Level 1 Sponsor
Mercaux brings the benefits of digital into retail stores to enhance the customer experience, improve store efficiency and increase sales. We do this by equipping Sales Associates and stores with the digital tools they need to serve and sell smarter, across the entire customer journey.
We partner with retailers at every stage of digital transformation, from improving staff productivity and personalisation by leveraging existing data and content, through to a fully integrated end-to-end platform with their existing technologies. The solutions are operated by Sales Associates using a tablet-based app or self-served by customers using touch screen kiosks and managed by a HQ Platform.
Our core solutions Sales Assist, Omnichannel and Clienteling equip staff with instant access to product information, company-wide inventory, digital content, customers' profiles and wish lists, through to mobile checkout capabilities. Additional add-ons such as AI-driven Styling Suggestions, Store Communications and Advanced Analytics elevate stores towards a fully integrated digital ecosystem.
When clients like Nike, French Connection and Benetton adopt digital tools in their stores, they see an increase in conversion, loyalty and units per transaction (UPT). On average they experience a sales uplift of 8% and 5x ROI.