VP of Hospitality + Workspace, West Elm
Peter Fowler is the Vice President of Workspace and Hospitality at West Elm, part of Williams-Sonoma Inc. The West Elm Workspace brand was established in 2015 and has added an original perspective to the contract furniture market where residential sensibility meets contract quality. In his responsibilities over the recently announced West Elm Hotels brand, he is working on defining a new type of hospitality experience through the lens of West Elm, in partnership with an exclusive operating partner. Peter’s previous experience includes retail merchandising and product development. Peter holds a Bachelor’s Degree from the University of Technology Sydney for Industrial Design.