Level 1 Sponsor

Collinson is a global leader in loyalty and benefits. We expertly craft customer experiences to help brands acquire, engage and retain the most demanding customers.

We're the trusted partner behind many of the world's best-known loyalty initiatives, benefits and reward programs, like Priority Pass.

SmartLink by Collinson connects merchants offers to Travel, Hospitality and Financial Institution loyalty programs. Loyalty members link merchant-funded-offers to their payment cards, allowing them to earn rewards when they shop. Participating merchants capture new shoppers, win back lapsed shoppers and realize increased baskets and repeat visits from all shoppers.

Our unique combination of strategy, award-winning technology and loyalty solutions delivers the smartest experiences for our clients. This creates deeper, more meaningful and more profitable relationships with their customers.

We have 30 years' experience working with the world's leading payment networks, over 1,400 banks, 90 airlines and 20 hotel groups in over 170 countries. Our clients include American Express, Avios, British Airways, IHG, JetBlue, Mastercard, Radisson and Visa.

Collinson is a privately owned, entrepreneurial business with 2,000 passionate people working in 20 locations worldwide.