Head of Retail Vertical Development, Pandora Media, Inc.
John joined Pandora in early 2016 to lead the newly formed retail vertical that supports efforts with key strategic partners in this business sector. His role involves presenting Pandora’s platform capabilities to the retail industry, collaborating with internal product development teams to ensure they are providing the best solutions for retail clients and also advising the selling organization on how best to address the needs of all sub-categories with in the industry. John has spent the past five years of his career as a retail disruptor, advocating for the migration of investment in traditional media to digital. Given the distracted viewing of time sensitive TV messaging, the collapse of print circular distribution and a realization that mobile media is taking center stage, retailers have been forced to swiftly develop meaningful digital media strategies. It has become John’s professional goal is to advance this agenda of change within the retail industry.
Prior to joining Pandora, he served as AOL’s Retail Category Development Officer for two years, leveraging his 25+ years of retail and brand marketing experience to grow revenue and exposure for AOL in the retail vertical.
Before joining AOL in 2013, John served as SVP-Group Client Director at MediaVest overseeing local and national publishing strategies in support of the Walmart and Sam’s accounts. He also led operations, finance, business intelligence and client relations for the account and acted as an advisor for other retail clients in the agency.
Previously, he served as Group VP of National Marketing Strategy and Campaign Planning for Macy’s Inc., where he provided leadership in building marketing strategies and national brand campaigns in support of the Macy’s nameplate. Prior to Macy’s, John was VP of Marketing Planning & Administration at Ann, Inc. and VP of Marketing Planning at Bloomingdale’s.
Earlier in his career, John held various finance, marketing and merchandising management positions at The May Department Stores Company, McDonnell-Douglas Aircraft and Anheuser-Busch in St. Louis. In addition to his current role at Pandora, he serves on the advisory board of two start-ups, Oculus360 and Local Store Identity, Inc. (LSI).
John is a native mid-westerner and graduated from Southern Illinois University with degrees in both finance and marketing. Outside of the office, he enjoys the great outdoors, is an avid gardener and has a special passion for animals. John has lived in New York, NY since 1995.
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