 


 

Made You Feel

TUSHY, known for its popular bidet attachments that saved America’s butt during the great toilet paper shortage of 2020, has launched its first-ever electric bidet seat, the TUSHY Ace ($599). The TUSHY Ace warms, dries and cleans via a state of the art remote control, which is seamlessly designed with intuitive features including capacitive touch and haptic feedback. The TUSHY Ace's self-cleaning nozzle is made from naturally anti-microbial stainless steel and automatically retracts when not in use. For personalized comfort, the TUSHY Ace features 5 water temperature control settings, 5 water pressure control settings, 5 air drying settings, and a heated seat with 5 temperature settings.

 

For more information, reach out to

Ms. Rachael Morrison

Director

rachael@madeyoufeel.com

9197807519

 


 

Very Good Security (VGS)

Very Good Security (VGS), the modern standard for securing the storage, exchange, and utilization of the world’s payment data, is going to announce the launch of VGS Network Tokens, included in the Card Account Lifecycle Management (CALM) services as part of the VGS Payment Optimization suite.

 

 Built on top of the secure VGS Vault, VGS Network Tokens enable payments to be processed without exposing sensitive card information by replacing the 16-digit Primary Account Number (PAN) with a unique 16-digit identifier. Unlike tokens provisioned by payment service providers (PSPs), which can only be processed by the provisioning PSP, VGS Network Tokens are interoperable between PSPs and are recognized by the card network and card issuers.

 

 The addition of Network Tokens to the VGS Payment Optimization suite furthers the company’s mission to optimize acceptance, costs, and approvals while empowering customers to accept more payment methods as their businesses grow horizontally, vertically, or globally. Beyond improved security, Network Tokens and the Payment Optimization suite exponentially increases the value of the underlying data, leading to higher authorization rates and improved consumer experiences, and opens up opportunities for new business lines and revenue generation.

 

For more information, reach out to

Ms. Monica McDermott

Head of Marketing & Growth

vgs@justdrivemedia.com

7077759396

 


 

Very Good Security (VGS)

Very Good Security (VGS), the modern standard for securing the storage, exchange, and utilization of the world’s payment data, is going to announce the launch of VGS Network Tokens, included in the Card Account Lifecycle Management (CALM) services as part of the VGS Payment Optimization suite.

 

 Built on top of the secure VGS Vault, VGS Network Tokens enable payments to be processed without exposing sensitive card information by replacing the 16-digit Primary Account Number (PAN) with a unique 16-digit identifier. Unlike tokens provisioned by payment service providers (PSPs), which can only be processed by the provisioning PSP, VGS Network Tokens are interoperable between PSPs and are recognized by the card network and card issuers.

 

 The addition of Network Tokens to the VGS Payment Optimization suite furthers the company’s mission to optimize acceptance, costs, and approvals while empowering customers to accept more payment methods as their businesses grow horizontally, vertically, or globally. Beyond improved security, Network Tokens and the Payment Optimization suite exponentially increases the value of the underlying data, leading to higher authorization rates and improved consumer experiences, and opens up opportunities for new business lines and revenue generation.

 

For more information, reach out to

Ms. Monica McDermott

Head of Marketing & Growth

vgs@justdrivemedia.com

7077759396

 

 


 

dotkonnekt

Launching an experiential commerce platform, to help brands grow their D2C channel organically. While digital adoption has significantly increased, digital-native brands are still tied up with platforms that were either built for SMB (like Shopify, Woo) or ones built for larger enterprises and retailers (Salesforce, Adobe). Brands struggle to find a purpose-built platform that helps them combine content and community to grow sustainable commerce. dotkonnekt wishes to change that and enable brands and CPGs with better tech framework to combine the flexibility of composable commerce with the power of custom-built tech.

 

For more information, reach out to

Mr. Chandan Mahajan

Co-founder

cm@dotkonnekt.com

732-861-5185

 

 


 

Lotus Brands, Inc.

Nourish Organic brand of personal care products is now a part of the Lotus Brands family.  Nourish Organic brand was acquired by Lotus Brands in December 2021.  Nourish Organic features certified organic products for face and body.  The brand is widely distributed in the natural products industry and fits perfectly into the profile of Lotus Brands, joining sister brands Beauty Without Cruelty, Eco-Dent Premium Oral Care, Light Mountain Natural Hair Color, Neem Aura, Yakshi Naturals, Ancient Secrets and more!

 

For more information, reach out to

Mr. SANTOSH KRINSKY

President

santosh@lotuspress.com

2628898561

 


MetaVRse

Announcing the Mall of the Metaverse, a new virtual shopping destination available on over 7b devices globally.

 

For more information, reach out to

Mr. Alan Smithson

Co-Founder

alan@metavrse.com

16475450610

 


 

dotkonnekt

Launching a new commerce platform for D2C brands

 

For more information, reach out to

Mr. Chandan Mahajan

Co-founder

cm@dotkonnekt.com

732-861-5185

Linc

Linc Announces Rebrand at ShopTalk as the First CX Automation Solution Built Specifically for Retail

 

 Linc today officially unveils its new brand identity at ShopTalk, establishing itself as the world's first Retail CX Automation Platform. The new brand reaffirms Linc’s commitment towards helping retailers create extraordinary experiences at scale that span the customer lifecycle to grow revenue, reduce support costs and increase sales conversions.

 

 The new brand identity, which features a completely redesigned logo and brand new website, www.linc.cx, is centered on Linc’s goal of empowering brands to deliver real conversations that solve real problems for consumers. Built specifically for retail, the platform’s digital workforce utilizes the power of contextual AI to both support customer support staff and grow customer relationships.

 

 “The last few years have provided us with valuable learnings on what retailers need the most at this transformative period and has given us the opportunity to reevaluate the direction of our company,” says Fang Cheng, CEO and Founder of Linc. “We’re excited to kickstart a new phase of growth and really help retailers deliver the best customer experiences in order to thrive.”

 

 The pandemic has magnified the challenges retailers have faced in providing consistent customer experience across all channels, especially when it comes to staffing challenges that have long been an obstacle to delivering customer support. Digital retail solutions have been slow to deliver an always-on consultative service complementary to their human workforce, causing retailers to lose customers when they can’t solve issues in a timely or convenient way.

 

 Linc provides the necessary foundation for delivering Conversational Customer AI solutions that solve complex omnichannel issues and meet consumers’ high expectations. Using natural language, Linc’s AI eliminates the need for manual coding or dialog flows. These built-in skills that integrate with leading retail platforms also help brands understand customers' intent and supply intuitive guidance for resolving inquiries. This is why Linc can be implemented in just weeks and offer performance-based pricing with no integration charges. This allows retailers to reduce labor costs and increase revenue immediately.

 

 Linc’s digital workforce helps global brands like Levi’s, PacSun, Carter’s | OshKosh and Pampered Chef resolve more than 85% of customers’ inquiries without hand-off to a live agent. This empowers their customer teams to focus on the most intensive customer issues, while offloading common, repetitive inquiries to Linc’s AI solutions.

 

 "Linc's new brand is a great step forward and I'm excited to see them bring their vision—that one day having a conversation with a brand will be as easy as talking to a friend—to life,” says Shiv Dutt, VP of CX & Innovation, Pampered Chef.

 

 Linc’s CEO, Fang Cheng, is attending ShopTalk and is available for meetings at Linc's booth located at #9010 in the main exhibit hall.

 

 To learn more about Linc, visit www.linc.cx.

 

 About Linc

 Linc is the world’s first Retail CX Automation Platform built specifically for modern enterprise retailers and disruptor brands. Working with leading companies like Levi’s, PacSun, Carter’s | OshKosh and Pampered Chef, Linc creates extraordinary customer experiences through conversations led by a flexible digital workforce that span the customer lifecycle to grow revenue, reduce support costs, and increase sales conversions. Linc is changing the conversation in commerce to create happy customers and workforces and stronger brands across the retail space.

 

For more information, reach out to

Ms. Erin Pugh

Senior Account Executive

epugh@n6a.com

(212) 334-9753


 

parcelLab

parcelLab, the Operations Experience Management platform, accelerates US expansion

 

 March 25th, 2021, BOSTON, USA -- The leading Operations Experience Management platform, parcelLab, announces the acceleration of its US expansion to meet growing retailer demand. Recently named to CB Insights Retail 100 for the second time and Forbes Best Startup Employers, parcelLab furthers this momentum with the launch of exclusive research, in partnership with YouGov, to help answer the question: Why level-up your post-purchase experience with Operations Experience Management?

 

 Closing the customer experience gap, parcelLab helps retail brands engage with meaningful customer experiences, reduce customer service inquiries and realize additional revenue.  

 

 It’s all in a day’s work for us:

 

  • Monitoring over six million shipments per day
  • Actively managing experiences in 153 countries across the globe
  • Sending around 13 million pro-active, personalized, event-driven emails
  • Partnering with more than 550+ brands, including BOSE, IKEA, Farfetch and 300+ companies worldwide, including FedEx, UPS and USPS

 

 Tobias Buxhoidt, CEO and Founder of parcelLab, said;‘As e-commerce becomes increasingly competitive, providing unique and branded experiences will drive growth. Identifying opportunities to further connect with people and build a better, stronger relationship is a key differentiator. Brands that are leveraging Operations Experience Management are transforming operational complexity into opportunities to overperform in the market.’   

 

 About parcelLab

 parcelLab was founded in 2015 by Tobias Buxhoidt, CEO, Julian Krenge, CTO, and Anton Eder, COO, and has focused on bringing customer experience and visibility into operational processes that are traditionally opaque and full of friction and frustrations.  Leading global brands such as IKEA, Farfetch, Bose and Lidl have partnered with parcelLab to transform their experience and boost impressive conversion rates and achievement stats. parcelLab helps brands achieve double-digit basket size increases, email open rates of over 90%, 25% reductions in WISMO (where is my Order) and triple-digit increases of customer reviews.   

 

 For brands, that means more chances to create relationships that last. And for the people, it means turning mundane operational processes into moments of joy.

 

For more information, reach out to

Ms. Julia Henry

Marketing Communications Manager

julia@parcellab.com

 +44 7871 446255

 


 

Netcore Cloud Inc

Netcore Cloud has been featured as a contender in the Forrester Wave™ - Email Marketing Service Providers in Q1 2022.

 

 Netcore Cloud, the only customer engagement and experience platform built to accelerate growth for data-driven marketers, has been recognized as a contender in The Forrester WaveTM: Email Marketing Service Providers, Q1 2022. The report is an assessment of the top vendors in the market and identifies Netcore Cloud as one of the 13 most significant providers in the space based on a rigorous 24-criterion evaluation.

 

 The Forrester report notes that “[Netcore Cloud] is growing 40% year over year,” and calls out that “Netcore Cloud’s campaign creation interface, querying capability, and ability to measure engagement outside of just opens and clicks are competitive with its western platform peers.” The Forrester report also states that Netcore “is ahead of the curve at applying AI to marketer workflow. It offers in-line predictive segments and predictive content/offer performance to guide campaign creation.”

 “Email and cross channel digital marketing is more critical to brands today than ever before, and we are delighted to be recognized by Forrester as one of the 13 most significant email marketing service providers in the space,” said Kalpit Jain, Group CEO, Netcore Cloud. “We also are committed to putting AI and ML in the hands of the marketer, so are especially proud that Forrester reports that Netcore Cloud “is ahead of the curve at applying AI to marketer workflow.’” “We see this as a validation of the strength of our platform, our vision, and our strong commitment to customer success.”

 

 A key benefit of Netcore Cloud’s platform is the ability to help data-driven marketers deliver AI-powered customer experiences across all touchpoints of the user’s journey. Netcore Cloud is an all-in-one solution, enabling brands and marketers to build a unified view of customers, orchestrate Omnichannel journeys, personalize apps and websites, and optimize user experiences, while providing real-time reporting and actionable analytics.

 

For more information, reach out to

Mr. Ankit Sharma

AVP - Marketing

ankit@netcore.co

3326990251

 

 


 

Stibo Systems

Unlocking the power of data to win

 

 To give today’s tech-savvy shoppers the personalization they demand, retailers need reliable data and a single, unified view of the customer. Stibo Systems Master Data Management (MDM) solution is built for retailers and consumer brands, helping them achieve strategic outcomes by creating a central repository of clean, accurate and consistent data about products, customers, suppliers and more.

 

 We have our ears to the ground at some of the top names in retail, uniquely positioning us to discuss the following trends from a data-driven perspective:

 

  •     How location data has increased in importance with changes in retail formats and usage
  •     An antidote to supply chain shocks/product shortages
  •     Increasing customer expectations and decreasing brand loyalty
  •     Data privacy worries (71% of customers would jump ship if a company gave away sensitive info without permission)
  •     Rise of “purposeful shopping” requires both transparency of operations and products
  •     Expectation of a consistent product experience across more and more digital channels

 

 If it’s helpful to your coverage, we’d be happy to put you in touch with a retail industry expert.

 

 About Stibo Systems

 

 Stibo Systems is a leading global SaaS Master Data Management solution provider serving a variety of retail and consumer industries including grocery, apparel, home improvement/DIY, hardlines, health and beauty and food and beverage products. Stibo Systems innovative retail solution, built on an integrated data platform, seamlessly manages core retail information such as product, customer, supplier and location data to help companies drive relevant customer personalization, excel in omnichannel execution and propel agility in their organizations while increasing data transparency. Leading global retailers and brands rely on Stibo Systems to unlock the strategic power of their data. Learn more at stibosystems.com.

 

For more information, reach out to

Ms. Katherine Hahn

Public Relations Manager

khah@stibosystems.com

352-359-4593

 


 

Clear M&C Saatchi

CLEAR AND FLUENCY, THE M&C SAATCHI GROUP’S SPECIALIST GROWTH AND DATA CONSULTANCIES, LAUNCH AI-POWERED BRAND DESIRE ENGINE TO REDEFINE THE FUTURE OF BRAND-BUILDING

 

 The Brand Desire Engine, built by M&C Saatchi Group’s specialist growth and data strategy consultancies, Clear and Fluency, uses the power of eight AIs and over a billion rows of living data to unpick what drives brand desire – and marketing performance.

 

 New York and London, March 24, 2022 – Continuing to deliver meaningful change for clients, M&C Saatchi Group’s specialist growth and data consultancies Clear and Fluency launch the Brand Desire Engine, with the ambition to create the largest global living brand intelligence platform.

 

 Leveraging the power of eight AIs and over a billion data points from some of the world’s most trusted living data sources, the tool uses psycholinguistic analysis and machine learning to identify the Signals that identify why brands grow and the Amplifiers that determine how they grow. It then uses publicly available performance data to evaluate brands’ historic performance and future commercial potential.

 

 The Brand Desire Engine looks at the whole picture of brand management and scores each driver – from positioning territories to marketing channels to experience delivery – on its ability to create desirability for that brand. For the first time, CMOs can identify the unique drivers of brand desire as they emerge in real-time consumer behavior and create informed, forward-looking strategies to capitalize on opportunities.

 

 Rhonda Hiatt, Clear M&C Saatchi’s Chief Strategy Officer comments: “Brand desire is the most powerful driver we have in building both brand and commercial value. We no longer have to rely on gut, guess, or less than ideal survey sample sizes to tell us how to build brand desire. Instead, we just need to capture the information the whole world is putting out every day and synthesize it into something clear, commercial, and actionable. This is a game-changer that allows us to create adaptive brand strategies that evolve as quickly as desire – and the world around us – shifts.”

 

 Tim Spencer, Fluency M&C Saatchi’s Co-Founder and Chief Strategy Officer, adds: “This is an exciting example of how data can unlock immense growth opportunities for brands. Every interaction and transaction generates new data that gives us true insight into not only what people think they’re doing, but how they’re actually behaving. Brands not only exist in our shared consciousness, but are being coded at enormous scale, and significant advances in machine learning and AI are helping us to interpret and leverage this data in ways that simply haven’t been possible until now. We’re excited to see what some of the world’s most creative business leaders can do with the Brand Desire Engine.”

 

 Wendy Dixon, M&C Saatchi Group’s Chief Growth Officer, comments: “The Brand Desire Engine is the result of a brilliant collaboration between two of M&C Saatchi Group’s most innovative and strategic global teams and is also an example of how we’re harnessing the power of data-driven intelligence and cutting-edge technology to help our clients grow. This represents meaningful change for both our clients and the Group.”

 

 To learn more about the Brand Desire Engine visit: https://clearstrategy.com/brand-desire/

 

 — ENDS —

 

 

 About Clear M&C Saatchi

 Clear M&C Saatchi is an award-winning global growth consultancy specializing in brand, experience, and innovation. We use clarity to cut through complexity and generate growth.

 

 Follow us @clear_global and on LinkedIn or learn more at http://clearstrategy.com.

 

 

 About Fluency M&C Saatchi

 Fluency is a data consultancy on a mission to unleash the transformative power of data for clients by creating data fluency. We combine data science with the art of asking powerful questions to simplify complex data and help decision-makers deliver stronger outcomes with greater certainty.

 

 Follow us on LinkedIn or learn more at https://fluency.mcsaatchi.com/.

 

 

 About M&C Saatchi Group

 M&C Saatchi Group connects specialist expertise, fueled by data and technology, to help clients Navigate, Create, and Lead Meaningful Change.

 

 This is delivered by a commitment to two core working principles: Diversity of Thought and Brutal Simplicity of Thought.

 

 The Group operates across five core divisions: Connected Creativity;Passion Marketing;Global & Social Issues;Brand, Experience & Innovation;and Performance Media. Headquartered in London, operations span 23 countries with major hubs in the UK, Europe, Middle East & Africa, Asia, and Australia.

 

 It is listed as M&C Saatchi PLC (LON:SAA) on the AIM stock exchange in London.

 

For more information, reach out to

Ms. Aliza Lalani

Marketing Manager, US

aliza.lalani@clearstrategy.com

 +19173061062

 


 

Algonomy

Algonomy to Showcase Real-Time CDP for Omnichannel Personalization at Shoptalk 2022, Las Vegas

In Booth 11028, Algonomy will demonstrate how they are powering better decisioning for retail.

 

San Francisco, 24 March 2022:  Algonomy, the only Made-for-Retail Customer Engagement platform, will showcase its industry leading Real-time Customer Data Platform, and AI-powered Personalization Solution, designed to increase customer lifetime value in booth 11028 at the Shoptalk 2022.

 

Over 400 retailers and brands including Walmart, Price Chopper, rue21, Pizza Hut, Tiffany & Co, Helzberg Diamonds, Carrefour, Big Y, Chedraui, SAIL Canada, McDonald’s leverage Algonomy’s solutions to create a single view of consumers across online & offline systems, and for decisioning intelligence to drive hyper-personalized engagement and experience across the consumer journey.

Consumers inherently seek memorable experiences, inspiration, individual expression and solutions to their needs. With digital, consumers move at a faster pace, they want brands to connect with them when, where and how they’d like. It’s not enough to have great products, retailers need to offer great shopping experiences that cater to individual tastes and preferences. To do this, retailers need to uncover the consumer context and make every experience individualized and memorable.

 

Algonomy with its retail-specific Algorithmic Customer Engagement stack encompassing a Real time CDP, Omnichannel Personalization and Customer Journey Orchestration solutions helps marketing and commerce leaders win their customers’ long-term loyalty. This AI-powered platform helps retailers:

 - Unify consumer context by understanding every individual across stores and digital, across demand and supply.

 - Make contextually relevant decisions by combining past behaviour and present context for real-time, in-the-moment engagement.

 - Leverage this intelligence to orchestrate personalized inbound and outbound engagement across touchpoints for a consistent, frictionless journey.

 

“Over the past few years, companies have been forced to reimagine the way they engage with customers. Building a strong customer experience is becoming extremely critical for strengthening a company's bottom line and this requires a customer-centric, decisioning approach. Algonomy is built to help retailers address the unique needs of their consumers,” said Sarath Jarugula, Chief Product Officer at Algonomy.

 

“Algonomy’s Real-time CDP unifies identities, creates granular customer segments and enables intelligence-infused decisions for real-time customer engagement.  All this with a marketer-friendly UI right from data onboarding to activating campaigns. This intelligent audience is activated in real-time for personalized inbound and outbound engagement across physical and digital touchpoints and across customer journeys which is optimized to enhance ROI while significantly driving customer lifetime value up”, added Sarath.

 

Algonomy will offer in-booth demonstrations. If you are interested in scheduling a meeting or learning more, visit booth 11028 or email hello@algonomy.com.

Stay up to date with Algonomy on LinkedIn and Twitter.

 

About Algonomy

Algonomy (previously Manthan-RichRelevance) empowers leading brands to become digital-first with the industry’s only real-time Algorithmic Customer Engagement (ACE) platform with built-in customer activation and analytics for the retail industry. With industry-leading retail AI expertise connecting demand to supply with a real-time customer data platform as the foundation, Algonomy enables 1:1 omnichannel personalization, customer journey orchestration & analytics, merchandising analytics and supplier collaboration. To learn more, visit www.algonomy.com.

For more information, reach out to

Mr. Amit Jain

Lead - Communication

amit.jain@algonomy.com

 +919886062866

 

 


 

Tangiblee

Chicago, IL - March 23, 2022

 

 Tangiblee, an enterprise-ready, immersive shopping solutions provider, is heading to Shoptalk 2022 in Las Vegas from March 27-30. Tangiblee’s suite of easy-to-deploy offerings elevates e-commerce sales by providing Augmented Reality (AR) capabilities including Virtual Try-On (VTO), Interactive Lifestyle Content, and more. The company will be demonstrating its latest product features at Mandalay Bay in Las Vegas this coming weekend.

 

 Tangiblee has the ability to deliver an enterprise-ready, easy-to-implement solution at a fraction of the time and cost of competitors. Tangiblee’s solution has drawn luxury retailers across all categories looking to provide an exclusive shopping experience for their customers including Lucardi, Living Spaces, Samsonite and more.

 

 Tangiblee recently released an abundance of product features across all categories. These features accelerate the interactive shopping experience for online retailers. Retailers can look forward to enhancing their customer experience with Multi-SKU Bundling, Optimized Auto-Capture for VTO, Animated CTAs and more. For full product release notes, click here.

 

 “We are always striving to enhance the customer experience,” says Eliad Inbar, CEO and Co-Founder of Tangiblee. “Tangiblee’s latest product features are highly differentiated and represent the future of immersive shopping and AR commerce. We look forward to discussing these innovations with retailers at Shoptalk 2022.”

 

 At Shoptalk 2022, Tangiblee will be meeting with top global brands to discuss the best way to take their online shopping to the next level. Tangiblee’s new features have proven successful with a 200% increase in conversions for MCM Worldwide, a luxury online retailer. Retailers can also expect an increase in revenue per visitor (RPV). The Little Green Bag reported a 78% increase in RPV after implementing Tangiblee.

 

 Interested in seeing how Tangiblee can elevate your e-commerce experience? Visit us at ShopTalk in the Startup City, Booth SC-2. Can’t make it to the event? Schedule a demo online.

 

For more information, reach out to

Ms. Kenzie DeLong

Marketing Associate

kenzie@tangiblee.com

3174378760

 

 


 

Butin PR

Grocery Shopii, a white label application that adds personalized meal planning directly into your grocer’s e-commerce platform, has some brand-new data that shows the growing power of online grocery shopping and recipe planning. Did you know over 80% of online grocery orders get started but don’t make it to checkout for days or weeks, and sometimes never? The recent rollout of Grocery Shopii technology at an independent Southwestern grocery chain far exceeded expectations in terms of online sales, site visits, and overall customer value. Recipe shopping increased shopper’s likelihood to checkout by 500%, significantly combating cart abandonment, and those customers spent 9% more when recipes drove the shopping experience.

 

 Would love to share the full data release with ShopTalk for consideration.

 

For more information, reach out to

Ms. Kennedy Norton

Publicist

kennedy@butinpr.com

9806364255

 

 


 

SkyParlour

Leading Canadian Ecommerce Payments Solution Provider Reach to Attend Shoptalk

 

 

 Canadian cross-border payments enabler Reach has announced that it will be attending Shoptalk, one of the retail industry’s most popular events, that is taking place from the 27th to the 30th of March in Mandalay Bay, Las Vegas.

 

 Shoptalk, which was founded in 2015, will be running four major events this year with its European conference, and two online meetups accompanying the flagship show in Vegas, which attracts over 600 sponsors and exhibitors to discuss and shape the future of retail.

 

 This pivotal event comes at a time when the retail industry is more keenly focused on ecommerce then ever as sales look likely to pass $5 trillion for the first time by the end of 2022. Crucially, for smaller local businesses who may struggle with the operational costs and challenges involved in selling globally, cross-border ecommerce is expected to account for one-fifth of that total, and technologies and solutions which enable merchants to compete with the biggest names will be a key talking point.

 

 Shoptalk is an unprecedented gathering of over 3,000 retail, business and fintech brands each year to uncover the emerging trends that are shaping the future of retail globally, including how consumers discover, shop and buy. The event provides a platform for large retailers and branded manufacturers, startups, tech companies, investors, media and analysts to learn, network, collaborate and evolve.

 

 As part of a busy agenda for this year’s event, Shoptalk will be holding keynote sessions and workshops focusing on multiple key issues for retailers including:

 

  •     Global Shopping Experiences
  •     Sustainability
  •     Payments and Checkout Innovations
  •     New Retail Insights and Building Brand Awareness

 

 Reach will be one of over 600 exhibitors taking part in the event, demonstrating how its pioneering payments platform combines innovative technology and expert knowledge to save merchants money, solve processing and compliance hassles, and increase conversions. Through Reach, businesses can benefit from lower-cost “in-country” payment processing, localized currencies and payment methods, The company’s involvement in Shoptalk follows on from an impressive 12 months of expansion for Reach, including a fourth consecutive year of 50% year-on-year growth in line with its rapid expansion plans, and a number of key hires, most recently the appointment of Mike McGirr as Vice President of Compliance.

 

 Matthew Cannon, Chief of Strategy for Reach, commented: “Following an incredibly successful 2021 for Reach, we’re excited to be ending the first quarter of this year with Shoptalk in Las Vegas. We know it’s one of the biggest events in the retail calendar and we’re looking forward to meeting the rest of the attendees to share our insights on helping local businesses to go global. We have some exciting and game-changing services launching this year, including in the B2B space, and Shoptalk is the perfect opportunity to showcase how we can help businesses stake their claim in the global marketplace.”

 

 To find out more about Shoptalk 2022 visit: https://shoptalk.com/us

 

 About Reach: 

 Founded in Alberta, Canada, in 2016, Reach is the premier partner for ambitious, forward-thinking online brands that want to connect with consumers around the world, expand their business, and increase global sales. Reach's “in-country” solution takes advantage of its 20+ local acquirers, 80 payment methods, and 100+ currencies to deliver the local experience consumers expect. 

  

 Bringing consistency to cross-border currency conversions with its guaranteed FX solution, Reach has relationships with banks worldwide to enable local credit card processing, offers consumers alternative payment methods where they are accustomed to using them, and provides best-in-class fraud detection and prevention services. 

  

 For more information, visit www.withreach.com.

 

For more information, reach out to

Ms. Olivia Johnston

Digital PR Account Executive

olivia@skyparlour.com

07939209449

 

 


 

Innit

Innit Unveils Joint Solutions with Google Cloud for Health and Wellness

 Innit, an innovator in personalized food technology, today announced an expansion of its strategic partnership with Google Cloud, launching joint health and wellness solutions to support healthy eating for a range of conditions such as diabetes, hypertension, obesity, and heart disease. The solutions enable grocery retailers, pharmacies, health providers, and employers to deliver personalized nutrition services that provide step-by-step guidance to match the right foods to people across the entire meal journey.

 

For more information, reach out to

Mr. Kevin Brown

CEO and co-founder

kevin.brown@innit.com

6507403467

 

 


 

Quinyx

Join Quinyx and future of work retail operations experts on March 28th at 7:30 PM PST to party like future of work rockstars! The night will start with a quick panel discussion with future of work thought leaders about how to retain and engage frontline workers. 

 

 Then, we’ll kick off the party with drinks, snacks, and a chance to win a $300 voucher with Airbnb – but you’ll have to be in attendance to be eligible to win!  Finally, party people don't let friends walk around in their party shoes, so we'll send you a Uber voucher courtesy of Quinyx to get to the Ultimate WFM Party at On the Record - Park MGM.

 

For more information, reach out to

Ms. Keri Gee

Events & Partner Marketing Manager

keri.gee@quinyx.com

6178956759

 

 


 

Constructor

CB Insights has named Constructor to its 2022 Retail Tech 100 ranking, which showcases the 100 most promising B2B retail tech companies in the world. (www.cbinsights.com/research/report/retail-technology-startups/)

 

 “Being named to the retail tech 100 is a huge honor," said CEO Eli Finkelshteyn. "We spent years in development to build a product discovery engine from scratch just for retailers that is different by being objectively better than any other search and discovery engine retailers can use."

 

 Constructor was named in the "E-commerce merchandising and discovery" vertical.

 

 Bringing AI-first product search and discovery to ecommerce retailers, Constructor creates personalized shopping experiences that drive critical business KPIs. Retailers such as Sephora, Backcountry, Birkenstock, Target Australia, Petflow, and more rely on Constructor to drive critical lifts in ecommerce KPIs like revenue per visitor and conversion rate.

 

For more information, reach out to

Ms. Lauren Lang

Senior Content Marketer

lauren.lang@constructor.io

517-896-6014

 

 


 

Dressipi

Dressipi Collaborates with RecSys

 

Dressipi are excited to announce that as recognised leaders in fashion AI, we have been chosen as the industry partner for the prestigious RecSys challenge.

 

RecSys is the premier international forum for the presentation of new research results, systems and techniques in the field of recommender systems. Annual challenges are run and in the last few years, leaders in their fields Twitter (2020/21), Trivago (2019), and Spotify (2018) collaborated with RecSys for the challenges specific to their domains.

 

This year’s challenge focuses on fashion recommendations. Participants will be responding to the question: ‘When given user sessions, purchase data and content data about items, can you accurately predict which fashion item will be bought at the end of the session?’.

 

Nuances in the fashion domain make it notoriously hard to predict;as a fashion AI specialist, Dressipi are at the forefront of solving these fashion-specific challenges.

 

Discover more about the challenge here https://dressipi.com/blog/dressipi-collaborates-with-recsys/

 

For more information, reach out to

Ms. Georgina Fisher

Marketing Manager

georgie@dressipi.com

 +447778899060

 

 


 

The Lion'esque Group

The Lion’esque Group Releases “Designing Store Experiences for Today’s Consumer”

 

 The Lion’esque Group (TLG) has released “Designing Store Experiences for Today’s Consumer,” a survey and analysis of what consumers are expecting from the retail experience now—and how retail brands are adjusting to the new hybrid world.

 

 "As the world we live in becomes more "phygital" and our lives become more hybrid between online and offline interactions, consumer expectations for in-store experiences are higher,” says Melissa Gonzalez, CEO of The Lion’esque Group. 

 

 TLG’s latest survey looks at in-store versus online shopping interest and examines opportunities with new store formats: Shoppable Showrooms, Service Hubs, and Experiential Flagships.

 

 Highlights from respondents include the following:

 

  •     Almost 75% of respondents noted they would be likely or very likely to purchase the brand from an experiential flagship.
  •     45% indicated a likelihood to start or increase their shopping frequency at a retailer’s service hub.
  •     Only 29% showed a willingness to engage with shoppable showrooms.

 

 “Designing Store Experiences for Today’s Consumers” is the fifth in the series of quarterly surveys. Download the survey here. (https://indd.adobe.com/view/27f38ad2-899f-4553-8bb9-95fe0b4263b2)

 

 Subscribe to news and upcoming surveys here. (https://lionesquegroup.us2.list-manage.com/subscribe/post?u=7f945922913ffe39350251291&id=f0d6145865)

 

 About The Lion’esque Group

 

 The Lion’esque Group is an award-winning retail strategy and experiential design firm. CEO and Founder Melissa Gonzalez pioneered the integration of physical environments and cutting-edge technologies. She is the author of The Pop-up Paradigm: How Brands Build Human Connections in a Digital Age and has produced more than 150 brick-and-mortar experiences across the country for both DTC start-ups and established name brands. Her projects are dedicated to creating immersive brand moments in a way that drives ROI and helps clients convey compelling stories to their audience. In March, Melissa was recognized by WWD as one of the “25 Most Influential Women Leaders of 2022.” She has been quoted in The New York Times, Morning Brew, Forbes, Glossy, and The Wall Street Journal.

 

 For more information, reach out to

 

 Nick Caputo

 Head of Strategy

 The Lion’esque Group

 Nick.Caputo@MG2.com

 347-775-2510

 

For more information, reach out to

Mr. Nick Caputo

Head of Strategy

nick.caputo@mg2.com

347.775.2510

 

 


 

Optoro

Optoro's 2021 Impact Report outlines our annual efforts to improve the environment, our community, and our workplace, all while exploring the next evolution of retail and underscoring the need for circularity.

 

For more information, reach out to

Ms. Rachel Marion

Field Marketing Manager

rmarion@optoro.com

7033006147

 

 


 

Perpetua

Perpetua collaborates with Amazon and opens access to Amazon Marketing Cloud (AMC) data for customers implementing a full funnel strategy, including OTT, Amazon DSP and Sponsored Ads in order to attribute spend across the entire user journey.  

 

 Brand advertisers and agencies gain understanding of their Amazon ad investment and value beyond vanity metrics and what has been possible in the past. Perpetua’s AMC reporting adds an intelligence layer and offers end-to-end solutions that enable advertisers to take action on insights gathered, including audience segmentation and activation, customer journey analysis and closed loop attribution and measurement.

 

 Brand building in an age of highly attributable performance marketing, requires new and unique datasets. With the shift towards a cookie-less world, using AMC will be essential in your attribution modelling.

 

 **Adam Epstein, Co-President, Perpetua**, said: “AMC data provides the insights on how to balance brand investment with the growing need to invest in ‘performance’ channels promising instant impact. Incorporating both brand building and performance elements in a campaign often increases the overall return on ad spend compared with spending on performance channels alone.”

 

For more information, reach out to

Ms. Wendy Bairos

PR & Communications Lead

wendy@perpetua.io

416-831-9820

 

 


 

Tinyclues

Tinyclues is a CRM Marketing Technology company that uses AI to identify demand for any product down to the SKU level. Tinyclues leads innovation in the space and has been focusing development on giving marketers even more powerful capabilities to find buyers, build audiences, plan campaigns, and target customers increasing revenue and decreasing unsubscribes and opt-outs.

 

 Here are a few recent product updates that make Tinyclues an even more powerful tool for marketers to deliver relevant experiences for customers and deliver more revenue:

 

 Product Launch Predictions: A longstanding gap in the AI engine’s “knowledge,” predictions can now be made for products for which no purchase history exists using attributes of other offers (for which data does exist) for learning. This update represents a huge win for clients, who have historically been forced to send launch communications to wide (potentially disinterested) swaths of their audiences in order to pick up the signals necessary to optimize toward the correct groups later on.

 

 Increased Scoring Precision & Granularity: Immediate and infinite access to scores predicting future buyers for each and every SKU, category, sub-category, product segment, and more (in any combination) plus Faster Scoring Times. And with demand captured in real-time and predictions modified accordingly, marketers can be sure that scores are as current as they come.

 

 Planning Intelligence for Multi-Offer Campaigns: Tinyclues’ AI assesses whether a given number of products have similar or dissimilar audiences, enabling marketers to thoughtfully curate and combine offers in their communications rather than include a random assortment, increasing engagement and conversions.

 

 1:1 Offer Customization: Tinyclues’ predictive engine is now able to recommend the best products for individual customers;it identifies the top three offers most likely to get a given customer to convert, allowing marketers to individualize communications and newsletters to provide audiences with truly personalized experiences and grow revenue.

 

For more information, reach out to

Mr. Matt Engstrom

Head of Marketing

matt.engstrom@tinyclues.com

 +01 310.694.2799

 

 


 

The Lion'esque Group

The Lion’esque Group Releases “Designing Store Experiences for Today’s Consumer”

 

 The Lion’esque Group (TLG) has released “Designing Store Experiences for Today’s Consumer,” a survey and analysis of what consumers are expecting from the retail experience now—and how retail brands are adjusting to the new hybrid world.

 

 "As the world we live in becomes more "phygital" and our lives become more hybrid between online and offline interactions, consumer expectations for in-store experiences are higher,” says Melissa Gonzalez, CEO of The Lion’esque Group. 

 

 TLG’s latest survey looks at in-store versus online shopping interest and examines opportunities with new store formats: Shoppable Showrooms, Service Hubs, and Experiential Flagships.

 

 Highlights from respondents include the following:

 

  •     Almost 75% of respondents noted they would be likely or very likely to purchase the brand from an experiential flagship.
  •     45% indicated a likelihood to start or increase their shopping frequency at a retailer’s service hub.
  •     Only 29% showed a willingness to engage with shoppable showrooms.

 

 “Designing Store Experiences for Today’s Consumers” is the fifth in the series of quarterly surveys. Download the survey here. (https://indd.adobe.com/view/27f38ad2-899f-4553-8bb9-95fe0b4263b2)

 

 Subscribe to news and upcoming surveys here. (https://lionesquegroup.us2.list-manage.com/subscribe/post?u=7f945922913ffe39350251291&id=f0d6145865)

 

 About The Lion’esque Group

 

 The Lion’esque Group is an award-winning retail strategy and experiential design firm. CEO and Founder Melissa Gonzalez pioneered the integration of physical environments and cutting-edge technologies. She is the author of The Pop-up Paradigm: How Brands Build Human Connections in a Digital Age and has produced more than 150 brick-and-mortar experiences across the country for both DTC start-ups and established name brands. Her projects are dedicated to creating immersive brand moments in a way that drives ROI and helps clients convey compelling stories to their audience. In March, Melissa was recognized by WWD as one of the “25 Most Influential Women Leaders of 2022.” She has been quoted in The New York Times, Morning Brew, Forbes, Glossy, and The Wall Street Journal.

 

 For more information, reach out to

 

 Nick Caputo

 Head of Strategy

 The Lion’esque Group

 Nick.Caputo@MG2.com

 347-775-2510

 

For more information, reach out to

Mr. Nick Caputo

Head of Strategy

nick.caputo@mg2.com

347.775.2510

 

 


 

BLASTmedia

Cross-channel marketing platform recognized among most significant email marketing service vendors

 

For more information, reach out to

Ms. Jaclyn Pullen

Senior PR Manager

jaclyn@blastmedia.com

3178061900

 

 


Butin PR

Grocery Shopii, a white label application that adds personalized meal planning directly into your grocer’s e-commerce platform, has some brand-new data that shows the growing power of online grocery shopping and recipe planning. Did you know over 80% of online grocery orders get started but don’t make it to checkout for days or weeks, and sometimes never? The recent rollout of Grocery Shopii technology at an independent Southwestern grocery chain far exceeded expectations in terms of online sales, site visits, and overall customer value. Recipe shopping increased shopper’s likelihood to checkout by 500%, significantly combating cart abandonment, and those customers spent 9% more when recipes drove the shopping experience.

 

 Would love to share the full data release with ShopTalk for consideration.

 

For more information, reach out to

Ms. Kennedy Norton

Publicist

kennedy@butinpr.com

9806364255

 

 


 

Phoenix Leather Goods

Phoenix Leather Goods has bought Trafalgar accessories from Randa. Specializing in high quality men's accessories.

 

For more information, reach out to

Ms. Amy Monds

Merchandise Manager

amy.monds@phoenixleathergoods.com

8156766706

 

 


 

SAXX

SAXX Underwear Creates VaSAXXtomy Gift Registry to Shower Men Who Get Snipped

 Launch of registry timed with annual college basketball tournament, busiest time of year for vasectomies;basketball legend Carlos Boozer stars in creative content

 

 Cutting down the nets during March’s college basketball tournament is a time-honored tradition. But it turns out the nets aren’t the only things that get snipped at this time of year. In fact, a recent study showed a 30% uptick in vasectomies during the first week of the tournament compared to an average week, as thousands of men strategically plan their recovery to match up with a weekend of non-stop action on the court.

 

 To satisfy the needs of guys getting vasectomies, SAXX Underwear created the world’s first vasectomy gift registry – a new spin on a traditional gift registry that gives men a reason to celebrate their vasectomy as a retirement party for their balls. SAXX is commonly recommended by urologists post-vasectomy because of its patented BallPark Pouch™, a hammock-shaped compartment built into every pair of underwear that’s designed to provide friction-free support below the belt.

 

 “We’re obsessed with providing men with the most comfortable underwear for their manhood, and comfort is as important as ever while recovering from a vasectomy,” said Wendy Bennison, Chief Executive Officer, SAXX. “As a challenger brand, we’re always looking for disruptive ways to insert SAXX into cultural conversations, so the fact that March is the most popular time of year to get a vasectomy presented us with the perfect moment to launch the VaSAXXtomy Registry.”

 

 Through the VaSAXXtomy Registry, friends and family can treat the soon-to-be-snipped person in their life with SAXX underwear, sweatpants, t-shirts, hoodies and other loungewear so they can recover in comfort. The registry will remain open indefinitely for future vasectomy recipients to take advantage of.

 

 How it works:

  •     Visit SAXX.com/registry.
  •     Click on VaSAXXtomy and enter your information.
  •     Select your free premium gift (unlocked once you meet a certain dollar threshold).
  •     Share the link directly with your friends and family.
  •     Your loved ones can then purchase SAXX underwear and other apparel such as loungewear to ensure your recently snipped balls are as comfortable as possible.
  •     You’ll earn a free ice pack upon the first order placed. Later, once a qualifying registry is closed, you'll get a premium gift based on the amount of money your friends and family have spent. Gift options include items that are intended to make recovery on the couch more enjoyable like a grabber tool, an insulated tumbler mug, a food delivery gift card, a massage gun, a virtual reality headset, a mini fridge, a video doorbell and more.

 SAXX underwear is a go-to recommendation from urologists nationwide – just ask Dr. Joshua Gonzalez, a board-certified urologist based in Los Angeles.

 

 “When it comes to comfort and support for your balls, it doesn’t get any better than SAXX underwear,” said Gonzalez. “Vasectomy appointments during the week leading up to the tournament are always booked up months in advance – and this year is no different. For anyone getting a vasectomy this time of year, grab an ice pack, toss on a pair of SAXX underwear and you’ll be set.”

 

 

 New creative for the VaSAXXtomy Registry conveys that getting snipped is a gentlemanly thing to do. It shouldn’t be a somber occasion but instead a time to celebrate your balls for “the life they’ve lived, the life they’ve given.” The spot features college and professional basketball legend Carlos Boozer as the Gentleman, while actress Nina Bergman plays the role of the Ball Connoisseur. As an accomplished basketball player and a father of three, Boozer – like SAXX – is a proven ‘ball handler.’

 

 “SAXX is the best underwear I’ve ever worn,” said Boozer. “The BallPark Pouch is next-level. In fact, I’ve never been more comfortable while half-naked in front of a camera. Opening a VaSAXXtomy Registry should be a no-brainer for any guys out there planning a vasectomy.”

 

 Produced by Quality Meats, the creative will run online and on social media, as well as air on TV in Dallas and Miami.

 

 About SAXX Underwear Co. Ltd.

 

 SAXX has an obsession with the comfort of manhood that is revolutionizing the men’s underwear industry. SAXX underwear keeps guys comfortable, confident, and ready for action in any situation, thanks in part to its BallPark Pouch™ − a patented 3D hammock-shaped pouch that keeps everything in place for chafe-free support. The brand is one of the fastest-growing men's underwear companies in North America and is poised for growth beyond the underwear market, as it incorporates its BallPark Pouch™ technology into other categories such as activewear, sleepwear and swimwear. For more information, visit saxxunderwear.com or follow SAXX on social at @saxxunderwear.

 

 Media Contacts

 

 Zeno Group for SAXX

 ZenoSAXX@zenogroup.com

 

For more information, reach out to

Ms. Shelly wilson

Vice President eCommerce and Digital Marketing

shelly.wilson@saxxunderwear.com

6047718420

 

 


 

Jivox

Will Retail Media Be The Biggest Threat To The Walled Gardens?

 

 One of the most hard-to-understand aspects of consumer behavior is: what makes us buy something? If you pause for a moment and think about your last 5 purchases, can you explain each of them with a reason or does it feel somewhat random?

 

 Marketers for the longest time have contended that knowing who you are demographically is a good bet to determine what you are likely to purchase. Is that really true? The other day I saw a teenage girl driving a Ford F-350 truck. I wondered: why are most Ford ads targeting and featuring men? The origin of the thinking that demographics determine purchases came from the early days of TV ads where the only way to target consumers was from the TV shows they watched. There was no other data whatsoever for targeting individuals based on their specific interests or intent to purchase.

 

 Fast-forward to 2022, platforms like Facebook and Google have amassed petabytes of data on consumer behavior – everything you post, search, like, email, text, watch and share is tracked and used to target you with ads. This of course is a lot more effective than targeting consumers based on TV shows they watch because the data indicates actual interests shared by each consumer, not the perceived interests based on them being part of a large group of people with similar attributes.

 

 Still, the question becomes: how much of what we are likely to purchase is based on what we share about ourselves? Some of it certainly is based on that, for example posting that I am traveling to Europe this Summer could be a cue to a travel brand of my likelihood of booking a hotel in Europe.

 

 One of the biggest reasons for Amazon’s success in retail sales is that Jeff Bezos understood something very basic and human about what we buy and why we buy.  It is that we are creatures of habit. If you go back to my earlier question, I am willing to bet that 90% of what you purchased in the last month are things similar or identical to what you probably purchased in the past. There is actually research to back this idea. If you have any doubt, read this book by Charles Duhigg, available on – you guessed it – Amazon. Amazon quickly learned and implemented algorithms that use data from whatever you purchased in the past to make recommendations for what you should purchase. Amazon even provides a list of things you purchased in the past, called “Buy Again.” This list seems to drive the highest purchases – which is why Amazon places it as the very first menu item you see when you log in.

 

 So, why is retail media a threat to walled gardens like Facebook, Google and the ever rising social media options? The truth is, companies that own the largest amounts of data about consumer purchases have woken up to the large digital advertising opportunity that Facebook and Google dominate. The data they have collected can deliver significantly better personalization than the walled gardens can as it is predominantly data on previous purchases.

 

 Large retailers like Amazon, Walmart, Target and others have recently realized that they actually have data that is even more valuable than what Facebook and Google have – data about your past purchases. It turns out that this data is a lot more valuable and more accurate at predicting your future purchases than what you share on social media or search for. This is at least one of the reasons why Amazon’s advertising business has soared from being almost unknown to #3 after Google and Facebook. This is also why it seems that each month a new large retailer (Best Buy and Kroger being the latest) announces a “Retail Media Network,” which is essentially a new form of walled garden except that it is powered by actual purchase data – a lot more effective at predicting future purchases than social data. Furthermore, digital advertising carries much better margins than retail sales, so these companies are also thinking about evolving their business models to a higher margin business.

 

 This trend is not limited to just retailers, in fact, the likely winners in this race are yet to show their hand. New age companies like Instacart, Doordash, Uber, GoPuff, Grab and Gojek are all building large advertising businesses using similar data. Even Microsoft, with their recent purchase of Xandr, may be thinking along these lines. They are clearly seeing the same opportunity Amazon saw in using their data to build better personalized advertising than even Google and Facebook have.

 

 Brands are clearly enamored with this idea of personalizing ads with product recommendations and are starting to invest in retail data powered media. According to eMarketer, Retail Media spend is growing at over 27% year over year (according to eMarketer, it is likely underestimated as they are using eCommerce marketing data as a proxy). It has also evolved significantly from just “search” on retail sites to display ads and video. So, retail is likely to become even more attractive to large brands.

 

 In 2022, retail media is going to significantly change the landscape of digital advertising.  This is good news for marketers because it provides them with more media options that may be even better for personalized advertising.  This is also good news for consumers as they will see more personalization and relevant ads.

 

 About the Author: Diaz Nesamoney

 Diaz Nesamoney is an accomplished technology entrepreneur who founded three successful technology companies all harnessing the power of data to power enterprise and consumer applications. Currently Diaz is Founder, President, and CEO of Jivox, a company that provides a technology platform for data-driven personalized advertising and marketing. He was previously Co-founder, President, and Chief Operating Officer at Informatica (NASDAQ:INFA), which he took from a startup to a publicly traded company in 1999. Informatica pioneered data integration software as a category and is now the market leader with more than $1 billion in revenue and a $5 billion market capitalization.

 

For more information, reach out to

Ms. Alyssa Rinehart

PR Manager

alyssa@blastmedia.com

317.806.1900

 

 


 

Synchrony

Synchrony and Sweetwater Media Breakfast

 Data, the ultimate marketing instrument 

 

 Join Synchrony, one of the nation’s premier consumer financial services companies, and Sweetwater, the world's leading music technology and instrument retailer, to discuss trends at the intersection of retail and payment, including data and mobile.

 

 Tuesday, March 29 - 7:00AM PT

 Synchrony Lounge at Shoptalk

 Mandalay Bay Convention Center

 Level 2 - Room Surf F

 

For more information, reach out to

Ms. Michelle Romero

Vice President, External Communications

michelle.blaya@syf.com

6262501415

 


  

International Apparel Journal

International Apparel Journal has now added an expanded section on sustainability. Check us out soon!

 

For more information, reach out to

Ms. Terri Fisher

Co-founder

tmfisher18@gmail.com

2012862665

 

 


 

Flintfox International

We have just completed a global research study in partnership with Forrester and Microsoft on the future of Retail pricing. We surveyed 900 retail BDMs across six countries and discovered 90% businesses leaders warn that ongoing supply chain disruption caused by Covid-19 is having a critical impact on the ability to drive profitability, with businesses losing on average $1m a year in lost profitability due to their inability to respond quickly enough to market forces. The research indicates that a shift to real-time, automated management of pricing, will be a fundamental business priority to manage the impact of global disruption in the year ahead, with one in five businesses looking to implement an intelligent pricing technology in 2022. This is just a flavor of the incredible insights we uncovered and will be launch a retail ebook on the future of pricing at ShopTalk.

 

For more information, reach out to

Ms. Cath Brands

Chief Innovation & Marketing Officer

cbrands@flintfox.com

 +61 421 422 140

 

 


 

Coveo

Sky High Expectations of Retail Sites Crushed by Reality of Non-Relevant Search

 

 Coveo Solutions Inc, (TSX:CVO), a leader in AI-powered relevance platforms that transform search, recommendations, and personalization within digital experiences, today announced the second annual Relevance Report: Ecommerce, which found that only 6% of customers think online shopping experiences are always relevant. Many retailers still struggle to deliver the relevant online shopping experiences their customers expect.

 

 Despite pandemic restrictions loosening in the past year, online is still the venue of choice for many shoppers. And relevant, personalized online shopping experiences have become tablestakes: Coveo’s report found that 93% of customers expect the online experience to be at least equal to, if not better than, in-store – a 3% increase from last year’s report.

 

 “Our inaugural Relevance Report found that retailers often fail to meet shoppers’ expectations. One year later, we’re realizing that the relevance challenge remains pervasive,” said Brian McGlynn, general manager of Commerce at Coveo. “There is a dichotomy in that people want personalization - even though they like to shop anonymously. Coupled with the future of third-party cookies, addressing this is top of mind for many retail executives.”

 

 2022 Relevance Report: Ecommerce key findings include:

 

 Only a Fraction of Shoppers Start on a Brand’s Site

 - When asked where they typically start their journeys, more than half (56%) of shoppers cited more than one answer between Amazon, a search engine, and a brand’s site.

 - 44% gave only one answer - and divided equally between Amazon and search engines - and only 16% said they start on a brand’s site.

 

 Personalization Impacts Top & Bottom Lines

 

 - Online shoppers said they would be willing to pay more if they could find what they’re looking for in just a few clicks (52%)

 - if they received supporting content that adds value to products (48%), or

 - if they were offered value-add services that elevate the experience (69%).

 

 Gen Z Is Defining the Future of Relevance

 

 - Gen Z shoppers are more likely than other generations to pay more if they could find products quicker (60% of Gen Z, 52% overall)

 - if they could discover something new (54% of Gen Z, 44% overall ), or if they received tailored recommendations (53% of Gen Z, 44% overall).

 - Gen Z is also the generation least loyal to retail behemoths - 53% of Gen Z respondents listed reasons they would veer away from Amazon, including that they don’t trust reviews and prefer other brands.

 

 Alleviating Data Privacy Concerns Starts with Trust

 

 - As attitudes about data privacy continue to evolve, trust between customers and retailers is essential. Despite 59% of respondents saying they are concerned about how their data is being used by retailers, 51% confirmed they would still be more likely to share personal data with brands they trust.

 

 40% of Shoppers Remain Anonymous Through Checkout

 - Shoppers demand personalization, but often hide their intent. 40% of customers said they choose to remain anonymous during online shopping and when using guest check out. This “cold start shopper” problem needs to be addressed.

 

 As part of Coveo’s 2022 Relevance Report: Ecommerce, Arlington Research was commissioned to undertake a study across the UK and USA to discover trends relating to Ecommerce, Customer Services, and the Digital Workplace. The survey comprised a nationally representative sample of the working population across both the UK and USA, with 4,000 adults aged 18+ taking part, evenly distributed between each country. All respondents were people who use a computer for work, as a part of companies which contain more than 250 employees. This first installment focused on trends relating to Ecommerce.

 

 Download the full report here - https://www.coveo.com/en/resources/reports/relevance-report-ecommerce?&utm_source=press-release&utm_medium=organic&utm_campaign=relevance-report-2022-ecommerce

 

 About Coveo

 We believe that relevance is critical to winning in the new digital experience economy. Coveo is a market-leading AI-powered relevance platform. We aim to enable our customers to deliver the relevant experiences that we believe people expect in the new digital economy. Our SaaS-native, multi-tenant platform injects search, recommendations, and personalization solutions into digital experiences. We provide solutions for Ecommerce, service, website, and workplace applications. Our solutions are designed to provide tangible value to our customers by helping drive revenue growth, reduce customer support costs, increase customer satisfaction and website engagement, and improve employee proficiency and satisfaction.

 

 Our AI powers relevant interactions for hundreds of the world’s most innovative brands and is supported by a large network of global system integrators and implementation partners.

 

 Coveo is a trademark of Coveo Solutions, Inc.

 

 Stay up to date on the latest Coveo news and content by subscribing to the Coveo blog, and following Coveo on LinkedIn, Twitter, and YouTube.

 

For more information, reach out to

Ms. Kiyomi Harrington

Sr. PR Manager

kharrington@coveo.com

2267531079

 


 

 

FitForCommerce, an OSF Digital company

[SPECIAL INDUSTRY RESEARCH ON SOCIAL PROOF]

 As competition for consumer wallet share intensifies and shoppers get more digitally-savvy, retailers and brands are constantly on the lookout for tools to boost engagement, conversion and sales. There’s never a shortage of tools that claim to solve it all, but when done right, social proof messaging stands out. It is a great conversion booster that can be implemented quickly, with limited disruption, and yields immediate results.

 

 We set out to uncover the adoption of social proof and explore best practice use cases with a special edition of the Omnichannel Retail Index (https://www.fitforcommerce.com/items/omnichannel-retail-index-2021-findings-ffc/).

 

 Here are our findings:

 - According to the Omnichannel Retail Index, 91 percent of benchmarked retailers and brands have badging somewhere on their sites, often found on category/product listing pages (PLP) or product detail pages (PDP). Out of those companies, 65 percent include more than one type of badge messaging.

 - Of the 100 benchmarked companies in the Omnichannel Retail Index, only 18 percent have implemented social proof messaging. And out of these, only 39% display social proof messaging across the shopping journey (not just on one section of the site).

 

 To find out more about what the research found (specifics on types of social proof adoption, supplementary stats, case studies, etc.) please contact us.

 

For more information, reach out to

Ms. Yanna Sigenlaub

Sr. Director, Product Management

yanna.sigenlaub@osf.digital

9174157507


 

Fluent Commerce

Shoptalk sponsor, Fluent Commerce, celebrates 129% YoY sales growth in 2021

 

 Fluent Commerce, the leading provider of a cloud-native distributed Order Management System, Fluent Order Management, announced that it achieved a year-over-year (YoY) sales growth of 129% in 2021.

 

 This growth further establishes Fluent Commerce as a leader in the industry and clearly exhibits the company’s focus on providing a best-in-class, cloud-native order management system to clients. Fluent Commerce realized and surpassed its goals for 2021 and is proud to be working with its new clients, including global brands such as L’Oréal, Breitling, T2 Tea and Emma Sleep.

 

 Recently endorsed by WORK180, which promotes organizational standards that raise the bar for women in the workplace, Fluent Commerce has also seen 117% YoY global employee growth and recently opened an office in India.

 

 In September 2021, Fluent Commerce launched Fluent Order Management Experience (OMX), the new, low-code platform for order management. Fluent OMX provides users the ability to tailor the order management experience to fit their business to allow for faster rollouts. Benefits include configurable UIs and workflows and the ability to extend with powerful Software Development Kits (SDKs). Now, businesses can allow their IT teams to focus on the work that solves real business problems while Fluent OMX takes care of the rest.

 

 “While we achieved significant growth in 2021, expanding our customer base of global brands, what I’m particularly proud of is the talent we have attracted to Fluent Commerce and the strong foundation we’ve built for the future. Our strategy has always been about building sustainable growth – it’s not just about sales and growth at any cost. We have worked hard to hire and retain the best talent in the U.S., Europe and Australia across technology, sales, marketing and HR, in an increasingly competitive market. Our success is down to our team, the systems and processes we’ve put in place to support them and the culture we’ve built,” said Graham Jackson, CEO, Fluent Commerce.

 

 Fluent Commerce recently introduced Fluent Store at NRF 2022. Fluent Store, powered by Fluent Order Management, is an innovative web app made for more efficient in-store order fulfillment. Fluent Store is the only in-store pick and pack application designed to be adapted to each unique business while simultaneously allowing sellers to meet and exceed customer expectations.

 

 The company looks forward to an exciting and successful 2022.

 

 ##

 

 About Fluent Commerce

 Fluent Commerce is a global software company focused on distributed order management for omnichannel retail. Fluent Order Management is a cloud native, fully managed and highly flexible platform. It includes the essential components for unified, headless commerce: Distributed order management, in-store pick and pack, inventory and location management, customer service, fulfillment optimization and reporting. This enables retailers and brands to enhance all their customer touchpoints while increasing their profit on every order.

 

 Fluent Commerce works with global and regional brands such as JD Sports, L’Oréal, GrandVision, Aldo, and Ted Baker. For more information visit https://fluentcommerce.com

 

For more information, reach out to

Ms. Michelle Soriano

Marketing

michelle.soriano@fluentcommerce.com

732-614-1540

 


  

bicom Inc.

b nation powered by Spitche officially launches in the U.S. market, harnessing the power of influencer marketing to drive brand loyalty

 

 Montreal, March 9, 2022 - Canadian influencer marketing pioneer bicom is once again revolutionizing the world of communications and marketing with an exclusive collaboration with European tech startup, Spitche. bicom is launching b nation powered by Spitche, the first ever platform that lets brands find and reward their active customers, officially in the United States market, expanding the reach of its existing profile into their neighbouring market.

 

 Built around “superfans”, those who share a brand’s values and actively engage with them on social media (whether they make a purchase or not), the platform allows consumers to collect points and get rewards. In this new marketing era, brands are encouraged to engage directly with influencers, forging an authentic relationship and creating a community of brand ambassadors.

 

 "With increasing requests from our clients to promote their brands in the US market, along with an exciting growing network of American partners and collaborators, it was a natural next step to increase bicom’s presence in this exciting and ever-evolving market," says Vicky Boudreau, bicom co-founder and chair of the board. “Through recruitment and campaigns, b nation powered by Spitche will reach mass audiences and expand brand’s reach and awareness far and wide across North America.”

 

 Expansion into the U.S. market

 The loyalty program expansion into the U.S. market creates an equal partnership between brands and consumers to expand their reach and overall awareness using a grassroots approach, working with influencers who will utilize their personal network of friends and family to trial, review and experience products while creating genuine and authentic content.

 

 With Spitche, the program will go beyond typical content creation and encourage American nano-influencers from across the country to interact and engage with products that align with their everyday lifestyle. With a database of over 1,900 nano-influencers in Canada, bicom is actively seeking and recruiting American-based nano-influencers to join and become an extension of this ever-growing influencer category.

 

 A sizzling partnership

 It was sheer magic when the founders of Spitche and bicom first met and started swapping stories through FrenchFounders, an international community of French language business leaders. The Spitche tech solution was 3 years in the making and was exactly the next step bicom had been dreaming of for its b nation nano-influencer program. The idea of using CRM (customer relationship management) software for influencer marketing campaigns sets the stage for a new kind of influencer marketing on both sides of the Atlantic.

 

 “This new C2C (consumer to consumer) approach has the potential for exponential and multidirectional growth.” says Boudreau. “It’s a word-of-mouth 3.0 that can also act as a lever for employer brand action, enlisting employees to boost recruitment in the midst of an ongoing worker shortage.”

 

 The influence of nanos

 Everyone nowadays is talking about “key opinion consumers” (KOC), with bicom launching b nation, Canada’s first nano-influencer community in 2018. Nano influencers—who are active on social media but don’t necessarily aspire to achieve micro-influencer status—test products and experiences and share brand content on their personal platforms. This technological collaboration will synergize with a community of some 2,000 nano-influencers whose engagement rate is 3 to 6 times higher and whose influence is 10 times that of the media, celebrities, and influencers.

 

 About bicom

 Founded in 2006, bicom is an innovative and entrepreneurial agency that serves all of Canada from its offices in Montreal and Toronto. The team offers a comprehensive slate of integrated communications services that includes media relations, influencer marketing, content creation, social media, and experiential marketing. bicom is committed to effectively achieving their clients’ visibility and strategic positioning objectives, daring to be bold, and exploring new pathways to reach new heights.

 

 For more information:

 Liana Timbol

 Senior Manager, Accounts & Operations

 bicom Inc.

 l.timbol@bicom.ca

 416-504-1440 ext. 210

 

For more information, reach out to

Ms. Liana Timbol

Senior Manager, Accounts & Operations

l.timbol@bicom.ca

6474093212

 


 

Coyuchi

COYUCHI PLEDGES NET ZERO EMISSIONS BY 2025, NET POSITIVE BY 2030

 The Organic Circular Textiles Leader Maps New Climate Goals with Assembly of The Coyuchi Climate Council and Inaugural Impact Report

 

 SAN FRANCISCO, CA, February 7, 2022 - Coyuchi, the organic luxury bed, bath, and apparel company, announced today it has assembled a council of leaders across fashion, regenerative agriculture, and sustainability to form The Coyuchi Climate Council.

 

 Through the formation of this group of experts, Coyuchi aims to bring together powerful minds who have the knowledge and experience necessary to achieve its latest climate goals: Net Zero Emissions by 2025 and Net Positive Emissions by 2030.

 

 Coyuchi has called on the following industry leaders to meet this challenge:

 - Jeff Hogue, Chief Sustainability Officer, Levi’s

 - Cara Chacon, Founder & Principal Consultant, Intentum Corporate Responsibility Consulting (formerly Patagonia)

 - Steve Finkel, Founder & President, White Buffalo Land Trust

 - Amanda Cattermole, Founder of Cattermole Consulting Inc.

 

 These individuals were selected for their expertise in five key areas: Regenerative Agriculture, GHG’s + Offsets, ESG Reporting, Textile Chemistry, and Circular Systems. 

 

 “Coyuchi’s pursuit of sustainable innovation has never been achievable in a silo. The complexities of the textiles supply chain do not allow for us to work alone, and when we launched our first circular product in 2020, we recognized the true value of our network in the battle against climate change,” said Eileen Mockus, CEO & President of Coyuchi. “This small but mighty group of leaders was carefully selected for their deep rooted expertise across industries and I am confident they will push Coyuchi to be innovative and aggressive with achieving our goals.”

 

 Coyuchi has also released its first annual Impact Report, which provides metrics around the company’s sustainable accomplishments starting with 2020, and outlines the company’s new climate goals, as well as a roadmap for how it plans to achieve them.

 

 Key learnings from the Impact Report (Jan-Dec 2020):

 - 100% of products were made from 100% natural fibers

 - 99% of products were Global Organic Textile Standard Certified

 - Invested capital in carbon farming practices on over 6,000 acres in California

 

 In addition to environmental metrics, Coyuchi’s 2020 Impact Report also addresses the critical importance of diversity and charity initiatives that support a fair and equal society:

 - 100% executive female leadership

 - 90% female workforce

 - More than 2000 factory workers in India received COVID-19 Relief from Coyuchi’s Fair Trade USA Premium, which was used to purchase groceries and sanitizing materials

 - More than 400 smallholder farms (a farm less than five acres in land) received Fair Trade Premiums from Coyuchi in India, where small and marginal farmers account for 86% of total farmers

 - 4 years of support for 1% for the Planet, in which 1% of sales of select products goes to a nonprofit supporting the fight against climate change

 

 ABOUT COYUCHI

 Celebrating 30 years in business, Coyuchi is the leader in coastal-inspired organic luxury for bed, bath, and apparel. Committed to transparency, product innovation, and practices that limit harm to the environment and the people who live in it, Coyuchi carries certifications from GOTS, GOLS, Fairtrade, and Made Safe, but its efforts to take responsibility for its outputs go far beyond these standards. In 2020, Coyuchi became the first home brand to create a fully circular product through its renewal program, 2nd Home Take Back, which was honored for its impact by Textile Exchange in the 2021 Ryan Young Climate+ Awards for Climate Leaders. The brand aims to continue to innovate its products and business model to advocate for the health of the planet and its people.

 

For more information, reach out to

Ms. ASHLEY ANGELLO

Public Relations Director

ashley.angello@gmail.com

5856945931

 


  

HILOS

HILOS is releasing the first environmental evaluation of 3D printed shoes, showing how new technologies could drastically reshape the footprint of the fashion industry. Together with a team from Yale University and partners at BASF and AMT, HILOS found that 3D-printed shoes can cut carbon by almost half and water usage by 99%. Circularity is only part of the equation: part reduction, material efficiency, and on-demand production were the main drivers of a more sustainable footprint.

 

For more information, reach out to

Mr. Elias Stahl

CEO

elias@hilos.co

503-583-4798

 


 

enVista

enVista’s exclusive Buy Online Pick-Up in Store (BOPIS) Experience

Omnichannel leaders attending Shoptalk are invited to select and ‘buy’ their free YETI 20 oz. Rambler Tumbler online at enVista’s Shopify ecommerce site. enVista’s agile, cloud-native OMS, with native Shopify APIs, will optimally orchestrate orders and proactively manage customers’ shipment experience. Shoptalk attendees will pick up their YETI orders and watch them fulfilled at enVista’s Shoptalk pop-up store booth #6032 where enVista store associates will deliver personalized in-store experiences leveraging enVista’s enStore app providing mobile fulfillment and point of sale solutions. Order Your Free YETI for Shoptalk 2022 now at https://envistacorp.myshopify.com/ Use PROMO Code: enVista#1OMS for your free YETI.

 

For more information, reach out to

Ms. Kinsey Loebig

Sr. Coordinator

kloebig@envistacorp.com

317-208-9100 x623

 

 


 

Quantum Metric

Retailers are getting less and less of a break after holiday shopping season rolls right into back-to-school shopping. And consumers are also feeling the burn in their wallets. In a new Quantum Metric back-to-school shopping report, we see that online traffic is reaching similar levels to holiday shopping and one in five consumers reported that they plan to spend up to $1,000 on school supplies this year. The report looks at top retailer data from the Quantum Metric platform paired with third-party consumer research to uncover:

 -How inflation and out-of-stock issues are changing the way we shop

 -The evolving role of mobile as COVID restrictions lift

 -Why consumers are using wishlists to manage their budget

 -What retailers might be missing when it comes to customer rage

 

 Elissa Quinby, Director of Retail Insights at Quantum Metric, and a former retail product lead at Amazon, is available to chat through the report as well as how retailers can best address changing customer habits.

 

For more information, reach out to

Ms. Lori Niquette

Communications Manager

lniquette@quantummetric.com

203-695-3029

 

 


 

Discount Bandit

Discount Bandit is excited to start this first full year with a new President at the helm. As the reigning winner of the Marketplace Technologies Award at RetailX, 2022 is poised to be a year of growth and even more technological enhancements. Having already on-boarded a number of new retailers to the platform this year, Discount Bandit's marketplace-type environment is positioned to welcome new partners across most retail industries.

 

For more information, reach out to

Mr. Ryan Dobrin

President

ryand@discountbandit.com

888.575.9926 x710

 

 


 

Sezzle Inc.

ZIP ANNOUNCES DEFINITIVE AGREEMENT TO ACQUIRE SEZZLE, SUPPORTING SUSTAINABLE GROWTH STRATEGY AND PATH TO PROFITABILITY AND EQUITY CAPITAL RAISE OF UP TO A$198.7 MILLION

 

 https://www.prnewswire.com/news-releases/zip-announces-definitive-agreement-to-acquire-sezzle-supporting-sustainable-growth-strategy-and-path-to-profitability-and-equity-capital-raise-of-up-to-a198-7-million1-301491175.html

 

For more information, reach out to

Ms. Erin Foran

Head of Public Relations and Media

erin.foran@sezzle.com

651-403-2184

 


 

 

Proto AI | Kathy Ireland Worldwide

Blake Van Leer III Special Advisor and CGO to Kathy Ireland $2.6B in retail, Executive and stake holder in Proto AI, former CMO of cbdMD, former CGO of Porter Capital, Advisor to SWE, Executive Producer of the true story a civil rights film Bowl Game Armageddon will be attending shoptalk to meet executives and discuss the future of commerce and what it means for small business and on site retail.

 

 Side notes:

 

 Proto AI is a well funded true AI company

 Bowl Game Armageddon is being co produced by Anthony Mackie and partner Kellon Akeem and Rob Grier

 Blake Van Leer also works closely with Georgia Tech and their ecosystem of future entrepreneurs in addition to frequently speaks about civil rights on campus 

 Blake Van Leer is available for interview or comments

 

For more information, reach out to

Mr. Bill Wayne

PR Rep for Blake Van Leer

businesscafeblog@gmail.com

2025258717

 


 

Givz

Givz is actively updating the list of nonprofit organizations you can support to help during this humanitarian crisis in Ukraine. If you are a retailer that wants to help now - and include your customers in the process - we've put together this list of organizations so you don't have to do the research: https://givz.com/blog/ukraine/

 

For more information, reach out to

Mr. Andrew Forman

Founder & CEO

andrew@givz.com

2016949113

 

 


 

Jam3

COMPLEX returns to the metaverse and IRL!

 

 Bringing you the now and next in shopping, drops, talks, performances and unforgettable experiences.

 

 ComplexLand -  May 25-27, 2022: The Metaverse

 ComplexCon - November 19-20, 2022: Long Beach, California

 

 Sign up for the latest news, updates and perks from ComplexLand and ComplexCon.

 complexland.com

 

For more information, reach out to

Mr. Dan Clark

Chief Growth Officer

dan.clark@jam3.com

437 223 2716

 


 

Tecsys Inc.

Footwear Companies Are Using Tecsys Software to Modernize Retail Fulfillment

 

 Tecsys, an industry-leading supply chain management software company, is pleased to announce its growing leadership position in the footwear industry across its Omni and Elite™ software platforms and its capacity to meet the specific requirements involved in omnichannel distribution and retail processes as they shift to hybrid retail models.

 

 The Tecsys platform serves as the central supply chain execution cog in several footwear organizations across retail, distribution and DTC markets, orchestrating logistics activities across channels and optimizing complex inventory management and fulfillment processes while upholding streamlined customer experiences.

 

 The footwear industry is particularly suitable to network-wide virtualized inventory and dynamic fulfillment because of the complexity involved in inventory management that results from the intersection of size variations and seasonality. Factoring in half-sizes, consider the number of SKUs for one pair of shoes in sizes 7 to 13, and in three colors, black, brown and tan;that is 39 unique products with unique demand levels for each pair.

 

 Tecsys' distributed order management system, Omni OMS, enables footwear retailers and direct-to-consumer brands to carry distributed inventory across fulfillment locations, eliminating the need to stock products with the lowest demand at every site. This allows for more strategic inventory management that provides reasonable access to SKUs while forward positioning the fastest moving SKUs. The Elite™ product line enables enterprise-level complex and converging markets to operate world-class warehousing, delivery and fulfillment operations in order to gain control over customers' service levels, throughput volumes, order turnaround times, as well as warehousing costs, growth and profitability.

 

 "It is no surprise that footwear companies are investing in this kind of technology because they have historically been hit pretty hard with end-of-line challenges where sizes or colors known to be less popular are stockpiled because they wanted to make sure that outlier customers are still accommodated. Tecsys software is a pragmatic solution to that problem," says Guy Courtin, vice president and industry principal for Retail at Tecsys. "By allocating product according to demand and virtualizing slower moving inventory while reducing buffers, retailers are able to satisfy consumer expectations without swallowing enormous losses at the end of every season – all the while hedging against customer disappointment because their size is unavailable online or at a certain store."

 

 One such example is Aetrex Worldwide Inc., one of the fastest growing companies in the footwear industry and widely recognized as the global leader in comfort and wellness footwear products. Tecsys' Elite™ WMS has enabled Aetrex to grow rapidly and achieve its strategic sales and customer services goals, such as increased volume by 80% without additional staff, increased inventory accuracy by 70% and reduced cost by 24%.

 

 "[Tecsys] has enabled us to grow at a very aggressive rate, and without it we would have not been able to achieve our strategic sales and customer service goals, says John Mattessich, director of distribution at Aetrex Worldwide Inc. "We went from paper-based to RF technology in a VERY short period of time;this leap has enabled us to increase our productivity, our volume and be able to manage our distribution and sales commitments, with a minimal increase in staff."

 

 Staying at the forefront of unified commerce is a strategic imperative for Tecsys customer Red Wing Shoes. The company's brands are distributed to more than 110 countries in an immersive multichannel environment of 525+ Red Wing retail stores, third-party partners, and owned e-commerce platforms.

 

 "We turned to Tecsys to help us modernize our omnichannel infrastructure, and the results have been very positive," says Dennis Keane, CIO at Red Wing Shoes. "From selection through to implementation and execution, the Tecsys team helped us chart a course for more resilient and more profitable retail fulfillment operations. Not only does the Tecsys platform enable us to fulfill orders more economically through consolidation and dynamic routing, but we are also able to cater to a new segment of digital consumer by providing more channels, more flexibility, and better access to inventory. We are agile in our online order fulfillment capabilities, and we know that we are in good hands with the team at Tecsys."

 

 Richard Sejean, director of e-commerce at Browns Shoes, North America's leading independent footwear chain, adds, "This implementation will enable us to stay at the forefront of omnichannel retail for years to come [and] ensures that we are able to provide our shoppers with exceptional experiences regardless of how they choose to shop with us."

 

 https://www.tecsys.com/omni-retail-solutions/

 

For more information, reach out to

Mr. Adam Polka

Director of Public Relations

adam.polka@tecsys.com

5148660001

 


 

Tecsys Inc.

Footwear Companies Are Using Tecsys Software to Modernize Retail Fulfillment

 

 Tecsys, an industry-leading supply chain management software company, is pleased to announce its growing leadership position in the footwear industry across its Omni and Elite™ software platforms and its capacity to meet the specific requirements involved in omnichannel distribution and retail processes as they shift to hybrid retail models.

 

 The Tecsys platform serves as the central supply chain execution cog in several footwear organizations across retail, distribution and DTC markets, orchestrating logistics activities across channels and optimizing complex inventory management and fulfillment processes while upholding streamlined customer experiences.

 

 The footwear industry is particularly suitable to network-wide virtualized inventory and dynamic fulfillment because of the complexity involved in inventory management that results from the intersection of size variations and seasonality. Factoring in half-sizes, consider the number of SKUs for one pair of shoes in sizes 7 to 13, and in three colors, black, brown and tan;that is 39 unique products with unique demand levels for each pair.

 

 Tecsys' distributed order management system, Omni OMS, enables footwear retailers and direct-to-consumer brands to carry distributed inventory across fulfillment locations, eliminating the need to stock products with the lowest demand at every site. This allows for more strategic inventory management that provides reasonable access to SKUs while forward positioning the fastest moving SKUs. The Elite™ product line enables enterprise-level complex and converging markets to operate world-class warehousing, delivery and fulfillment operations in order to gain control over customers' service levels, throughput volumes, order turnaround times, as well as warehousing costs, growth and profitability.

 

 "It is no surprise that footwear companies are investing in this kind of technology because they have historically been hit pretty hard with end-of-line challenges where sizes or colors known to be less popular are stockpiled because they wanted to make sure that outlier customers are still accommodated. Tecsys software is a pragmatic solution to that problem," says Guy Courtin, vice president and industry principal for Retail at Tecsys. "By allocating product according to demand and virtualizing slower moving inventory while reducing buffers, retailers are able to satisfy consumer expectations without swallowing enormous losses at the end of every season – all the while hedging against customer disappointment because their size is unavailable online or at a certain store."

 

 One such example is Aetrex Worldwide Inc., one of the fastest growing companies in the footwear industry and widely recognized as the global leader in comfort and wellness footwear products. Tecsys' Elite™ WMS has enabled Aetrex to grow rapidly and achieve its strategic sales and customer services goals, such as increased volume by 80% without additional staff, increased inventory accuracy by 70% and reduced cost by 24%.

 

 "[Tecsys] has enabled us to grow at a very aggressive rate, and without it we would have not been able to achieve our strategic sales and customer service goals, says John Mattessich, director of distribution at Aetrex Worldwide Inc. "We went from paper-based to RF technology in a VERY short period of time;this leap has enabled us to increase our productivity, our volume and be able to manage our distribution and sales commitments, with a minimal increase in staff."

 

 Staying at the forefront of unified commerce is a strategic imperative for Tecsys customer Red Wing Shoes. The company's brands are distributed to more than 110 countries in an immersive multichannel environment of 525+ Red Wing retail stores, third-party partners, and owned e-commerce platforms.

 

 "We turned to Tecsys to help us modernize our omnichannel infrastructure, and the results have been very positive," says Dennis Keane, CIO at Red Wing Shoes. "From selection through to implementation and execution, the Tecsys team helped us chart a course for more resilient and more profitable retail fulfillment operations. Not only does the Tecsys platform enable us to fulfill orders more economically through consolidation and dynamic routing, but we are also able to cater to a new segment of digital consumer by providing more channels, more flexibility, and better access to inventory. We are agile in our online order fulfillment capabilities, and we know that we are in good hands with the team at Tecsys."

 

 Richard Sejean, director of e-commerce at Browns Shoes, North America's leading independent footwear chain, adds, "This implementation will enable us to stay at the forefront of omnichannel retail for years to come [and] ensures that we are able to provide our shoppers with exceptional experiences regardless of how they choose to shop with us."

 

 https://www.tecsys.com/omni-retail-solutions/

 

For more information, reach out to

Mr. Adam Polka

Director of Public Relations

adam.polka@tecsys.com

5148660001

 


  

Hodges International and H2 Home Collection

Hygies international has moved their corporate headquarters to Lincolnton North Carolina. They have purchased an old textile mill which they have renovated and will now will be their corporate headquarters for manufacturing their in-house brands as well as contract manufacturing, private label and Total Package for other brands and retailers.

 


jiabangcnc

Our products include: co2 laser engraving machine, co2 laser cutting machine, laser marking machine, fiber laser cutting machine, cnc router machine, metal plasma cutting machine and so on .

 

For more information, reach out to

Mx. Ruirui Cao

engineer

caoruirui666@outlook.com 

13054807623