Seth Beal

Seth Beal

SVP, Incubation and Strategic Partnerships, Walmart

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G. Seth Beal serves as the Senior Vice President, Incubation and Strategic Partnerships for US eCommerce where he focuses on identifying and incubating the best ideas that, while nascent, hold tremendous promise for customers.

Seth joined Walmart in 2013 and prior to this role he served as Senior Vice President, Global Marketplace and Digital Store Operations (DSO), accelerating Walmart.com’s global third-party business to offer customers a dramatically expanded selection through a growing network of retailers, while delivering significant GMV growth and contribution profit. Additionally, he managed the day to day Digital Store Operations for Walmart.com sales (gross merchandise value including 1st Party and Marketplace) for all platforms including site merchandising, traffic management, campaign calendar, content & creative, and our omnichannel program. Before serving as SVP of Global Marketplace and DSO he was Chief Ethics & Compliance Officer for Global eCommerce, where he built the compliance framework for our online business including a deep focus on Walmart's third-party marketplace.

Prior to joining Walmart, Seth was President and CEO of Thrift Books LLC, the nation’s leading online seller of used books with a significant international customer-base.  Seth started his career at Kirkland & Ellis LLP, where as a partner he litigated complex cases for clients in courts throughout the country.  He attended Brigham Young University and the J. Reuben Clark Law School where he graduated summa cum laude.