Director, Product Management
DICK’S Sporting Goods
Erika currently serves as the Director of Product Management – eCommerce at DICK’S Sporting Goods, a role she has held since June 2018. In her current role, she supports the product teams aligned to the eCommerce business including Customer Engagement, Search, Browse, Product Selection, Custom Products, Cart Creation, Checkout and Payments. Erika joined DICK’S in 2012, as an eCommerce Product Manager. With over 15 years of retail experience, Erika believes in lean product management through fast feedback loops, data-driven decisions and balancing the needs of the business with customer expectations and behaviors. She isn’t afraid of taking risks by creating team environments that celebrate failures to inspire learnings.