Level 1 Sponsor
ATTRAQT Group plc specializes in onsite search, online merchandising and eCommerce personalization, and is the premier solution for leading online retailers and brands.
Onsite Search: Turning every query into a merchandising opportunity with ATTRAQT's intelligent site search. Customer's needs are met alongside retailers merchandising goals, significantly reducing bounce rates and boosting conversion rates for valued customers. ATTRAQT features include spelling correction, synonyms, substitutions, multi-attribute search and intelligently guided navigation that can work in any language.
Online Merchandising: A visual merchandiser will monitor sales and quickly adapt in-store displays to react to sales patterns, emerging trends and seasonal changes. ATTRAQT allows merchandisers to apply these same skills and experiences online, enabling merchandisers to take full control of product and content sequencing across all areas of their website in real-time resulting in optimum displays that maximize conversion.
eCommerce Personalization: The ability to upsell and cross-sell on a site has a dramatic effect on sales. With ATTRAQT retailers can fully capitalize on the power of suggestion, by offering timelier, more relevant personalized recommendations through combining customer preferences such as style, colour, size, price point and purchase history with visual merchandising metrics.
The company was founded in 2003 as Locayta Limited and rebranded in early 2014 as ATTRAQT. ATTRAQT acquired Fredhopper in 2017. The combined company serves online retailers across the UK, US, Europe and ANZ.